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Методические рекомендации по выполнению контрольной работы №2 IIкурс.docx
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VI. Подберите к названиям профессий (1-10) соответствующие им определения (a-j):

1. marketer

2. tax inspector

3. assistant

4. merchant

5. asset manager

6. insurer

7. financier

8. analyst

9. banker

10. trader

a. someone whose job is to buy and sell goods of a particular type in large quantities; a wholesaler

b. someone whose job involves encouraging people to buy a particular company’s product by deciding the price, type of customer, and advertising policy

c. someone who works for the government, deciding how much tax a person or company should pay

d. someone who helps another manager, does their work when they are not there

e. someone whose job is to receive and pay out money in a bank

f. someone who works in a bank in an important position

g. someone whose job is to provide insurance

h. someone who controls or lends large sums of money

i. someone who buys and sells goods or stocks

j. a person who looks after someone else’s money, investments in stocks and shares

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VII. Соедините части предложений (1-10) и (a-j) по смыслу:

1. We get the raw materials for our furniture

a. for a small, exclusive niche

2. Our products are

b. powerful advertising medium

3. We want consumers to associate our brand

c. then sell on to their customers

4. I think that TV is the most

d. with value for money

5. If salaries rise then our direct costs

e. mystery shoppers into our stores

6. We check on customer service by sending

f. from south-east Asia

7. We use a professional advertising agency

g. will eat up all our profits

8. Last year, our sales turnover

h. so you can look for key words

9. Our site has a search engine

i. to run our marketing campaigns

10. Retailers buy from wholesalers and

j. was 5% higher than our forecast

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VIII. Вставьте в пропуски (1-10) предлоги (a-j): a Day in the Life of a Marketing Manager

I wake up at 8.00. Then I check email and my calendar (1) ____ my tablet or phone before I leave. I’m out the door by 8:30. I live 10 minutes (2) ____ the office, so the Atlanta traffic is perfectly tolerable (3) ____ the mornings.  I always brew something – coffee, tea. It also prepares my mind (4) ___ the day. At 9.15 I check email again to see if there’s anything I’m missing. My colleagues like to send the team thought-provoking articles, so I quickly drop those (5)____ the “Need to Read” category. My boss also sends (6) ___marketing ideas for me to ruminate on. At 11.00 I walk over to our main conference room for a meeting (7) ___ a huge project Arke will be working on until the end of the year: The meeting we’re having now is to review requirements. The Project Manager of the project asks a few questions and we discuss some solutions.

11.45 - It’s lunch time! I usually eat (8) ___ the developers at the mall across the street. (9) ___ lunch, I call the advertising partner of our sister company FRM Solutions. I send an email to my team. Our graphic designer also sends us some logo At 2.00 pm I’m back in email.

5.12 pm. The drive home isn’t too long. It only takes 20 minutes. I’ve seen worse Atlanta-traffic. 6:15 pm. My boss wants some quick updates to a sales sheet that we have. I email our graphic designer and ask him if he can make the changes. He makes the changes and emails it (10)___ me and my boss.

a. for, b. into c. from d. in e. with f. about g. After h. to i. over j. on

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