- •Содержание
- •Unit I Text I. Foreign economic activities of ukraine
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Grammar
- •Text II. World trade organization
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Reаding and speaking
- •Brainstorming
- •Grammar
- •Text III. The history of the wto
- •Vocabulary notes
- •Text IV. The wto agreemrnts
- •Intellectual property.
- •Brainstorming Session: Discus the Topical Questions
- •Unit II Text I. Business and investment opportunities in ukraine
- •Vocabulary notes
- •Case study Background information
- •Problem
- •Brainstorming Session
- •Text II. Ukraine’s business climate today
- •Vocabulary notes
- •Case study
- •Background information
- •Problem
- •Comprehension and Discussion Questions
- •Text III. Foreign trade policy of ukraine
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Unit III Text I. Between market economy and democracy
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text II. The rise of the market dictatorship
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text III. The crash of western civilization: the limits of the market and democracy
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text IV. The death of the job
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Unit IV Text I. A New Economy for a New Century
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task
- •Text II. The Shape of a New World Economy
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Grammar Task
- •Text III. Redefining Progress in Global Economy
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text IV. Globalization of world economy
- •Vocabulary notes
- •Case study
- •Background information
- •Problem
- •Brainstorming Session
- •Text V. International Digital Economy
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Unit V Text I. International trade and international business
- •International business must decide:
- •International business:
- •Vocabulary notes
- •Comprehension and discussion questions:
- •Text II. World Economy
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text III. The History of World Trade
- •Text IV. Balance of Trade
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Unit VI Text I. Capital Investments
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Make up English-Russian pairs choosing the suitable equivalents.
- •Make up Russian-English pairs.
- •Text II. The imf and the world bank
- •International Bank for Reconstruction and Development
- •Case study
- •Background information
- •Problem
- •Brainstorming session
- •Text III. The gold standard
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text IV. The dollar purchasing power
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text II. International monetary system
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Word study
- •Grammar
- •Text III. Banking
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text IV. Retail banking on the internet
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text V. London’s role as a financial Centre
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text VI. Case study
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Make up English-Russian pairs choosing the suitable equivalents.
- •Make up Russian-English pairs.
- •Unit VIII Text I. Accounting information and the capital flows
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Grammar
- •Text II. Creating economic systems in the global marketplace
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text III. The fall of big business
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text IV. Lower sales and marketing costs on the internet
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text V. Business and the environment: less is more – manufacturers are trying to cut their use of packaging materials
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Unit IX Text I. Support for Economic and Political Freedom
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text II. Intellectual Property Historical Roots of the Problem
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text III. The protection of intellectual property
- •Vocabulary notes
- •Text IV. Product safety and product liability
- •Vocabulary notes
- •Scanning reading
- •Text V. Contrct law
- •Problem
- •Unit X Text I. History of the European Union
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text II. The european union and its institution
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text III. European initiative for democracy and human rights
- •Text IV. Political and Economic Relations
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Unit XI Text I. International involvement in business
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Vocabulary notes
- •Text II. Six ways of entering a foreign market
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text III. International law and business
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Abstract
- •Check yourself:
- •Vocabulary notes
- •Check yourself:
- •Brainstorming
- •Vocabulary notes
- •Grammar
- •Unit XII Text I. Transportation as Factor of Economic Development
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text II. Transport and Environment
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text III. Modern System of Communication
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Make up English-Russian pairs choosing the suitable equivalents.
- •Make up Russian-English pairs.
- •Text IV. The us Transportation
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Unit XIII Text I. Testing the market-finding out
- •Where to find information and advice
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text II. Factors to be Considered Before Deciding to Export
- •How will existing resources be affected?
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text III. Export and import operations
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Typical international trade transaction
- •Comprehension and Discussion Questions
- •Text IV. Export as an important part of foreign trade
- •Unit XIV Text I. Opening up export markets
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Arranging business visits
- •Channels of communication
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task
- •Text II. The choice of countries for exporting
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text III. Payment for export services
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Unit XV Text I. Export and methods of payment
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Grammar Task:
- •Text II. Payment in advance
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text III. The documentary letter of credit
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text IV. Contract of sale
- •Vocabulary notes
- •Text V. Documentary Collection
- •Vocabulary notes
- •Text VI. Open Account
- •Vocabulary notes
- •Unit XVI Text I. Education and economics
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Text II. Education and employment
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text III. Education as an economic asset
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Practical Task:
- •Text IV. Vocational Training in America and Europe
- •Vocabulary notes
- •Comprehension and Discussion Questions
- •Unit XVII strategies in managing the staff Text I. What are the keys to successful problem solving?
- •Vocabulary notes
- •Text II. Situational leadership as the key to effectively managing people
- •Vocabulary notes
- •Text III. Business structure, staff of the enterprise
- •Vocabulary notes
- •Text IV. Application for work, study
- •Vocabulary notes
- •British Chevening Scholarship aplication form
- •Unit XVIII Business Resume and business interview Text I. What is it right resume?
- •Vocabulary notes
- •Text II. Business letter, fax message
- •Vocabulary notes
- •Your own letter of inquiry to the best hotel in the city;
- •Book seats on a plane.
- •Text III. Business interview
- •Vocabulary notes
- •Unit XIX Text I. Language and culture in business relations
- •Vocabulary notes
- •Text II. Business etiquette in ukraine
- •Etiquette
- •Text III. Good manners. How not to behave badly abroad (by norman ramshaw)
- •Supplement Documents samples sample letter of credit/1 (See Instructions on Page 2)
- •Instructions for letter of credit issued for deip bid
- •Certificate of origin
- •Contract For purchase and sale
- •Preamble
- •Subject of the contract
- •Requirement to the goods
- •Basic delivery terms and conditions
- •Price and total sum of the contract
- •Terms of payment
- •Acceptance terms and conditions
- •Container. Paking and markind
- •Force-majeure
- •Sanctions and reclamations
- •Arbitration
- •Other provision
- •Final provision
- •Legal addresses and bank requisites of the parties
- •Power of attorney
- •Доверенность
- •Assignment deed
- •Передаточный акт
- •Abbreviations
- •Литература
Text III. Modern System of Communication
Our world has become an increasingly complex place in which, as individuals, we are very dependent on other people and on organizations. An event in some distant part of the globe can rapidly and significantly affect the quality of life in our home country.
This increasing interdependence, on both a national and international scale, has led us to create system that can respond immediately to dangers, enabling appropriate defensive or offensive actions to be taken. These systems are operating all around us in military, civil, commercial and industrial fields.
A worldwide system of satellites has been created, and it is possible to transmit signals around the globe by bouncing them from one satellite to an earth station and thence to another satellite.
Originally designed to carry voice traffic, they are able to carry hundreds of thousands of separate simultaneous calls. These systems are being increasingly adopted to provide for business communications, including the transmission of traffic for voice, facsimile, data and vision.
It is probable that future satellite service will enable a great variety of information services to transmit directly into the home, possibly including personalized electronic mail. The electronic computer is at the heart of many such systems, but the role of telecommunications is no less important. There will be a further convergence between the technologies of computing and telecommunications. The change will be dramatic: the database culture, the cashless society, the office at home, the gigabit-per-second data network.
We cannot doubt that the economic and social impact of these concepts will be very significant. Already, advanced systems of communication are affecting both the layman and the technician. Complex function are being performed by people using advanced terminals which are intended to be as easy to use as the conventional telephone.
Vocabulary notes
satellite (communication) system – система связи через искусственные спутники Земли
to transmit signals – передавать сигналы
to bounce from… - отскакивать от…, рикошетировать
… and thence [дens] to another satellite – на другой спутник
voice traffic – передача переговоров
transmission – передача, пересылка
facsimile [fæk'simili] - факсимильная информация
vision – изображение
satellite service – спутниковая система связи, связь через спутник
information service – служба информации
electronic mail – электронная почта
convergence – сближение
database – база данных
gigabit-per-second data network – быстродействующая информационная сеть
layman – непрофессионал, неспециалист
terminal – терминал, выносной пульт ЭВМ
conventional telephone – обычный телефон
Comprehension and Discussion Questions
What is the role communications in various fields of our life?
Why do you think people are making every effort to improve communications system?
Ex. 1. Read the text and do the tasks:
Name communications systems mentioned in the text.
Give the contexts in which the word “traffic” is used and translate the sentences into Russian.
Find the terms which are associated with information service.
Ex. 2. Translate the following sentences into English in writing. Make use of the Vocabulary notes, if necessary.
Наш мир стал таким сложным, что мы всецело зависим друг от друга и от происходящих в этом мире событий. Это заставило людей создавать системы, которые позволяют быстро реагировать на то, что происходит вокруг нас. Такого рода системы функционируют во всех сферах человеческой деятельности: военной, гражданской, коммерческой и производственной.
Была создана система связи через спутники, передающая сигналы по всему миру. Эта система способна передавать сотни тысяч переговоров одновременно, она также обеспечивает передачу факсимильной информации, данных и изображения.
Возможно, что в будущем мы сможем получать информацию прямо не выходя из дома. В основе всей этой системы – компьютер. Не менее важной является система телекоммуникаций.
Сближение обеих систем коренным образом может изменить нашу жизнь. В результате этого процесса мы получим культуру базы данных, общество без наличных денег, офис у себя дома и быстродействующую информационную сеть. Люди будут пользоваться компьютерами так же легко, как и обычным телефоном.
Ex. 3.
