
- •6.030510 – Товарознавство і торгівельне підприємництво
- •Unit 1. Telephoning text 1 Success on the Telephone
- •Text 2 Multi-word Verbs
- •Exercises
- •1.1 Are the following statements true or false? Find in the text the evidence supporting your opinion.
- •1.2 Translate the useful vocabulary into Ukrainian.
- •1.3 Match the words and phrases (1–10) with similar meaning (a–j)
- •1.4 Put the following extracts of telephone calls into the correct order.
- •1.5 Choose the most appropriate response by ticking the correct variant.
- •1.6 Use the words in the box below to complete the conversation.
- •1.7 Choose the one correct answer.
- •1.8 Choose the correct words in italics to complete the telephone conversation.
- •Unit 2. Messages text 1 Leaving a Message
- •Taking a Message
- •Text 2 Top 10 List of sms Etiquette
- •Exercises
- •2.1 Complete these sentences using one of the words given below:
- •2.2 Read this telephone conversation. Choose the correct words or phrases in italics.
- •2.3 The lines in the following telephone conversation are in the wrong order. Rearrange them.
- •2.4. Finish the sentence by choosing the correct words.
- •2.5 Match these comments to their replies.
- •2.6 Use the phrases given below to complete the conversation.
- •Unit 3. Presentation text 1 The Role of Business Presentations
- •Text 2 Organizing the Presentation
- •Exercises
- •3.1 Say if the following statements are true or false (from Text 1)
- •3.2 Say if the following statements are true or false (from Text 2)
- •3.4 The following 16 sentences are taken from a presentation. The purposes of these sentences (a–j) are listed below. Match each sentence with its purpose.
- •3.5 Whatever the topic or the style of your presentation, you should always put your audience first. Match the items below to discover some useful tips about how you can do that.
- •3.6 Read and choose the best response to each question.
- •3.7 Circle the appropriate word in italics.
- •3.8 Below are the introductions to two different presentations, one quite formal, and the other informal. Complete them with the items given below.
- •Informal presentation
- •3.9 Pr Director is giving a presentation on new tv series. Match the underlined phrases in the talk with phrases given below with a similar meaning.
- •Introducing the topic
- •Introducing each section
- •3.10 The following paragraphs contain a total of ten mistakes. Correct the mistakes.
- •3.11 Understanding the Role of Business Presentations.
- •3.12 Work-team Presentation
- •3.13 A one-minute impromptu presentation.
- •Unit 4. Meetings text 1 Strategic Meetings Management
- •6 Effective Meeting Tips
- •Exercises
- •4.1 Find out in the text what the following abbreviations mean:
- •4.2 Translate useful vocabulary into your native language.
- •4.4 Chose the right word to fill in the gaps.
- •4.5 Fill in the gaps in the following sentences with the words given below. Some words can be used more than once.
- •4.6 Match the verbs with their definitions and then translate them.
- •4.7 Use the words and phrases given below to fill in the gaps in the sentences.
- •4.8 Fill in the missing verbs in the sentences below. Put the verbs in the correct grammar forms.
- •4.9 Look through the types of meetings 1-9. Then say at which type of meeting you would be most likely to hear each of a-I phrases.
- •4.10 Match the structural units of a meeting with the typical phrases which correspond them.
- •4.11 Work in groups. Imagine you all work for a European company which wants to launch a new low-calorie chocolate bar in Ukraine. Hold a meeting to discuss the points on the agenda below.
- •Unit 5. Documents Supporting Job-Hunting text 1 cv or resume
- •7 Resume Tips
- •Text 3 Covering Letter
- •Exercises
- •5.1 There are usually six general headings of information to include in a cv. Match the headings with their descriptions:
- •5.3 Read a covering letter of Thomas Crown and analyze taking into account information given above.
- •5.4 Here is the typical format for your covering letter. Match the structural units with the descriptions and instructions.
- •5.6 It is a good idea to get your gratitude after a successful interview in writing. Analyze the sample e-mail below whether it is successful and get ready to write your own one.
- •5.7 Written follow-up.
- •5.8 Written follow-up.
- •Рекомендована література
7 Resume Tips
Read the article and match the headings with the paragraphs 1–7.
a. A number is worth 1,000 words.
b. Sell benefits, not skills.
c. Use design that demands attention.
d. Put important information first.
e. Use “power words”.
f. Target the job.
g. Solve your employer’s (hidden) needs.
Your resume (CV in British English) has one mission and one mission only: to get you a job interview. Your resume is usually the first impression an employer has of you. And as you never get a second chance to make a first impression, you’d better get it right first time.
1.
Employers don't have time to read through each of your job descriptions to know if you have the skills they need. The design of your resume must do it for them. Your resume should be concise, well-organized and relevant. It should emphasize the most important and relevant points about your experience, skills and education.
2.
To control the image that an employer has of you, use power words that match the position you want. Certain words are used frequently by recruiters in their job descriptions. You should study recruiters’ advertisements and job descriptions and use these words in your resume and covering letter.
3.
People react to numbers! Numbers are alive and powerful. They create vivid images in our minds. General statements are easy to ignore. Be specific and use numbers when describing your duties and achievements.
Don’t talk about “managing a major turnover”. Talk about “managing a $27,000,000 turnover”. Don’t talk about “extensive teaching experience”. Talk about “7,000 teaching hours”. Better still, talk about “7,300 teaching hours” - the more precise a figure, the more real it becomes.
4.
List important information at the beginning of your job descriptions. Put statements in your resume in order of importance, impressiveness and relevance to the job you want. A powerful statement with numbers and power words influences every statement that follows.
5.
Holiday companies don’t sell holidays. They sell relaxation, adventure, sun, sea and sand (the benefits of a holiday). You should not sell your skills (many other people have the same skills). You should sell the benefits of your skills. When you write your skills and past duties, be careful to explain their benefits to the employer.
6.
Employers want people who can solve problems, not create them! Your resume and cover letter should show how you can solve the employer's problems and needs. And in addition to the skills or needs shown in a job advertisement, an employer may have other needs. You should identify these additional needs and show how you can satisfy them too. But concentrate first on the needs listed in the job advertisement. Your additional solutions should come later, after you already have the employer's attention.
7.
You will have more success if you adjust your resume and cover letter for the specific skills an employer is seeking. This means that you would write one resume for one particular job and a different, modified, resume for another job. You “re-package” yourself. In that way, an employer will see immediately that you correspond to the job description. It is not dishonest to “re-package” yourself. You are simply presenting yourself and your skills in the best light for a particular employer. This will help you to get more interviews and allow you to apply for a wider range of jobs.