yastrebova-vladykina_uchebnik_2_kursa

Ex. 6. Read the job advertisement. Some lines are missing a word which is given in the margin. Insert each word in its right place by using a tick in pencil. The first line is done for you.

Ex. 7. Fill in the missing words: pension, challenging, promotion, to appoint, head, salary, experience, appointee, skills, communication, exceptional, company, competent.

Fashion Industry International

As one of the United Kingdom’s largest producers of ladies’ fashions, this 45m turnover ___ is seeking ___ a person of ___

calibre as ___ of Purchasing (Europe).

The principal function of the ___ will be to take overall responsibility for the purchase of all types of ladies’ fashion goods from European manufacturers.

This ___ position is for a candidate of good educational standard and ___ in English and at least two European languages.

Successful ___ in trading in the fashion market is required. Only candidates with proven negotiating ___, self motivation and excellent personal and ___ skills need to apply.

The ___ package includes a generous travel and expense allowance, ___ scheme, free sickness insurance and ___

opportunities.

Ex. 8. Skim the passages from job ads to find out which of them refer to 1), 2) or 3).

A job ad includes the following important information:

1. qualifications required

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2.responsibilities

3.benefits

PA to the Head of Personnel

I. Salary £ 16,260 – 19,155

II. Working for the head of Personnel you will provide a vital supporting role, prioritising and planning office systems to help ensure effective management of the department.

III. You should have experience in servicing meetings and possess excellent audio processing skills at a speed of 60 wpm. It is necessary that you have a creative and accurate approach to document layout and that spelling and grammar are your strong points.

Galileo International

I. First and foremost you will be an exceptional organiser, displaying the necessary tact and diplomacy to deal with people of all cultures at all levels. With specific responsibility for tackling the regional budgets, you’ll arrange regional meetings in the UK and Europe for the VP1 and his direct reports as necessary.

II. You’ll have to possess good secretarial and presentation skills including a working knowledge of Microsoft Office and Excel. Naturally you’ll demonstrate excellent accuracy and attention to detail. Languages would be desirable.

III. Working at the Head Office for the Region you will have frequent telephone contact with the company personnel throughout the world and the role may involve some travel in Europe.

IV. In return, you can look forward to an attractive salary and benefits package which includes contributory pension scheme, private health insurance, sports and social facilities, subsidised restaurant and free parking.

Ex. 9. Scan the ads above and below to answer the questions: (more ads are given in Appendix I, 5).

1.What jobs are being advertised?

2.What are the most important aspects of the jobs?

3.What kind of applicant is the employer looking for?

4.What are the benefits offered?

Bilingual Secretary

A well-established American company requires a bilingual secretary for their new office in Milan. He / she must be bilingual in Italian and English; one or more other European languages would be welcome. Competitive salary and good benefits package, with a challenge to grow within this expanding international group, are offered to 19-24 year olds with excellent secretarial skills, the ability to communicate, an outgoing personality and high ethical standards. The Company is an Equal Opportunities Employer.

Our agent is The European Communications Group, Ave. de Mont Noir, 6942 Basel, Switzerland. Applications with photograph, addressed to the International Marketing Consultant, are welcome.

Administrative Assistant Part-time Post

The Times Higher Education Supplement has a vacancy for a

1 Vice President

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part-time assistant to work with the deputy editor on THESIS (the THES’s Internet site), syndication1 and on the paper’s research section. Familiarity with the Internet, Word for Windows and an ability to deal with E-mail is essential. Graduate (any discipline) preferred.

The job is expected to be 3 days a week but we would be particularly interested in applicants willing to do more to cover busy periods and staff holidays on an ad hoc2 basis.

Salary range c3 £10,000.

SPEAKING 2

☻ Discussion questions:

1.What kind of employer includes the following statement in a job ad: “Your application will be judged solely on your merits irrespective of race, marital status, sex, sexual orientation, age, religion or disability”. If not sure consult the word list in Reading 2.

2.Do you think there are many equal opportunities employers in Russia? Give your reasons.

3.Comment on the following:

1)– Три года я учусь в университете, на факультете иностранных языков. Свободно говорю на двух. И вот уже год не могу найти работу. Обращалась во многие фирмы, мне устраивали собеседования и ... брали других. А все потому, что я очень некрасивая. Мне не раз намекали, что я не подхожу по внешним параметрам. Неужели на работу берут только за красивые глаза?

/Татьяна Семина, Москва/

2)– Российский бизнес уже достаточно развит, сейчас за красивые глаза никого держать не будут. И если именно по этой причине вам отказывали в приеме на работу, не стоит огорчаться – вряд ли в этой фирме вы бы смогли достойно проявить свои профессиональные качества и сделать карьеру. Так что продолжайте искать. Вообще, эффектная внешность вовсе не залог успеха. Вспомните героиню Татьяны Васильевой в известном фильме: «Я женщина с шармом, и никто не знает, что этот шарм я сама себе создала». Так что создавайте себе шарм. Будьте увереннее в себе. Разговаривая с потенциальным работодателем, дайте понять, что вы – человек, полезный для фирмы, заранее поинтересуйтесь, что могло бы входить в ваши обязанности, выскажите свое видение работы на этом месте. Поверьте, толковый специалист работу найдет всегда.

/М. Кожокин, Известия, 27 января 2001/

Do you share the opinion of Mr Kozhokin?

☻ Pairwork

Discuss the advantages and disadvantages of the jobs offered in these advertisements:

Bilingual Secretary vs PA to the Head of Personnel

PA to the Head of Personnel vs Administrative Assistant

Galileo International vs Fasion Industry International

 WRITING 1

A LETTER OF APPLICATION

The purpose of a letter of application is to attract enough positive attention so that the employer will call you to set up an interview.

Ex. 10. Study the sample letter of application (see Appendix I, 1) paying attention to its organisation. Check your understanding.

1.What do you write in the top right-hand corner?

2.What do you write below it?

3.Where do you write the name and address of the person or company you are writing to?

4.When do you use the following salutations? (If not sure ask your teacher or consult Appendix 1.) Dear Mr Brown / Ms Smith

1приобретение и передача информации

2for this case only

3approximately

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Dear Sir

Dear Madam

Dear Sir or Madam

5.When do you use these endings? Yours faithfully

Yours sincerely

6.How should you sign your letter?

7.What information do you give in separate paragraphs?

Ex. 11. Put the paragraphs of the letter in the right order.

12 Rue Chantily Paris de France

15th August 2000 Mr J.K.Green Personnel Manager Thrush Books Ltd 15 Rowans Road Boundley

Wessex UV20 8DT

Dear Mr Green,

1.I am 20 years old, and have just completed a year’s intensive study of English at the Language Academy at Rouen. My father is French and my mother is Austrian, so I am bilingual in French and German.

2.I hope this is the information you need and I am the kind of person you are looking for. If so I would be grateful for more details about the job and an application form. I look forward to hearing from you.

3.I am writing in reply to your advertisement in the Daily News for a secretary in the Foreign Department.

4.I have also completed a course for English secretaries at the Mountain Secretarial College; my typing speed in English is 50 wpm, I am used to audio typing in English and I can use a word processor.

Yours sincerely,

Marthe Lachasse

Ex. 12. a) Read the following letter of application and point out which rules of letter writing are not observed. Make corrections.

Dear Mr Manager,

I am writing about your advertisement for a bilingual secretary. My father is Italian and my mother is English, so I grew up fluent in both languages. I passed both of the Cambridge Examinations (First Certificate and the Certificate of Proficiency in English).

My shorthand speed in English is 120 wpm and my typing speed is 150 wpm. I was also trained in office procedure.

I am also interested in international communications, and therefore I am extremely interested in the position you are advertising.

I enclose a recent photograph of myself and I should be grateful to receive further information about the position. I look forward to hearing from you.

Yours sincerely,

b) Compare the letter with the corresponding job advertisement in Reading 2 and decide if the letter gives all the necessary information. Make a list of the things such letters must include.

Ex. 13. Read the ad for a bilingual secretary again and answer the following questions in writing as if you were going to apply for the job.

1.What position are you applying for?

2.How did you find out about the opening?

3.Why are you interested in this position with this company?

4.What makes you specially qualified for the position? (skills, special abilities, background, education, experience, motivation, etc.)

5.What can you contribute to the company?

6.When can you start work?

7.When and how can the employer reach you to set up an interview?

Ex. 14. Compose your own letter of application for the position of a bilingual secretary.

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Ex. 15. Choose a job advertisement (Reading 2 and Appendix I, 5) and write a letter of application. Note: you can also find a sample application form and a sample covering letter in Appendix I, 2 and 3.

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UNIT 6.

GETTING A JOB

READING 3

Pre-reading questions:

1.How do you see your future as an employee? Which professional activities would you like to be engaged in?

2.What demands do you make upon a job?

3.Do you think that you will often change your occupation?

4.Would you mind living and working for some time in a foreign country? Why?

Read the extracts from the novel “An Outrageous Affair” by the modern English writer Penny Vincenzi and answer comprehension questions.

Fleur’s Career

1963

“You’re fired. As of now. Just get your coat and go. OK?” “But…”

“But nothing. You were rude to that lady, and nobody in this diner is rude to anyone. OK. Now go.”

Fleur walked along the road, furiously swinging her bag. It just wasn’t fair. No one was nice to her, no one would help her. Aunt Kate treated her like she was six, her teachers at high school all hated her and criticized her constantly, her own mother was refusing to send her any more money. And now just because some old woman had complained when she spilled just a tiny bit of coffee in her saucer, and she had answered her back, quite mildly really, she’d been fired from her night job at the diner, which was her only hope of getting together enough money to go to Los Angeles.

She had got the job at the diner quite easily; she was pretty and personable and had seemed an ideal waitress. Which she was in some ways: she was quick and neat, could run the bills up in her head, and never forgot a side order or whether or not a coffee was to be white or regular. The only problem was the customers. They were demanding, stupid, ungrateful, mean with their thanks, meaner with their tips. She found it harder and harder to smile, and almost impossible to be polite. And this evening she hadn’t managed it, and now she’d got the sack.

1964

I got it! I got the job”.

“Fleur, that is wonderful! I’m so pleased for you.” Margie Anderson’s plain face was excited as she looked at her

friend. “How much are they going to pay you?” “Loads.”1

“How much is loads?” “Fifty bucks a week.” “Wow!”

Fleur had been saying for a while that she wanted to work in advertising, ever since a careers talk at secretarial school, but what had clinched it for her was seeing a Rock Hudson-Doris Day movie the year before; Doris Day had been working at an advertising agency on Madison Avenue, and Rock Hudson had been one of the clients, and although Fleur could see the real thing might be just a little different, she had watched Doris Day coming out of the agency and walking down Madison and she had known that was the kind of glamorous lifestyle she wanted.

At last Fleur got a job of junior secretary in the creative department at Silk diMaggio, a medium-sized advertising agency.

* * *

Fleur felt as if she had died and gone straight to heaven in her first few weeks at Silk diMaggio; she was in a state of total enchantment from the moment she walked through the door in the morning until she had to be dragged out of it at night. She sensed an instinct in herself about advertising: she could see how it worked and why; and she felt at home. She had a sense of being absolutely in the right place, that she had been born to do what she was doing. She woke up in the morning thrilled at the prospect of what lay ahead; it seemed to her better than anything, better than going to the movies, going to parties, shopping, gossiping. She had been lucky to get the job, and she knew she was lucky, coming as

1 очень много

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she was from a year’s temping1 in tedious jobs in downtown New York2 and with no more qualifications to her name than graduating from Brooklyn High School and completing a secretarial course in an admittedly excellent college and with the highest marks in the class. But she also knew that the creative department in general, and Poppy Blake in particular, had seen off six secretaries in as many months, and that she was earning every cent of the fifty dollars a week they paid her. In fact, she told herself firmly, they were lucky to get her.

By the end of the first month, Poppy and the rest of the department were immensely impressed by her. Fleur was a worker. She didn’t mind how late she worked, or how menial the job she was asked to do. As well as typing with formidable speed and accuracy, and getting everybody off to meetings with all the right notes, roughs and copylines3, she would do other things too that were not in her job description. She would come in at six a.m. if she was asked, or even if she wasn’t, to tidy up the studio or to sort out sheets of contacts and boxes of transparencies. She would stand in4 patiently for models on photographic sessions for hours, she would book and cancel and rebook studios and locations; she would organize sandwiches and coffee and wine and cigarettes for meetings. She had even been known to wash the studio windows one morning when there had been no time to get the contractors organized, and the chairman of the company was coming in.

1965–66

“I’m afraid I’m going to have to make some changes,” said Mick diMaggio.

His expression as he looked at Fleur was grave, she felt very sick suddenly. Obviously she was going to be fired. Nigel would have said something; someone else would have said something; or maybe they’d found out she’d left early that night in August to go the Beatles concert at the Shea Stadium; or, no, Poppy would have reported her for borrowing five dollars from petty cash the night she was working late and missed the bank. That was a really lousy thing to do; she’d put it back straight away next morning. Poppy was supposed to be her friend. She met Mick’s eyes very steadily; best to go down fighting.

“Suzy is leaving,” he said. “Very sadly. For an extremely unimportant job at Bates. Copy Group Head. What a waste.” He shook his head, his eyes. “Well, you see, I need to replace her. And I thought I’d put Hank Barr in her job. Which would leave me a junior copywriter5 short. And I thought you might like to do a copy test. We’re impressed with you, Fleur. We’d like to see you progress.”

Fleur passed the copy test. Her career looked like it was on its way6.

The first copyline of hers that appeared in the press was only a tiny ad in health sections of the mass-circulation women’s magazines, but it was hers and it was unchanged. She felt as if she had posters up all over New York.

A few weeks later she had got her really big break7 working as assistant copywriter on a new account8, T.&J. Stores.

1969–70

“This is a very nice portfolio. Miss Fitzpatrick. Very nice indeed. Impressive for someone of your age and – what – five years’ work.” Chuck Laurence sat back in his chair and smiled at her. He was one of the creative group heads at

Browney Phillips Ivy and he did not look too much like Mick diMaggio. “Very nice indeed. I specially like the work on T. & J. Stores. We have a relevant account here, as you know. And the cosmetic work is interesting too. Now, then, tell me why you’re thinking of leaving Silk diMaggio. You obviously have a very successful relationship with them.”

Well, one has to move around,” said Fleur. “I think six years is quite a long time really in this business. I love it there, but I’ve got itchy feet9. And I want some new challenges. 1 got your call, or rather the call from Macphersons, and it was a kind of a nudge. In absolutely the right direction. So – here I am.”

Well, I’m pleased you are. Look, I have to talk to some other people here, and then I’ll get back to you. I’m very glad you came in.”

“Fine. Thank you for seeing me.”

He called her later that day, asked her to go back to meet Baz Browney.

Browney Phillips Ivy made her an offer of senior copywriter on a group of three accounts, at a salary of thirty-five thousand dollars a year. Fleur took a deep breath and said she couldn’t think of moving for less than forty thousand dollars and felt sick for a whole morning until they came back and said OK, but she’d certainly be earning it. Fleur said she

1временная работа

2центр Нью-Йорка

3черновики и тексты рекламных объявлений

4подменять кого либо

5составители рекламных объявлений

6на подъеме

7шанс

8клиент

9стремиться к переменам

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certainly hoped she would, and went to tell Mick. She knew it was slightly rash before BPI confirmed in writing, but she trusted them, and she wanted to get the nasty part over. It was very nasty, because Mick was so nice; he was clearly upset, and told her they’d miss her terribly. He also said he thought the whole idea was for her to be Fitzpatrick Advertising, not part of some other lousy set-up, and she had said it was, but she needed a little wider experience first.

1973

Three years later Fleur decided time had come for her to go solo and set up her own advertising agency.

Comprehension questions:

1.Why was Fleur fired even though she seemed an ideal waitress?

2.Did she find her job at the diner satisfying?

3.What made Fleur start dreaming of a career in advertising?

4.Was she well-suited to the job she got in Silk diMaggio’s agency?

5.Why did she think she was lucky to get it?

6.Why did she think the agency was lucky to get her? Do you think she was right?

7.What were Fleur’s duties?

8.Did she ever do anything which was not included in her job description?

9.Why did Fleur think she was going to be fired?

10.How long did it take her to get promoted to junior copywriter? senior copywriter?

11.What important decision did she take in 1973?

Language Work

Ex. 16. Read the extract and find the meaning of the underlined words in the table given below.

Preppies soon learn that attending a declasse school, marrying young, choosing demanding vocations is bound to bring disaster. Going to the right college is extremely important because college is just another Prep club itself. Doing any hard work is out of the question – you are there to store up a wealth of fond memories to last a lifetime.

Graduating means you have to decide upon a profession that you can talk about at future social gatherings. You can take the Grand Tour, of course, the moment you’ve handed in your cap and gown. But, sooner or later, you’ll be forced to return and get a job. So, while you are waiting in line in Victoria Station, consult the following list of careers to find the one which will help you pay dry cleaning bills and promptly answer the question: “What’s your occupation?”

Words Connected with Work

150

Ex. 17. Look up the words (from the table) in the dictionary to make sure you know the exact translation. Why do you think the word “trade” doesn’t come up in the extract about preppies?

Ex. 18. Fill in the gaps with the words from the table.

1.A great many men were not able to choose what___ they would do but had to take the first ___ that came their way.

2.A blacksmith who really knows his ___ is hard to find.

3.Many doctors, nurses and priests do their ___ not because it is a means to earn a living but because they feel spiritual

___ .

4.Many hands make light ___ .

5.The American economy managed to create more than ten million ___ between 1982 and 1985.

6.People in the law ___ are trained to be discreet.

7.Men of different ___ came to America willing to work hard – work with their hands as well as their heads.

8.I’m afraid I have no idea about his present ___. All I know is that he gave up a brilliant ___ in advertising and left London.

9.He is a real Jack of all ___.

10.Did you think I was doing all this for the satisfaction of seeing your ___ develop?

11.Many writers are known to have first considered medicine as their ___.

12.The public and private sectors are obsessed with attracting young candidates. Yet there are many ___ that would benefit from the maturity and stability of an older employee.

Ex. 19. Find the adjectives to describe work / job in Vocabulary List 2.

e.g. a demanding job creative work

Ex. 20. Make up sentences to describe Fleur’s work as a secretary and as a copywriter (consult the list of adjectives in Appendix I, 7).

Ex. 21. Replace the underlined words with phrasal verbs.

After leaving school Jane began to work as a clerk for a small company. As the job wasn’t hard she 1) acquired all the necessary skills very quickly. However, she didn’t feel satisfied. She knew only too well she wasn’t 2) fit for paper work. She found it boring and mundane. Besides, Jane earned only just enough money 3) to survive. Being an ambitious person she wanted 4) to succeed in life and thought 5) of choosing advertising and public relations as her career.

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The times were hard. A lot of companies were going out of business. Jane’s company 6) reduced its spending, making a lot of employees redundant. Unfortunately, she was one of them. When she found herself jobless she started to look through job ads and write letters of application. After 7) being rejected several times she had little hope of getting employed. To her great joy and relief a small advertising company invited Jane for an interview. As they were planning to expand they 8) were employing new staff. It was the chance of a lifetime!

Ex. 22. Fill in the gaps with the phrasal verbs: to get on, to get by, to put up with, to be cut out, to set up, to lay off, to give up, to pick up, to go in for, to turn down, to take on, to cut back on.

1.Fleur wasn’t ___ to be a waitress: although she ___ the necessary skills quite easily, she couldn’t ___ the customers’ rudeness and meanness. Still, she couldn’t ___ the job as she needed the wages ___ .

2.Fleur wanted ___ advertising, so she was happy when Silk diMaggio ___ as a junior secretary in the creative department.

3.Fleur was eager ___ in life and to ___ her own advertising agency.

4.Sam is extremely upset. He has been out of work for a long time. He has written about fifty job applications and has been ___ everywhere.

5.Now that the economic situation is so hard, we’ll have to ___ production and ___ workers.

2)лечение; treatment for a cold

4.customer n 1) клиент, покупатель, заказчик

2)разг. тип, субъект; strange / tricky / awkward customer

5.advertise v 1) (for) помещать объявление; I see they are adver-

tising for a Sales Director

2) рекламировать; to advertise goods advertising n реклама, рекламное дело advertisement n объявление, реклама

6. career n занятие, профессиональная деятельность, карь-

ера; a career diplomat / politician профессиональный дипломат / политик; a career in banking / politics; a diplomatic / political career; to follow / pursue a career

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