- •Т.В. Барамикова, л.П. Ільєнко, к.Б. Кугай, а.В. Спіжова, н.В. Зимнікова, а.М. Ткаленко
- •Передмова
- •Unit 1 history of arts Part I
- •I Listen and remember the following words:
- •III Read and translate the following text: History of Arts
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •Renaissance
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form.
- •VII Practise reading the dialogue with your partner.
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •II Listen to the text. Decide if the statements are true or false:
- •Review assignments
- •Unit 2 history of arts Part II
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Baroque and Rococo
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •The History of Arts. Brief Overview
- •VII Practice reading the dialogue with your partner:
- •VIII Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •Review assignments
- •III Match the definitions:
- •Unit 3 fashion history part I
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: First Steps in Fashion
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: World War I and after the War
- •VII Practise reading the dialogue with your partner.
- •Review assignments
- •Unit 4 fasion history part II
- •II Read and remember the following phrases:
- •III Read and translate the following text: Fashion Evolution
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Charles Frederick Worth Industrializes Fashion
- •VII Practise reading dialogues with your partner.
- •Review assingnments
- •Unit 5 design elements
- •I Listen and remember the following words:
- •Design Elements
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •Design Principles
- •VIII Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •Review assignments
- •III Match the definitions:
- •Unit 6 costume design
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: The Work of a Designer
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main ideaof it: The World Famous Designers
- •Review assignments
- •Unit 7 theatrical costume
- •I Listen and learn the following words:
- •II Read and learn the following phrases:
- •III Read and translate the following text: Theatrical Costume
- •IV Answer the questions:
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Dance Costume
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form.
- •VII Practise reading the dialogue with your partner.
- •Review assignments
- •III Match the words in the left column with their definitions:
- •Unit 8 scenic design
- •I Listen and learn the following words:
- •II Read and learn the following phrases:
- •III Read and translate the following text: Scenic Design
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Scenic Makeup
- •Review assignments
- •III Match the words in the left column with their definitions:
- •Interior design
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: The Home of Ideas
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Colour in Your Home
- •VII Practice reading the dialogues with your partner:
- •VIII Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •II Listen to the text. Decide if the statements are true or false:
- •Review assignments
- •Unit 10 textiles in the interior
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Creative Interiors
- •IV Answer the questions:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Textile Items
- •VII Practise reading the dialogue with your partner.
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key-words and expressions from the unit.
- •I Mind the following words and word-combinations
- •Review assignments
- •Unit 11 floral design
- •I Read and remember the words and their translation:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Floral Art
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word combinations:
- •I Read and learn:
- •II Read the text and define the main idea of it: Flower Symbolism
- •VII Practise reading the dialogue with your partner:
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •Review assignments
- •Unit 12 modern hairdressing procedures
- •I Listen and remember the following words:
- •II Read and learn the following phrases:
- •III Read and translate the following text: Modern Hairdressing Procedures
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: The Art of Hairdressing
- •III Listen to the text again and be ready to answer the questions:
- •Review assignments
- •I Revise the vocabulary minimum of Unit 11 to be checked up.
- •II Match the words(word combinations):
- •III Match the words in the left column with their definitions:
- •II Read and remember the following phrases:
- •III Read and translate the following text: The Art of Graphic Design
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Raymond Loewy. The Father of Industrial Design
- •Review assignments
- •Unit 14 web design
- •I Read and remember the words and their translation:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Principles and Elements of Web Design
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word combinations:
- •I Read and learn:
- •II Read the text and define the main idea of it: The Importance of Colour
- •VII Practise reading the dialogue with your partner:
- •Review assignments
- •Unit 15 photo & video design
- •I Read and remember the words and their translation:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Photo Design
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it:
- •Video Design
- •VII Practise reading the dialogue with your partner:
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •II Listen to the text and decide if the statements are true or false:
- •Review assignments
- •Unit 16 corporate identity
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Corporate Identity
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: The History of Logo Design
- •VII Practice reading the dialogue with your partner:
- •III Listen to the text again and be ready to answer the questions:
- •Review assignments
- •I Revise the vocabulary minimum of Unit 15 to be checked up.
- •II Match the words and word-combinations:
- •III Match the definitions:
- •Texts for additional reading the origins of costume
- •1. Read the text. What is the main idea of the text?
- •2. Find unknown terms and words in the text and give their translations?
- •Prehistoric costume
- •Textiles
- •The sources of inspiration
- •The great masters of fashion
- •Textiles and materials in the fashion industry
- •3. Make up a plan of the text in the form of questions.
- •4. Answer the following questions :
- •5. Translate the last paragraph of the text in a written form.
- •Interior design. Style selection
- •1. Read and translate the text. What is the main idea of the text?
- •2. Find unknown terms and words in the text and give their translations?
- •Light in colour
- •Colour in your home
- •Accessories
- •Selecting accessories
- •Harmony
- •Advertisements
- •Graphic designer
- •Commercial photography
- •Colour photography
- •Hair style
- •Cosmetics
- •3. Make up a plan of the text in the form of questions and ask your groupmates to find answers in the text.
- •4. Speak about cosmetics.
- •5. Discuss the content of the text in the form of a dialogue. English-Ukrainian dictionary
- •Українсько-Англійський словник
- •Glossary
- •Список використаної літератури
Graphic designer
1. Read and translate the text. What is the main idea of the text?
2. Find unknown terms and words in the text and give their translations?
Look around your desk. What do you see? Perhaps a notebook, a magazine, a web site, computer screen and a pen or two. If you examine each item you will have a chance to find several things created by a graphic designer. The notebook, pens display company logos. The magazine has several illustrations in a single ad. The web site has a cool new design and some animated features. The fact is, nearly everything has a "graphic identity" now. This helps people recognize different brands and companies.
Graphic designers begin a design project by talking to the client or supervisor. Next, they use a variety of print, electronic, film media to create art and prepare sketches or images according to the client's needs. If their work is a part of a larger project they will consider the project's goals. Graphic designers then draw a sample of the proposed layout or create the layout on a computer screen. They present their sketches and layout to the art director or client for approval. Together, they suggest improvements and make changes as necessary.
Designers must be able to work under extreme time pressures and very defined financial and design limits to produce quality material. Salesman skills are very important if you want to see your design. When projects are underway, a graphic designer expected to work long hours brainstorming. Graphic designers must have talent and an understanding of the business world, including issues of finance and production, and should be familiar with computer technology. Basic professional coursework should include design, drawing, computer artwork, and specific knowledge relating to any area of specialization.
Graphics, which were the original focus of image consultants, are concerned with the overall visual presentation of the organization. The graphics system should dictate the design style of the company's literature, signs and stationery. It involves coordinating the style of the typeface, photography, illustrations, layout, and colouring in all the company's graphics. The logo is the heart of the corporate design system.
Unlike nomenclature, logos can be changed subtly over time to reflect the evolving corporate identity.
Graphic design creates a pleasing layout from text and graphics. That design might be a brochure, a logo, a Web page, or an advertisement. The list doesn't end there either. Here are some definitions:
Graphic design is the process and art of combining text and graphics and communicating an effective message in the design of logos, graphics, brochures, newsletters, posters, signs, and any other type of visual communication. Today's graphic designers often use desktop publishing software and techniques to achieve their goals.
Graphics design is the creation of visual media, usually for marketing. Business cards, logos, publications, brochures, postcards or mailings, invoices, and books are all products of graphics design.
Some designers don't work with text at all, such as an illustrator or a digital artist. And some designers do it all: print, Web, layout, and illustration.
3. Answer the following questions:
1. What do graphic designers begin a design project with?
2. What kind of process is graphic design?
3. What are the products of graphic design?
4. Translate the abstract of the text from the words: “Graphic designers must have talent …” .
5. Discuss the content of the text in the form of a dialogue.