- •Часть 1
- •Предисловие
- •TopIc: management The Job of Management
- •Add to your active vocabulary:
- •2. Answer the questions.
- •3. A) Read the text. The Company Organization
- •4. Read the text. Complete the last sentence and retell the text. What Is a Manager?
- •5. Think and answer.
- •TopIc: BuSiness What is Business?
- •Questions
- •Partnership
- •Setting up a small business
- •Questions
- •2. Answer the questions.
- •3. Retell the story in your own words.
- •4. Read, learn by heart and dramatize the dialogues given below. Dialogue 1
- •Dialogue 2
- •1. “How I started my business”.
- •2. Each student takes one point and tells the story one after another:
- •Topic: business
- •Study the instruction Choosing a business abide by the following rules
- •While making a plan of your future business asks yourself the following questions
- •Questionnaire
- •Dialogue 3
- •2. Learn by heart Part b and act it out with a partner.
- •3. Ask your partner the following questions:
- •4. Let your partner retell the story. A Business Meeting
- •Dialogue 4
- •2. Ask your partner the following questions after reading the text:
- •3. Let your partner retell the story: “Negotiating a Purchase”.
- •Dialogue 5
- •2. Ask your partner the following questions after reading the text “My First Meeting with Mr. Bridges”:
- •3. Let your partner retell the story. My first meeting with Mr. Bridges
- •Dialogue 6
- •2. Dramatize the dialogue.
- •3. Retell the following story.
- •I was very lucky last week
- •Dialogue 7
- •1. Read the dialogue.
- •2. Speak about your talk with Mr. Johnson.
- •3. Learn the unfamiliar words. Dialogue 8
- •4. Tell your partner the following news by retelling the text. Unpleasant News
- •TopIc: manager
- •The Manager: Role and Responsibilities
- •Questions
- •2. Learn unknown words.
- •3. Retell the text.
- •Questions
- •2. Learn the unknown words.
- •3. Ask and answer the questions.
- •4. Single out (выделить) the basic problem contained in the text and discuss it.
- •Questions
- •2. Discus the text. Ask and answer the questions.
- •3. Single out the main problem contained in the text and express your point of view on it.
- •Practical Hints for a Young Manager
- •Questions
- •2. Ask and answer the questions. Work in pairs.
- •3. Learn the unknown words.
- •4. Read and translate (the first two paragraphs in writing). More about managers
- •Questions
- •TopIc: managEment
- •2. Answer the questions:
- •Questions
- •Dialogue
- •Questions
- •1. Ask and answer the following questions. Work with your partner.
- •2. Give English equivalents of:
- •Principles of Management
- •Questions
- •2. Discuss the main points of the text. Give a short summary.
- •Speaking about Management Objectives
- •Why some people make ineffective managers
- •More about Management
- •Topic: Managing People Managing People
- •Questions
Topic: business
TASK 1
Study the instruction Choosing a business abide by the following rules
Never start a new venture if you haven’t got enough capital.
Don’t hurry to settle on the premises if you are not sure they are suitable for you.
Get your priorities right, and don’t spend much money on non-productive items.
Always research the market before you enter it; remember: it includes taking a long and a serious look at the competition.
Be sure that you have a distribution system ready before you start producing anything.
Be sure that you’ve got the right equipment, a suitable workforce, and a supply of raw materials.
Always control the product, and keep a close check on prices and customers’ credits.
While making a plan of your future business asks yourself the following questions
What kind of customers am I going to serve (householders, or business people, young or old, rich or not so rich)?
How many potential customers are there in the area I am going to cover?
How will I attract customers?
What products or services will I offer?
WHEN CHOOSING A BUSINESS WEIGH ALL PROS AND CONS!
Words
abide by |
- придерживаться, руководствоваться |
|
venture |
- предприятие |
|
to settle premises |
- занимать помещение |
|
joint venture |
- совместное предприятие |
|
get your priorities right |
- правильно определить приоритеты |
|
non-productive items |
- непроизводительные виды работ, объекты |
|
research |
- исследование |
|
taking a long look at |
- длительное изучение |
|
competition |
- конкуренция |
|
be sure |
- удостовериться |
|
distribution |
- распределение |
|
right equipment |
- нужное /соответствующее, необходимое/ оборудование |
|
suitable workforce |
- подходящая рабочая сила |
|
supply of raw materials |
- поставка сырья |
|
keep a close check on |
- строго контролировать |
|
to cover |
- охватить |
|
to weigh all pros and cons |
- взвесить все «за» и «против» |
|
offer |
- предложить |
|
attract |
- привлечь внимание |
|
TASK 2
Questionnaire
Fill it in (on a separate sheet of paper).
Have you ever done business? If so, what business did you run?
If you were to choose business, what type would you prefer?
If you were to choose business, would you take up production of goods or provision of services?
Which type of business do you consider more profitable?
Which type of business do you consider to be organizationally easy?
In what kind of business do you think women proved to be particularly effective?
Why do you think business has become very popular nowadays? (economic reasons, new tendencies in political and social development, etc.)
What questions must you ask yourself before starting a business?