- •Introduction 2
- •6. Situation.
- •Its strategy The company stra objective here is to gain a market share
- •View of the market and manufac turing
- •Organization chart of the company
- •3. Language focus: Imperative mood
- •4. Situation
- •Introduction
- •1. Before reading the scheme circle in the list the words and expressions you know.
- •2. Fill in the application form below.
- •5. Language focus: Present Perfect and Past Simple
- •Introduction 1
- •1. Before reading circle in the list the words and expressions you know. After reading tick in the list the words and expressions you realized without dictionary.
- •41 Greentree road, Falmouth, va, 02540
6. Situation.
Can you analyze the typical structure of any company?
Find some information about a well-known company (Honda, Nestle, Samsung) in a newspaper or business journal and make a company profile for it. Try to describe the organization structure.
Unit 2 Organization Structure
1 Introduction
Read the text title and hypothesize what the text is about. Write down your hypothesis.
What do you know concerning this issue? List your ideas in the table left column "1 know”.
I know |
I have learnt |
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1.3 Do you know answers to these questions? Write down your short answers in the space given after each question.
1 |
What is a business company? |
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| What must any company do to operate successfully? | |
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What do you know about company organization? |
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What kinds of senior employees can you name? |
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What kinds of departments do you know? |
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What are the responsibilities of the departments? |
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7 |
What types of companies do you know? |
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1.4 Circle in the list the words and expressions you know. Write down their translation in the table and calculate the percentage of your lexical competence.
1 to establish |
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9 |
to be in charge of |
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2 to gain |
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10 |
day-to-day |
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3 to reduce prices |
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11 |
subsidiary |
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4 margin |
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12 |
accountable |
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5 manufacturing |
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13 |
advertising |
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6 to upgrade |
m • * |
14 |
to yield profits |
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7 to bear in mind |
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15 |
to elect |
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8 raw materials |
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16 |
supreme governor |
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Company Organization
ti/in ^tahlished for the purpose A business company is an insti u ^ ^viduals. Their sf
It’* a big organization ^ te successfully a big company has to ha\e
represented by <° ^ ^ tlexlb|e enough and take into accw*,
Its strategy The company stra objective here is to gain a market share
^rr^v^rnec-O to reduce pHccs. But if you reduce pnc». your margins will be lower, and that will cut protib.
H you can slowly increase production. you will be able to cut uni, costs thougl, IZZ L a long-term prospect Uni, costs can come down ,/you tnvest tn „en
pZ7and mochil Le, S try to define the company strategy from the po.nt of