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Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №1

1. Speak on the problem of journalist awareness of the danger of discrimination being furthered by the media and avoidance of facilitating such discrimination based on:

  • Race, sex, sexual orientation ,language, religion

  • Political and other opinions

  • National or social origin

Suggest the efficient ways of preventing and solving these issues.

2. Discuss the kind of situation that is found on the card with your parthner.

The head of the Department assistant of Professor Kim O.Ya.

Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №2

1. Comment on: “Two great characteristics that make news work worthwhile”. Take into consideration the following point:

  • First, journalists are forced to keep learning, to enter new world, to see life from yet another perspective.

  • Second, they are supposed to say what things really are.

Name the ways and solutions to make news valuable.

2. Discuss the kind of situation that is found on the card with your partner.

The head of the Department assistant of Professor Kim O.Ya.

Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №3

1. Speak on the problem of the role of media in dealing with these issues:

  • To protect freedom of the press from outside interference

  • To conduct studies to develop the existence of the press

  • To enact a journalistic code of ethics and control the compliance of the code

2. Discuss the kind of situation that is found on the card with your partner.

The head of the Department assistant of Professor Kim O.Ya.

Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №4

1. Speak on the problem of the role of media in dealing with these issues:

  • To give consideration and find solutions to complaints lodged by the public towards cases concerning press reports

  • To develop communication between the press, public and government

  • To facilitate press (journalists and media owners) organizations in establishing media regulations as well as to increase the quality of journalistic professionalism

2. Discuss the kind of situation that is found on the card with your partner.

The head of the Department assistant of Professor Kim O.Ya.

Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №5

1. Speak on the problem of making advertisement effective. Think about these things:

  • the concept or idea used in the ad

  • the photography

  • the use of color

  • the layout or design

  • the slogan or words used

2. Discuss the kind of situation that is found on the card with your partner.

The head of the Department assistant of Professor Kim O.Ya.

Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №6

1. Comment on the advertisement. Take into consideration the following point:

  • Advertisements scream at you from all sides.

  • Advertising is not just a business.

  • In the world of advertising, you just can’t be too careful.

Name the ways and solutions to implement the advertisement to the world market. What makes advertisement worthwhile?

2. Discuss the kind of situation that is found on the card with your partner.

The head of the Department assistant of Professor Kim O.Ya.

Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №7

1. Comment on words of known personalities, concerning to journalism. Take into consideration the following point:

  • Where the press is free and every man able to read, all is safe. Thomas Jefferson

  • When a dog bites a man, that is not news, because it happens so often. But if a man bites a dog that is news. John B. Bogart

  • News is what a chap who doesn’t care much about anything cares to read. And it’s only news until he’s read it. After that it’s dead. Evelyn Waugh

Look at these passages and correlate them to each other. What ideas are embedded in each of the citations?

2. Discuss the kind of situation that is found on the card with your partner.

The head of the Department assistant of Professor Kim O.Ya.

Ablay khan Kazakh University of International Relations and World languages

The International Communication Department

Summer examination, 2011-2012, 4th course

Speaking card №8

1. Comment on words of known personalities, concerning to journalism. Take into consideration the following point:

  • News is what a chap who doesn’t care much about anything cares to read. And it’s only news until he’s read it. After that it’s dead. Evelyn Waugh

  • A newspaper should be the maximum of information, and the minimum of comment.

R. Cobden

  • The Nineteenth Century was the era of the novelists; the Twentieth is the era of the Journalists.

Look at these passages and correlate them to each other. What ideas are embedded in each of the citations?