- •Оглавление
- •1.Target Markets 82
- •2. Levels Of service 85
- •4. Ownership and Affiliations 86
- •Vocabulary Focus 97
- •Infomercials 103
- •Vocabulary Focus 104
- •Preface
- •Course book Outline
- •Unit 1. Tourism Industry Group Discussion
- •Reading
- •Vocabulary Focus
- •Speaking
- •Creative task
- •Unit 2. Types of Tourism Group Discussion
- •Reading
- •Cultural Tourism
- •Ghetto Tourism and Graffiti Travel
- •Medical Tourism
- •Religious Tourism
- •Secular Pilgrimage (Personality Cult)
- •Sports Tourism
- •Vocabulary Focus
- •Speaking
- •Creative task
- •Travel by rail
- •Coach travel
- •Travel by car
- •Vocabulary Focus
- •Speaking
- •Creative task
- •Unit 4. Working in tourism Group Discussion
- •Reading
- •Types of jobs you could do
- •Skills used in this Industry
- •Related jobs
- •Related industry
- •Vocabulary Focus
- •Speaking
- •Creative task
- •Unit 5. Travel Agency Group Discussion
- •Reading
- •Origins
- •Operations
- •Vocabulary Focus
- •2. Levels Of service
- •4. Ownership and Affiliations
- •Vocabulary Focus
- •Speaking
- •Creative task
- •Business Travel
- •Travel Insurance
- •In addition, often separate insurance can be purchased for specific costs such as:
- •Speaking
- •Creative task
- •The Industrial Revolution
- •Food Regulation
- •World War II
- •Nutritional Standards
- •Potential
- •Vocabulary Focus
- •Promotion Methods
- •Publicity
- •Advertising
- •Types of advertising Media
- •Mobile billboard advertising
- •Infomercials
- •Celebrities
- •Vocabulary Focus
- •Speaking
- •Creative task
- •Questions
- •References
- •Appendix World’s Most Visited Tourist Attractions
- •1) Times Square, New York City (39,200,200)
- •2) Central Park, New York City (38,000,000)
- •3) Union Station, Washington, dc (37,000,000)
- •4) Las Vegas Strip (29,467,000)
- •5) Niagara Falls, New York and Ontario (22,500,000)
- •6) Grand Central Terminal, New York City (21,600,000)
- •7) Faneuil Hall Marketplace, Boston (18,000,000)
- •8) Disney’s World Magic Kingdom, Orlando (16,972,000)
- •9) Disneyland Park, Anaheim, ca (15,980,000)
- •10) Grand Bazaar, Istanbul (15,000,000)
Business Travel
Business travel, or travel management as it is often referred to, is on the rise especially with foreign business markets opening up. Business travel is generally accepted as being a corporation's 3rd or 4th biggest expense after staffing, rent and rates and possibly IT and communications.
Many airlines began to concentrate on providing premium service on long haul flights especially for the first and business class business traveler with the development of more sophisticated business traveler needs over the last 15 years.
Airlines have also been working on tools that benefit the business travelers such as: improved and competitive mileage programs, quick check in and online check in, lounges with broadband connection, etc. Hotels are not far behind. They are also on the competition for the business travelers by offering flexible points programs, broadband connection in all rooms and fast check in and check out services.
While Internet booking engines have become the first destination for around 60% of leisure travelers, business travelers, especially with the need for itineraries that may include more than one destination, have still found that a knowledgeable travel agent may be their best resource for better ticket pricing, less hassle and better air and land travel planning. For larger business travel accounts these travel agents take on a travel management role, and are referred to as Travel Management Companies (TMCs), providing services such as consultancy, traveler tracking, data and negotiation assistance and policy advice.
Recent trends in this market have extended to the implementation of Self Booking Tools (SBTs) which allow automated booking of trips within company policy, an increase in the inclusion of Duty of care practices in the booking and monitoring process and more consideration for the environmental impact of business travel.
Travel Insurance
Travel insurance is insurance that is intended to cover medical expenses and financial (such as money invested in nonrefundable pre-payments) and other losses incurred while traveling, either within one's own country, or internationally.
Temporary travel insurance can usually be arranged at the time of the booking of a trip to cover exactly the duration of that trip, or a more extensive, continuous insurance can be purchased from travel insurance companies, travel agents or directly from travel suppliers such as cruiselines or tour operators.
Travel insurance often offers coverage for a variety of travelers. Student travel, business travel, leisure travel, adventure travel, cruise travel, and international travel are all various options that can be insured.
The most common risks that are covered by travel insurance are:
medical expenses;
emergency evacuation/repatriation;
overseas funeral expenses;
accidental death, injury or disablement benefit;
cancellation;
curtailment (cutting short a trip);
delayed departure;
loss, theft or damage to personal possessions and money (including travel documents);
delayed baggage (and emergency replacement of essential items);
legal assistance;
personal liability and rental car damage excess.