Читай и обсуждай. Бизнес-курс английского языка. Учебное пособие
.pdfAlthough you will want to emphasize the positive, be sure to mention any consequences.
Task 2. Study the glossary.
the object of the research is the subject of the research is the goal is as follows
the goal of this work is to examine theoretical approach to
in order to achieve the goal of the work the following research was implemented
in the course of doing the degree work research the following examinations and elaborations
to use the method of scholarly analysis combined with systematic approach
methods of research key methods of research
generally scientific methods of research the methodological basis of the analysis is to study (relevant) regulations
to make suggestions findings
the most significant findings the newness of the findings
the scientific newness and value of findings are in the practical value of findings
the set of methods for the recommendations for the recommendations to improve
the relevance of the work is conditioned by the area of application is
the application of research results fundamental research in this field
the theoretical and methodological basis of to take into account
to work out
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Task 3. Write the summary of the degree work. Use the plan.
Summary of the degree work
•Title
•Part 1. Introduction
1.The object of the research.
2.The subject of the research.
3.The goal of the research.
4.The methods of the research.
5.The novelty of the research.
6.The most significant findings.
7.Practical value.
8.The sphere of application.
•Part 2. Main body
1.Summary of the first part.
2.Summary of the second part.
3.Summary of the third part.
•Part 3. Conclusion
ANSWER KEY
UNIT 1. COMPANY STRUCTURE
Reading 1. Task 1. 1.A, 2. B, 3. B, 4. C, 5. B
Language Focus. Task 1. 1. departments, 2. divisions, 3. Board of Directors, 4. vice presidents, 5. single company, 6. combination, 7. functional structure, 8. in multi-service organizations, 9. geographic areas, 10. supervisor
UNIT 2. CORPORATE CULTURE
Reading 1.Task 1. 1. B, 2. C, 3. B, 4. C, 5.A
Language Focus. Task 1. 1. values, 2. corporate image, 3. to define,4.corporateculture,5.growth,6.shareholderreturn,7.afirm’s operations, 8. leadership, 9. to subdivide, 10. an aggressive
UNIT 3. COMPANY PROFILE
Reading 1. Task 1. 1. B, 2. C, 3, B, 4. C, 5.A
Language Focus. Task 1. 1. world’s leading, 2. to get results, 3. doubled , 4. merged, 5. acquisition, 6. skilled global workforce, 7. technologies, 8. development, 9. take great pride, 10. to improve
UNIT 4. LEADERSHIP vs. MANAGEMENT. Reading 1. Task 1. 1.C, 2.A, 3.E, 4.B, 5.F, 6.D
Language Focus. Task 1. 1. Managers, 2. leader , 3. to lead, 4.manage,5.ideas,6.management,7.Skilled,8.success,9.ineffective, 10. vision
UNIT 5. INTERNATIONAL BUSINESS STYLES
Reading 1. Task 1. 1. C, 2.A, 3. E, 4. B, 5. F, 6. D, 7. H, 8. G Language Focus. Task 1. 1. business etiquette rules, 2. Pitfalls,
3 abroad, 4.Asian cultures, 5. Career, 6. personal space, 7. differences, 8. greeting, 9. Western countries, 10. business partners
UNIT 6. RECRUITMENTAND HEADHUNTING
Reading 1. Task 1. 1 C, 2 E, 3A, 4 D, 5 B, 6 F
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Language Focus. Task 1. 1. headhunters, 2. an exact match, 3. highly qualified candidates, 4. background, 5. Fees, 6. job market, 7. vacancies, 8. hire, 9. fill positions, 10. good relationships
UNIT 7. WAYS OF SELLING
Reading 1. Task 1. 1. A. Upselling, 2. B. Direct-sales marketing, 3.C.Upgrading,4.D.BundleSelling.5.E.Internetsales,6.F.Catalog Sales, 7. G. Fairs and Expos, 8. H. Store Displays, 9. I. Home Parties,
10.J. Events
Language Focus. Task 1. 1. retailer, 2. low-cost goods, 3. family,
4. specialty stores, 5. differ from, 6 brand, 7. self-service store, 8. supermarkets, 9. internet, 10. customers
UNIT 8. INTERNATIONALTRADE
Reading 1. Task 1. 1. A International trade, 2. B. Efficiency of Trading Globally, 3. C. Benefits of Trading Globally. 4. D. Free Trade, 5. E. Protectionism
Language Focus. Task 1. 1. home country, 2. home-grown, 3. manufactured, 4. export, 5. overseas, 6. foreign market, 7. merchandise, 8. middleman, 9. warehousing, 10. specialize in
UNIT 9. CONSULTING
Reading 1. Task 1. 1. A Strategy Consultants. 2. B Operations Consultants. 3. C Financial Advisory Consultants. 4. D. Human Resource Consultants. 5. E. IT Consultants.
Language Focus. Task 1. 1. large consulting firms, 2. services, 3. expertise, 4. workforce planning, 5. identify, 6. decision-makers, 7. results-oriented practice, 8 hiring process, 9. Junior-level consultants, 10. project
BIBLIOGRAPHY
Интернет-ресурсы
1.http://www.imf.org/external/pubs/ft/fandd/basics/trade.htm
2.http://www.kom-dir.ru/article/371-vyhod-na-vneshniy-rynok
3.http://gsme.sharif.edu/~trade/
4.http://www.fas.usda.gov/data/russia-bans-key-us-agricultural-exports
5.http://www.indiabix.com/data-interpretation/line-charts/023001
6.https://tuftseconsociety.wordpress.com/2012/02/02/6-basic-things-you-must- know-if-youre-interested-in-consulting/
7.http://pli.intuto.com/cats/content.aspx?courseID=744&learningID=40370
8.http://www.ihbristol.com/useful-english-expressions
9.http://www.wikihow.com/Make-Your-Business-Project-a-Success
10.https://www.umuc.edu/writingcenter/writingresources/exec_summaries.cfm
11.http://www.inventech.ru/lib/predpr/predpr0015/
12.http://www.aup.ru/books/m12/2_3.htm
13.http://www.chevron.com/about/leadership/
14.http://www.forbes.com/sites/lisaquast/2012/12/17/4-ways-to-improve-your- hiring-process/
15.http://www.lse.ac.uk/intranet/CareersAndVacancies/careersService/
CVCoverApps/CVs/CVExamplesPDF/Skills%20based%20career%20changer. pdf
16.http://smallbusiness.chron.com/10-ways-sell-product-23785.html
17.http://www.kom-dir.ru/article/371-vyhod-na-vneshniy-rynok
18.https://en.wikipedia.org/wiki/
19.https://ru.wikipedia.org/wiki/
20.http://www.cleverism.com/
21.http://www.entrepreneur.com/article/249174
22.http://blog.udemy.com/company-profile-examples/
23.https://www.mindtools.com/pages/article/leadership-mistakes.htm
24.http://www.culturosity.com/articles/whatisculturalawareness.htm
25.http://www.forbes.com
26.http://blog.alrayeswebsolutions.com/2012/03/the-benefits-of-e-tailing-that-you. html
27.http://wardrobetrendsfashion.com/does-made-in-matter/
28.https://rwconnect.esomar.org/does-made-in-matter/
29.http://managementconsultingnews.com/
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Учебное издание
Гордина Елена Анатольевна Афанасьева Лариса Сергеевна
Read and discuss.
Business English
Учебное пособие
Корректор Е. П. Тимофеева
Компьютерная верстка Т. В. Соболева
Подписано в печать 22.06.2016. Гарнитура Times New Roman.
Формат 60×84/16. Усл.-печ. л. 10,23. Уч-изд. л. 7,76. Тираж 86 экз.
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