
- •Т.В. Барамикова, л.П. Ільєнко, к.Б. Кугай, а.В. Спіжова, н.В. Зимнікова, а.М. Ткаленко
- •Передмова
- •Unit 1 history of arts Part I
- •I Listen and remember the following words:
- •III Read and translate the following text: History of Arts
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •Renaissance
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form.
- •VII Practise reading the dialogue with your partner.
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •II Listen to the text. Decide if the statements are true or false:
- •Review assignments
- •Unit 2 history of arts Part II
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Baroque and Rococo
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •The History of Arts. Brief Overview
- •VII Practice reading the dialogue with your partner:
- •VIII Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •Review assignments
- •III Match the definitions:
- •Unit 3 fashion history part I
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: First Steps in Fashion
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: World War I and after the War
- •VII Practise reading the dialogue with your partner.
- •Review assignments
- •Unit 4 fasion history part II
- •II Read and remember the following phrases:
- •III Read and translate the following text: Fashion Evolution
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Charles Frederick Worth Industrializes Fashion
- •VII Practise reading dialogues with your partner.
- •Review assingnments
- •Unit 5 design elements
- •I Listen and remember the following words:
- •Design Elements
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •Design Principles
- •VIII Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •Review assignments
- •III Match the definitions:
- •Unit 6 costume design
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: The Work of a Designer
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main ideaof it: The World Famous Designers
- •Review assignments
- •Unit 7 theatrical costume
- •I Listen and learn the following words:
- •II Read and learn the following phrases:
- •III Read and translate the following text: Theatrical Costume
- •IV Answer the questions:
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Dance Costume
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form.
- •VII Practise reading the dialogue with your partner.
- •Review assignments
- •III Match the words in the left column with their definitions:
- •Unit 8 scenic design
- •I Listen and learn the following words:
- •II Read and learn the following phrases:
- •III Read and translate the following text: Scenic Design
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Scenic Makeup
- •Review assignments
- •III Match the words in the left column with their definitions:
- •Interior design
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: The Home of Ideas
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Colour in Your Home
- •VII Practice reading the dialogues with your partner:
- •VIII Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •II Listen to the text. Decide if the statements are true or false:
- •Review assignments
- •Unit 10 textiles in the interior
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Creative Interiors
- •IV Answer the questions:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Textile Items
- •VII Practise reading the dialogue with your partner.
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key-words and expressions from the unit.
- •I Mind the following words and word-combinations
- •Review assignments
- •Unit 11 floral design
- •I Read and remember the words and their translation:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Floral Art
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word combinations:
- •I Read and learn:
- •II Read the text and define the main idea of it: Flower Symbolism
- •VII Practise reading the dialogue with your partner:
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •Review assignments
- •Unit 12 modern hairdressing procedures
- •I Listen and remember the following words:
- •II Read and learn the following phrases:
- •III Read and translate the following text: Modern Hairdressing Procedures
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: The Art of Hairdressing
- •III Listen to the text again and be ready to answer the questions:
- •Review assignments
- •I Revise the vocabulary minimum of Unit 11 to be checked up.
- •II Match the words(word combinations):
- •III Match the words in the left column with their definitions:
- •II Read and remember the following phrases:
- •III Read and translate the following text: The Art of Graphic Design
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Raymond Loewy. The Father of Industrial Design
- •Review assignments
- •Unit 14 web design
- •I Read and remember the words and their translation:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Principles and Elements of Web Design
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word combinations:
- •I Read and learn:
- •II Read the text and define the main idea of it: The Importance of Colour
- •VII Practise reading the dialogue with your partner:
- •Review assignments
- •Unit 15 photo & video design
- •I Read and remember the words and their translation:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Photo Design
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it:
- •Video Design
- •VII Practise reading the dialogue with your partner:
- •VIII Give the main idea of the dialogue in your own words.
- •IX Make up your own dialogues using the key words and expressions from the unit.
- •I Mind the following words and word-combinations:
- •II Listen to the text and decide if the statements are true or false:
- •Review assignments
- •Unit 16 corporate identity
- •I Listen and remember the following words:
- •II Read and remember the following phrases:
- •III Read and translate the following text: Corporate Identity
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: The History of Logo Design
- •VII Practice reading the dialogue with your partner:
- •III Listen to the text again and be ready to answer the questions:
- •Review assignments
- •I Revise the vocabulary minimum of Unit 15 to be checked up.
- •II Match the words and word-combinations:
- •III Match the definitions:
- •Texts for additional reading the origins of costume
- •1. Read the text. What is the main idea of the text?
- •2. Find unknown terms and words in the text and give their translations?
- •Prehistoric costume
- •Textiles
- •The sources of inspiration
- •The great masters of fashion
- •Textiles and materials in the fashion industry
- •3. Make up a plan of the text in the form of questions.
- •4. Answer the following questions :
- •5. Translate the last paragraph of the text in a written form.
- •Interior design. Style selection
- •1. Read and translate the text. What is the main idea of the text?
- •2. Find unknown terms and words in the text and give their translations?
- •Light in colour
- •Colour in your home
- •Accessories
- •Selecting accessories
- •Harmony
- •Advertisements
- •Graphic designer
- •Commercial photography
- •Colour photography
- •Hair style
- •Cosmetics
- •3. Make up a plan of the text in the form of questions and ask your groupmates to find answers in the text.
- •4. Speak about cosmetics.
- •5. Discuss the content of the text in the form of a dialogue. English-Ukrainian dictionary
- •Українсько-Англійський словник
- •Glossary
- •Список використаної літератури
Review assignments
I Revise the vocabulary minimum of Unit 12 to be checked up.
II Match the words:
1 rinse a) перука
2 tint b) стригти
3 hairstyle c) фарбування
4 to comb out d) об’єм
5 hairdressing e) нестійка фарба
6 wig f) перукарська справа
7 colouring g) фарба, тон
8 bulk h) зачіска
9 waving i) причісуватися
10 to cut j) завивка
III Match the words in the left column with their definitions:
1 permanent wave a) person whose occupation is to cut or style hair in order to change or maintain a person’s image
2 easy-to-manage b) process or art of dyeing or tinting one’s hair
3 hair colouring c) not difficult, not requiring great effort
4 adornment d) hairstyle produced by treatment with heat, chemicals which give long-lasting waves
5 hairdresser e) the action of decorating yourself with something colourful and interesting
Unit 14 web design
TEXT A
I Read and remember the words and their translation:
authoring авторська розробка
to retain зберігати
attractiveness привабливість
observational спостережливий
quantitative кількісний
rendering передача даних
augmented збільшений, перевантажений
continuity безперервність
inward всередину
promotion просування
II Read and remember the following phrases:
web applications – застосування веб, мережеві підведення
search engine optimization – оптимізація пошуку
navigation tools – навігаційні інструменти
directional aspect – аспект спрямування
typography – типографіка, графічне оформлення друкованого тексту
III Read and translate the following text: Principles and Elements of Web Design
Web design is a kind of graphic design intended for development and styling of objects of the Internet's information environment to provide them with high-end consumer features and aesthetic qualities.
The main task of web design is perhaps the creation of a website or a web page.
The process of designing web pages, web sites, web applications or multimedia for the Web is very complicated one and may utilize multiple disciplines, such as animation, authoring, communication design, corporate identity, graphic design, human-computer interaction, information architecture, interaction design, marketing, photography, search engine optimization and typography.
Websites vary greatly in content, style, focus and a number of other aspects. A successful website, evidently, is the one that is capable of attracting quality visitors and retain them. The core of this attractiveness is its content. However, only content is not enough – just as a good product needs good packaging a successful site needs elegant presentation and promotion.
When creating a website or web page, the 5 golden principles of design: balance, rhythm, proportion, dominance, and unity should always be kept in mind.
The primary tool for web design is the creative mind. Critical, observational, quantitative and analytic thinking is required for designing page layout and rendering. The eye and the hand are often augmented with the use of external traditional or digital image editing tools. The selection of the appropriate one to the communication problem at hand is also a key skill in web design work, and a defining factor of the rendering style.
A web designer's work could be viewed by thousands of people every day. Web designers create the pages, layout, and graphics for web pages, and play a key role in the development of a website. Web designers have the task of creating the look and feel of a website by choosing the style, and by designing attractive graphics, images, and other visual elements, and adapting them for the website’s pages. The graphics and lay-out of the site contribute to that first impression and overall image. Web designers also design and develop the navigation tools of a site. Web designers may make decisions regarding what content is included on a web page, where things are placed, and how the aesthetic and continuity is maintained from one screen to the next. Site quality content must be balanced with good graphics at all times. Any graphic image which has a directional aspect should be placed to point towards the most important section of the page. If you have a picture of a bird on the top left corner of your page, make sure it is facing inward and that its beak is leading the eye to the centre of the page, not away from it. The same applies to all graphics. Faces should 'look' to the centre of the page. Cars should be 'parked' facing towards the centre of the page. Roads, neck ties etc. should all be placed to lead the eye across from left to right, or down from top to bottom.
Any web design must be stylish, using original illustrations, not downloaded ones. The overall effect should be that of exclusivity.