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- •Contents
- •Preface
- •Part I. Print media Unit 1 mass media: general notion
- •Control Questions
- •Practical Tasks
- •It’s wrong to portray fathers as domestic incompetents – but women still
- •Unit 2 newspaper headlines and their linguistic peculiarities
- •Control Questions
- •Practical Tasks
- •Unit 3 lexical features of newspaper articles
- •Names of some organisations, establishments, parties
- •Abbreviations
- •Acronyms
- •Neologisms
- •Colloquial words
- •Shortened words
- •Control Questions
- •Practical Tasks
- •Former Mandela Fund Official Says Model Gave Him Diamonds
- •The International Herald Tribune, August 6, 2010
- •A. Too many clichés, at the end of the day
- •B. Social class affects white pupils’ exam results more than those of ethnic minorities – study
- •C. Blair’s job was done by 1997: to numb Labour, and to enshrine Thatcherism
- •In Downing Street, Blair never fulfilled his early promise and let Brown in.
- •Question time in Oldham Data profiling is helping Oldham police analyse the work of its community support officers
- •Airport and station get walk-in nhs centres
- •People's peers take back seat in the Lords
- •Not off to uni? What an excellent idea...
- •VIII Welsh Assembly launches £44m learning grants
- •4. Three men jailed for rape in Oxford after victim sees film on mobile.
- •Unit 4 grammatical and syntactical properties of newspaper articles
- •Control Questions
- •Practical Tasks
- •Cronyism alert on plan for more people’s peers
- •Revealed: Queen’s dismay at Blair legacy
- •Victim / radiation / in £50m drugs / cancer / is denied
- •Unit 5 feature articles: essence, structure, lexical means, stylictic properties
- •Control Questions
- •Practical Tasks Task 1. Read Article a and comment on its genre. What sphere of public life does it reflect? a. After 40 years, the terrorists turn to politics
- •In the East Belfast Mission hall, the uvf, uda and Red Hand Commando announced they had put weapons “beyond use”
- •С. A slice of Middle England Ruaridh Nicoll journeys in search of the perfect pork pie and finds himself seduced by the olde worlde charms of... Leicestershire
- •D. Gordon Brown: There is life after No 10
- •In his first major interview since losing the election, the former Prime Minister tells Christina Patterson why he’s thriving as a constituency mp – and happily living without the trappings of power
- •Unit 6 analytical genres of print media: editorial, op-ed, column, lte
- •I. Editorial
- •III. Сolumn
- •IV. Letters to the editor
- •Control Questions
- •Practical Tasks
- •How Not to Fight Colds
- •The New York Times, October 4, 2010
- •Clean and Open American Elections
- •It’s our class, not our colour, that screws us up
- •Task 12. Read the two ltEs below. What motive was behind writing those letters?
- •I. Giving an Edge to Children of Alumni
- •The New York Times, October 4, 2010
- •II. Childhood misery
- •Task 13. Read the two letters again, and observe the difference between them. What arguments does the author of first letter put forward to drive his message across?
- •Unit 7 print media: revision
- •Task 3. Read the article below and define its genre. What are the constituent parts of the text? House prices: Heading south
- •I was a terrible teenage drinker – I couldn't get hold of alcohol How do young people drink so much today? And how do they get served, asks Michael Deacon
- •Task 7. Read the article below and say what genre it is. Translate the italicised words and word combinations, analyse them. Twitter: Bad sports
- •Test 1. Print media
- •Variants 1-16.
- •Part II. Broadcast media Unit 8 learning to understand broadcast media texts
- •Control Questions
- •Practical Tasks
- •Unit 9 learning to differentiate broadcast media news and analytical genres
- •The press conference and the statement are an integral part of the live reporting and are not accompanied by the news presenter’s comments.
- •Fragments of the press-conference, the statement, as well as the parliamentary debate could be quoted in the video brief news, the report and the commentary that are part of the news bulletin.
- •Control Questions
- •Practical Tasks
- •Audio Track 6
- •Audio Track 7
- •Bonfire of the quangos? It’s more like a barbecue: Despite all the fanfare, just 29 will be completely abolished
- •Control Questions
- •Practical Tasks
- •A shot in the arm – поиск наркотика; стимул (перен.) a soft touch – обходительный человек; pie in the sky – журавль в небе, пустые посулы
- •He wants the Scottish government to give a shot in the arm to the tourist industry (Sky News)
- •A flop – unsuccessful film or play gazumping – cheating a potential buyer of a house
- •Nifty – very good or attractive (nifty fifties – «золотой возраст»)
- •Some examples of former slang words to booze – to drink alcohol
- •Control Questions
- •Practical Tasks
- •Unit 12 stylistic and syntactical peculiarities of broadcast media discourse
- •Control Questions
- •Control Questions
- •Practical Tasks
- •Hungarians battle to hold back toxic sludge spill from Danube
- •Vessel mishap
- •Test 2. Lexical and syntactical propertires of broadcast media discourse
- •Variants 1-16.
- •In class:
- •In class:
- •Unit 13 grammatical properties of broadcast media discourse
- •Control Questions
- •Practical Tasks
- •Uk’s official economic growth estimates revised down
- •Austerity won’t trigger double-dip recession, economists say
- •Ireland’s economic outlook worsens
- •Ireland’s economic outlook worsened on Monday as the country’s central bank
- •Unit 14 learning to work with broadcast media texts
- •Sun turns its back on Labour after 12 years of support
- •General election 2010: did it really happen?
- •The coalition government: Sweetening the pill
- •Test 3. Morphological properties of broadcast media discourse
- •Variants 1-16.
- •In class:
- •Unit 15 regional accents of british broadcast media (scottish, welsh, irish)
- •Control Questions
- •Practical Tasks
- •Unit 16 broadcast media: revision
- •Murder rate at lowest for 20 years
- •Rogue Trader at Société Générale Gets Jail Term
- •The Guardian, October 5, 2010 Task 9. Find special terms in the second half of the material (they are not marked). Read the piece again, find clichés and idioms in it.
- •Task 38. Read the article below and say what crime is reflected in it. What are its underlying reasons?
- •Sham marriages on “unprecedented scale”
- •Final test on mass media discourse
- •Variants 1-16.
- •In class:
- •In class:
- •References
- •Учимся понимать и интерпретировать медийные тексты на английском языке
It’s our class, not our colour, that screws us up
Lots of children are lazy and look set for poor exam results. The difference is that
the kids from wealthier backgrounds are likely to be thrown a lifeline
Barbara Ellen
Black academic Tony Sewell is a brave man, but he’d be even braver if he were white. Had he been white, his opinions in his recent article for “Prospect” magazine might have got him denounced as a Nazi head-measurer.
The son of Caribbean migrants, Sewell claims that institutionalised1 racism in British schools is not failing black children. He says that the routinely disquieting exam results, particularly from boys (in 2008, only 27 % of black boys achieved five or more A*– C GCSE grades), are because of the pupils themselves.
As well as being poorly parented, these children are disrespectful, lazy and badly behaved. This is why they fail their exams, not because they are being held back. In decades gone by, such children may have been “burned out in a racist school system”, but times have changed. These days, says Sewell, school leaders are so afraid of being branded racist, they prefer to cast black children as victims. Meanwhile, black boys in particular rush to embrace victimhood.
Sewell has wide-ranging experience of educating black children – one of his hats is director of the charity, Generating Genius, which targets African-Caribbean children, to get them to university. Sewell is also one for tossing flare bombs into race debates: a few months ago, he argued on these pages that absent fathers were a bigger problem for black boys than racism.
So is Sewell right? Is there such a thing as an obsolete racial victimhood thriving in our school system? Victimhood as comfort blanket, an excuse for bone-idle black kids, who don’t seem to have noticed that Asian children tend to do pretty well in British schools?
In turn, is there what could be described as a “racism excuse” in schools? A chilling attitude of: “Nothing is your fault or your own responsibility – you’re just black, you poor thing.” It’s difficult to tell. Maybe we should ask the hordes of failing white kids.
One presumes that Sewell realises that his descriptions of failing black children could just as easily be applied to failing white children, in particular poor white boys who sometimes do even worse than their black counterparts (girls, whatever their race, tend to do better).
Moving away from the hot topic of Asbo-toting hooligans, there are the other kinds of white children who rarely get mentioned in these debates – children who are much better off in material terms, but who are lazy, disrespectful and balls up exams. The difference is not that these children are white, which means little if you're extremely poor, it’s that they are middle class, which means that when they start sliding towards the cliff edge of educational failure, their parents often have the resources to rescue them.
Having gone through exams with a child, it has been an eye-opener to see the complex, expensive series of educational safety nets (tutors, retakes, courses, crammers) that are in place for children whose parents can just about afford it. Then there is the middle-class culture of 24/7 involvement in the child’s education. This sort of behaviour takes time, energy and, all too frequently, money. These are resources that poor families, black and white alike, simply don’t have.
All children have the capacity to be disrespectful, lazy screw-ups. The difference is that when better-off kids start drowning, they tend to be rescued, while poorer kids sink straight to the seabed. No one is judging the middle-class way (I’m as guilty of the exam rescue mission as anybody). However, this is a crucial class factor, which dovetails inexorably into race.
Sewell makes a valuable point that black children, or their parents and teachers, must not use “racism” as an excuse to embrace victimhood. However, we should still acknowledge that for all children the social status of their parents is often a deciding factor in their education success and whatever the intricate details of UK wealth distribution these days, it’s not likely to be concentrated in black communities. Indeed, while class remains the headline for educational outcome, more often than not, race will be writhing about in the subtext somewhere.
The Observer, September 26, 2010
Task 10. What is the structure of the article above? Find its constituent parts.
What is the meaning of the colloquial phrasal verb in the headline?
What do the underlined word combinations in the lead mean?
Task 11. Analyse the author’s argumentation in the article above. What linguistic and stylistic means does he employ? Do they sound convincing to you? Why? Put forward your arguments.