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8. Analysis of the entertainment services market showed the following.

Analysis of the entertainment services market showed the following:

1. In the Arkhangelsk region, the "Mobile museum-information complex" project has never been implemented.

2. Most museums and exhibitions are not accessible to the residents of rural areas.

3. The administration of settlements in the countryside is interested in the ICIMO project.

(Marketing research was carried out by the advertising agency Idea, Arkhangelsk, 22 Pomorskaya street , phone number: +7 (911) 561-78-19).

That is why the services of the Mobile museum-information complex is sure to be in demand and interesting for the residents of remote settlements of the Arkhangelsk region.

A business plan was developed to apply for a grant for the implementation of the project.

Expenses

expenditure item

Quantity (pieces)

Cost (RUR)

Amount (RUR)

1

multifunction device Canon MAXIFY MB5140

1

8 475

8 475

2

A laptop Acer Aspire ES1-523-46ZB NX.GKYER.012

2

18 990

37 980

3

Digital Voice Recorder Ritmix RR-650

3

1 990

5 970

4

Multimedia Video Projector BenQ MS506

1

22 490

22 490

5

Screen for video projector ViewScreen Clamp 1:1 150*150 MW (TCL-1101)

1

4 990

4 990

6

Speakers 2.0 SVEN 316

4

490

1 960

7

Microphone Shure PGA58 QTR

2

3 636

7 272

8

Design of posters, leaflets, entrance tickets, souvenirs

4 types of design

450

1 800

9

Poster printing (banner fabric)1,5х0,6 (м)

5

558

2 790

10

Print leaflets

(EuroLevel 210х98 (мм) 4+0)

1000

5,75

5 750

11

Printing of tickets (leaf tickets)

700

5

3 500

12

Manufacturing of souvenirs (mugs)

50

150

7 500

13

Manufacturing of souvenirs (T-shirts)

25

200

5 000

14

Manufacturing of souvenir products (plates, D = 20 cm)

50

170

8 500

15

Flowers to veterans (carnations)

180

55

9 900

16

Services of the advertising agency "Idea"

1

45 000

45 000

17

Purchase of St. George ribbons (100 m)

1

640

640

18

Gasoline (32 l / 100 km)

384 л

36,29

13 935,36

Total

:

193 452, 36

Prices: 1. Souvenir production (mugs) = 450 rur 2. Souvenir products (t-shirts) = 600 rur 3. Souvenir products (plates) = 510 rur 4. Entrance ticket: - children ≤ 3 years old - free of charge - children 4-11 years old - 200 rur - ≥ 12 years - 300 rur

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