Раздел 2. Иностранный язык как средство делового общения. English for Business Communication

2.1.1. (4 x 2 points) Ethics. A word or phrase is missing in each of the sentences below. Three answer choices are given below each sentence. Select the best answer to complete the sentence. Write your answers (letters A, B or C) in the boxes.

If you’re doing business abroad, it’s useful to know about local customs.

1. If a British nods his/her head, it probably means … .

a: ‘Yes’

b: ‘I am interested’

c: ‘I understand’

2. If an Asian partner nods his/her head, it probably means … .

a: ‘I understand’

b: ‘Yes’

c: ‘I am interested’

3. At a social occasion with an Indian client you … .

a: mustn’t discuss business

b: can discuss business

c: don’t have to discuss business

4. If you are in a pub in England, you have to buy a drink for … .

a: everyone in the group you’re with

b: yourself

c: everyone in the pub

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2.1.2. (5 x 1 points) Ethics. In the following text five words are missing. Complete the text selecting the best variants for each gap. Write your answers (letters A, B, C, D or E) in the boxes.

Easy tips in mobile phone etiquette

Respect the people around you when you (1) … or take a call in public. Use your mobile phone (2) … others. More than 100,000 calls a day are made to emergency (3) … by mobile phone users who report crimes and emergencies.

Follow the rules about mobile phone use. Some places, such as (4) … or aeroplanes, restrict or (5) … the use of mobile telephones.

a: make

b: prohibit

c: help

d: numbers

e: hospitals

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2.2. (7 x 2 points) Read the article below about the history of the steel and metal industries in Sheffield, JK. Are sentences 1-7 on the opposite page Right' or "Wrong'? If there is not enough information to answer Right' or Wrong', choose 'Doesn't say'. For each sentence (1-7) mark one letter (А. В or C) in the box.

PROFIT FROM THE ANSWERS TO YOUR DREAM FUTURE

Franchising: ask the right questions and you should be on the road to success in your venture, advises Michael Весket.

Franchise operators seem to have a simple approach when it comes to recruiting - "Don't worry about what sort of work we're doing, just roll up your sleeves and gel down to it." Potential franchisees glancing through magazine advertisements could struggle to find out what line of business they are chasing because the wording is so vague.

It all seems to be a seller's market. Certainly the sector's profile - there are almost 680 franchise systems, operating in the UK - suggests business is booming. Figures released in the run-up to this week's Franchise Exhibition at the Wembley exhibition and conference centre show the industry is producing a turnover of £9 ½ billion a year and providing more than 326.000 jobs.

The initial start-up cost is now averaging £59,200 and the typical franchise is generating a turnover of almost £300,000 a year while 91% of franchises say they are making money.

It is impressive, but most of the large and reputable franchise operations complain they arc suffering from a shortage of "suitable applicants". More than 40% of franchisors say the biggest barrier to growth is a lack of franchisees they feel will make the grade.

1. It is simple to buy a franchise operation.

A Right В Wrong С Doesn't say

2. Advertisements for franchises don't always make it clear what kind of business is involved.

A Right В Wrong С Doesn't say

3. Franchising appears to be very successful in the UK.

A Right В Wrong С Doesn't say

4. Each franchise operation makes about £9 ½ billion a year.

A Right В Wrong С Doesn't say

5. The exhibition at Wembley provided around 326.000 jobs.

A Right В Wrong С Doesn't say

6. You would need just under £60,000 to start a franchise operation.

A Right В Wrong С Doesn't say

7. Franchises could grow faster if more money was invested in operations.

A Right В Wrong С Doesn't say

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2.3.1. (2 points) Business documents. Choose the document the manager is referring to. Write in your answer into the box.

forms	letters	figures	receipts	post-it
copies	invoices	mail	contracts	questionnaires
memos	report	diagrams	record	trade journals

“Whenever I have important … to write, I usually draft them several times before finally sending them.”

2.3.2. (5 x 3 points) Business documents. Read the memo and note below. Complete the claim form. Write a word or phrase (in CAPITAL LETTERS) or a number on lines 1 - 5 in the box.

MEMO

TO: Barbara Sinclair

FROM: Peter Rogers

DATE: 25 May 2002

SUBJECT: Insurance Claim

Could you deal with this? It's our insurance claim, for the damage at the weekend. The insurance policy is in my name, and we bought the carpet for £300, although it will cost at least £500 to replace. Luckily our office carpets seem fine.

Thanks

OWEN SMITH INSURANCE COMPANY

with compliments

Thank you for your recent phone call regarding flood damage in your photocopy room.

Could you please complete the attached form and return it to me as soon as possible.

Insurance Claim

NAME OF POLICY HOLDER: (1) __________

POLICY NUMBER: LD4756030C

ITEM(S) TO BE REPLACED: (2) ___________

LOCATION OF ITEM(S): (3) ______________

VALUE WHEN PURCHASED: (4) _________

CAUSE OF DAMAGE: (5) ______________

Date of damage: Sunday 19 May

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2.3.3. (5 x 2 points) Business documents. Read the text about the recruitment process and complete it with the words and expressions from the list. Write your answers (letters A, B, C, D or E) in the boxes.

A (1) … of contract by one party of their (2) … entitles the other party to (3) … for (4) … or, in some cases, to seek specific performance. In such circumstances, the contract may be (5) … (in other words, it becomes invalid).

a: sue

b: contractual liability

c: damages

d: voided

e: breach

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2.4.1. (2 x 3 points) Meetings. Look at the agenda for a decision-making meeting and decide what statements were made at stage 3. Write your answers (letters A, B, C, D, or E) in the boxes.

AGENDA Objective Priorities Data analysis Alternatives Pros & cons Final decision

a: So, that’s it – we’re going ahead with the project.

b: Have a look at these figures.

c: On the other hand, market research takes time.

d: We are here to decide whether to go ahead with this project.

e: As you can see, client feedback is very positive.

a	b	c	d	e

2.4.2. (3 x 2 points) Meetings. In the following sentences words are missing. Complete the sentences selecting the best variants. Write your answers (letters A, B, or C) in the boxes.

1. The language of meetings: Perhaps I didn’t make myself … .

a: clear

b: saying

c: point

2. The language of meetings: If I could just finish what I was … .

a: saying

b: disagree

c: understand

3. The language of meetings: OK, let’s move … .

a: on

b: break

c: point

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