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4. Define ethical and legal responsibilities from total corporate social responsibility.

  • Ethical responsibility includes behaviors that are not necessarily codified into law and may not serve the corporation’s direct economic interests. To be ethical organization decision makers should act with equity, fairness and impartiality, respect the rights of individuals, and provide different treatment of individuals only when relevant to the organization’s goals and tasks.

  • Legal responsibility is all modern societies have rules, laws and regulations that businesses are expected to follow. Legal responsibility defines what society believes important with respect to appropriate corporate behavior.

5. What is consideration behavior? Please explain.

Consideration behavior – a type of leader behavior that describes the extent to which a leader is sensitive to subordinates, respects their ideas and feelings, and establishes mutual trust.

Consideration:

High

High concern for people

Low concern for production

High concern for people

High concern for production

Low concern for people

Low concern for production

Low concern for people

High concern for production

Low High

Variant d

1.List four functions of management, define them and give example.

Planning - means defining goals and tasks resources needed to achieve them.

Organizing- involves the distribution of tasks, grouping employees into departments, the assignment of authority and allocation of resources.

Leading- is the use of influence to motivate employees to achieve organizational goals.

Controlling means monitoring employees' activities, determining whether the organization is in the right way to achieving its goals and making corrections if necessary.

2. What is the difference between visible and invisible levels?

Visible level of corporate culture includes such things as manner of dress, patterns of behavior, physical symbols and organizational ceremonies, office design – these are things that everyone can see, hear, and observe. For example: physical symbols, organizational ceremonies

Invisible level of corporate culture includes unwritten rules, values, and beliefs, which are not observable. These are deeper values that members of the organization hold at a conscious level. They can be interpreted from the stories, heroes and slogans.

3. Write about market entry strategies? And give example for one of them.

Market entry strategies:

  1. Outsourcing- an entry strategy in which a company creates manufacturing division in a foreign country with the purpose of using its cheaper labor and raw materials.

  2. Exporting- an entry strategy in which a company produced goods and services within the borders of its country but sells them abroad.

  3. Licensing (franchising) - an entry strategy in which a licensor sells technology, brand or trademark to a licensee to produce similar products in his country.

  4. Direct investing- an entry strategy in which a company is directly involved in managing its productive assets in a foreign country.

For example licensing:

Coca-Cola Bottlers sells franchise; McDonald’s and Burger King sell franchise.

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