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It can be roughly translated as “an unchanging sameness.”

The hunger drive provides an example of how homeostasis works. If your

blood sugar is low, you will feel hungry. You will be motivated to seek food and

eat. If you eat an appropriate amount of food, your blood sugar will gradually

rise to an optimal level. On the other hand, if you happen to overeat, your blood

sugar will rapidly rise to an overly high level. Under these circumstances, your

pancreas will secrete extra insulin, returning your blood sugar from its overly

high level to a lower one. The body’s goal is to maintain blood sugar at an optimal

level.

Hormones, secretions of the endocrine glands, also play a role in mediating the

activity of the biological drives. We have already seen how the hormone melatonin is involved in the regulation of sleep. The estrogen hormones and testosterone are associated with the sexual drive.

Biological drives play a significant role in the learning process. Drive reduction

theory states that when an action pays off in such a way that it reduces the

tension associated with a biological drive in a state of arousal, then that action is

reinforced. It is reinforcing for a hungry rat in an operant conditioning apparatus

to obtain food by pressing a lever. This principle can be readily generalized to

some human behavior. A hunter’s learned actions provide an example. These may

Include how to load a particular kind of gun or the skills involved in tracking a

specific animal. If the ultimate goal of a series of actions is food, water, escape

from pain, sexual gratification, or another biological drive, then the drive reduction

principle may operate to shape learned behavior.

General Drives: Looking for New Experiences

General drives, like biological drives, are inborn. Unlike biological drives,

they do not appear to operate on the principle of homeostasis. Three general

drives of particular interest are the curiosity drive, the activity drive, and the

affectional drive.

The curiosity drive urges us to seek novel stimulation, to look for new

experiences. The drive is active in infants. Present an infant with a familiar rattle.

The infant may show a little interest, and then put the rattle aside. Present the

infant with a second, unfamiliar rattle. Interest will be renewed. The renewed

interest is explained by the curiosity drive. The different color or the different

shape of the novel rattle elicits attention. The curiosity drive is activated by

Change of stimulation.

The need for stimulation is a profound one. Sensory deprivation research

brings this point into bold relief. Sensory deprivation exists when vision, hearing,

and the other senses are forced to operate with little or no information arising

from the external world. Volunteer subjects deprived of light, sound, and

other information to the senses often report sensory hallucinations. Some see flying

fireballs. Others hear strange music. Some have out-of-body experiences. All

of this suggests that it is necessary to have a flow of stimulation in order to maintain

perceptual stability.

And change of stimulation, sought by the curiosity drive, has a greater value

than constant stimulation. The same note played over and over and over again is

experienced as boring. A series of notes played in different pitches and with time

variations becomes an interesting melody.

The curiosity drive may also play a role in risk-taking behavior, behavior

in which individuals unnecessarily place themselves in physical jeopardy. Examples

of such behavior include sky diving, hang gliding, hot air ballooning, driving

over the speed limit, and so forth. One interpretation of such behavior is to

hypothesize that some individuals have self-destructive tendencies. And it is

possible that such tendencies may play an important role in the behavior. A second

interpretation of risk-taking behavior is to hypothesize that some individuals

are somewhat bored with their day-to-day lives, lives that do not include

enough change of stimulation. Risk-taking behavior is one way of increasing

the level of stimulation, increasing central nervous system arousal, and experiencing

excitement.

A second general drive to be identified is the activity drive, one that urges

us to make motor movements even when our biological drives are satisfied. A

rat that is not hungry, thirsty, nor otherwise in biological need can be placed in

a wheeled cage. If it runs, the cage will spin. And the rat will run for no particular

reason other than to run. Infants display a certain amount of restless

motion. If an adult is forced to sit and wait for a long time in a physician’s office,