- •О.В. Терехина
- •Предисловие
- •History of printing
- •Intaglio
- •Inkjet printing The principle of inkjet printing was discovered by Canon engineer Ichiro Endo in August 1977.
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •4. Use the resulting expressions in the sentences of your own.
- •5. Fill in the gaps using the words of the essential vocabulary:
- •6. Agree or disagree with the statements:
- •7. Match the term with the definition:
- •8. Translate from Russian into English:
- •9. Complete the following sentences:
- •10. Grammar reference. Adverbs.
- •11. Write down 10 sentences of your own according to the topic using the adverbs.
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Match the two halves of the phrases below:
- •4. Use the resulting expressions in the sentences of your own.
- •5. Fill in the gaps using the words from the box:
- •6. Find the statement true or false:
- •7. Complete the following sentences:
- •8. Translate into English:
- •9. Correct the jumbled sentences:
- •10. Study the following phrasal verbs with make. Match them with the definitions below. One of the verbs goes with two of the definitions.
- •11. What other phrasal verbs with make do you know? Write some sentences of your own using phrasal verbs with make.
- •Digital prepress
- •Input and Output Resolution
- •Essential vocabulary
- •Activities
- •Basic principles of offset printing
- •Inking Units
- •Essential vocabulary
- •Activities
- •5. Fill in the gaps with an appropriate word or phrase from the box:
- •7. Find the sentences with the following prepositions in the text. Give some examples of your own using the prepositions under study:
- •8. Translate the following expressions from Russian into English. Use these expressions in the sentences of your own:
- •9. Transfer the sentences from passive voice into active:
- •10. Translate the sentences into English:
- •11. Complete the Quiz:
- •Offset printing technologies
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Match the definition with the term:
- •4. Fill in the gaps with the words of the essential vocabulary:
- •5. Translate the sentences into English:
- •6. Match the two halves of the phrases:
- •7. Correct the jumbled sentences:
- •8. Agree or disagree with the following statements:
- •10. Study some examples of the phrasal verbs. Translate them into Russian.
- •11. Write down 10 sentences of your own with phrasal verbs. Mind their meanings.
- •Gravure printing
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Match the two halves of the phrases and translate them:
- •4. Fill in the gaps using the words from the box:
- •5. Match the term with the definition:
- •6. Agree or disagree with the statements:
- •7. Complete the sentences:
- •8. Translate from Russian into English:
- •9. Find in the text the sentences with relative clauses.
- •10. Look at the following sentences and decide whether they have got defining (d) or non-defining (n) relative clauses:
- •11. Write down 10 sentences of your own with the relative clauses.
- •Letterpress
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Agree or disagree with the following:
- •4. Match the two halves of the phrases:
- •5. Translate the result expressions and use them in the sentences of your own.
- •6. Fill in the gaps with the expressions of the essential vocabulary:
- •7. Translate from Russian into English:
- •8. Combine the definition with the term:
- •9. Complete the sentences with the correct forms of the verbs:
- •11. Write down 10 sentences of your own using words with prefixes.
- •Flexography
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Decide if the following statements are true (t) or false (f):
- •4. Match the two halves of the phrases:
- •5. Fill in the gaps using the words of the essential vocabulary:
- •6. Translate from Russian into English:
- •7. Combine the verbs with the prepositions as they were used in the text (mind active or passive voice). Translate the expressions. Give your own examples with phrasal verbs.
- •8. Match the abbreviation with its meaning:
- •9. Correct the jumbled sentences:
- •10. Match the term with the definition:
- •11. Complete the following sentences:
- •Screen printing
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Match the two halves of the phrases:
- •4. Use the result expressions in the sentences of your own.
- •5. Mark the statements as True or False:
- •6. Fill in the gaps:
- •7. Combine the term with the definition:
- •8. Translate from Russian into English in a written form:
- •9. Word building.
- •10. Write down 10 sentences of your own using the words from the table.
- •11. Correct the jumbled sentences:
- •Basic principles of non-impact printing technologies
- •Essential vocabulary
- •4. Find the statement true or false:
- •5. Complete the following sentences:
- •6. Translate from Russian into English:
- •7. Language note. Compounds.
- •8. Write down 10 sentences of your own with compound words.
- •9. Correct the jumbled sentences:
- •Non-impact printing technologies
- •Ionography
- •Ink Jet
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Match the term with the definition:
- •4. Find the statement true or false:
- •5. Match the two halves of the phrases and use them in the sentences of your own:
- •6. Complete the following sentences:
- •7. Translate from Russian into English:
- •8. Correct the jumbled sentences:
- •9. Language note. Modals.
- •10. Write down 10 sentences of your own using modal verbs.
- •Print finishing processes
- •1. Cutting and die-cutting
- •2. Folding
- •3. Forwarding
- •4. Assembling into books
- •5. Blocks binding
- •6. Trimming
- •7. Edge treatments on books and brochures
- •8. Case making
- •9. Book finishing
- •10. Packaging
- •Essential vocabulary
- •Activities
- •1. Find words and word combinations of the essential vocabulary in the text and translate the sentences they are used in into Russian.
- •2. Answer the following questions:
- •3. Match the two halves of the phrases:
- •4. Agree or disagree with the statements:
- •5. Match the definition with the term:
- •6. Complete the following sentences:
- •7. Translate from Russian into English in a written form:
- •8. Correct the jumbled sentences:
- •9. Language Note: Gradable Adjectives. Study the rules and find the examples of your own.
- •10. Guess the Quiz
- •11. Write down 10 sentences of your own using the words from the quiz.
- •Binding
- •Essential vocabulary
- •6. Translate in a written form:
- •7. Language note. Non-gradable adjectives.
- •8. Write down 10 sentences of your own with non-gradable adjectives. Follow the topic. Appendix
- •Texts for additional reading
- •Contents
8. Case making
The term “covering” (or cover) stands for a design element that is a durable integral part of graphic products. They are connected inseparably or separably with a “block.” In contrast to the cover, packaging is solely conceived as protection for the product during dispatch.
The purpose of covers is:
• protection of the block without fundamentally affecting the usability of the printed contents;
• to describe the contents (e.g., title, author, abstract);
• as an advertising medium for the book or other products;
• as an object of art which represents an aesthetic image in harmony with the internal and external design of a product.
9. Book finishing
The book finishing process contains the assembly of partial products (book and brochure blocks, book covers, inserts, jackets), which have been produced separately from one another, into the end product. The process steps are:
• joining of book block and cover to a fixed binding;
• joining of finished supplement products into cases, blocks, or books;
• inserting enclosures;
• attaching book jackets.
Casing-inis the colloquial description for the adhesive binding of book blocks and book
covers. Traditional description: Inserting is the joining of block and cover by adhesive binding of the outermost endpaper and the covers. The casing-in of books is defined as the adhesive binding of a hardcover to the book block. The outermost endpapers must be glued to the covers (gluing). Adhesive binding of the bound multi-layer brochure block to the cover is described as the casing-in of brochures.
Smashing(pressing) describes the stabilization of the adhesive binding through surface
pressing after the casing-in operation.
Forming a hinge fold. Through a heated shaping tool, the opening hinge of the book block on the cased-in book cover is shaped such that the book cover can be opened exactly and with minimal actual service conditions.
The following operations are carried out with hardcovers and brochures:
Inserting inserts (in the inserting inserts operation, pre-finished information or advertising materials are inserted into the bound book. The inserts are positioned between the endpapers or placed in defined or undefined points in the book block. Inserting inserts is of particular importance in newspapers and magazines).
Jacketing (attaching the cut and folded or creased jacket around hardcovers or brochures).
10. Packaging
Packages have three basic functions to fulfil:
• Protective function. The finished printed product should be especially protected from mechanical strain (impacts, pressure), climatic influences (dampness, temperature variations, light), and soiling (dust, grease).
• Logistics function. Packages are working means for transportation, trans-shipment, and storing. The shape of the package and the packaging of the transport units have an important influence on the efficiency of shipping.
• Information function. Packages must contain information (pictures, text, machine readable data) that serves the purposes of identification, assignment, advertising, and so on.
Types of packaging material used are:
• plastic films for individual products, product piles, and pallets;
• strapping paper for individual products and leaf piles;
• collapsible/folding cartons made of corrugated board for product piles.
Mailing and distribution are also important postpress operations.