- •Unit IV The company structure
- •Vocabulary notes
- •Warming-up
- •Read and translate the following international words.
- •Read the words and phrases given below and group them into pairs of antonyms:
- •(Moodle) Look at the list of the words and phrases given below and group them into the following columns:
- •Company
- •Vocabulary Focus
- •An organization that sells goods or services
- •Number of persons united for business or commerce
- •Number of persons working together
- •Business in Brief
- •Hanson’s empire
- •Flight plan from seattle
- •If New Hanson produces computers;
- •If boeing is a global company;
- •Company Departments and Their Functions
- •Traditional company structure
- •Philips uk limited
- •Product cycle
- •His hopes
- •Reading and Comprehension
- •An american star in europe
- •Reading and Discussing
- •The shamrock organization
- •Study the scheme below and explain what type of the company structure is given.
- •State its differences with the shamrock company structure described in the text above (Task II).
- •Managing Director
- •Sales Manager
- •Limited Company.
- •Sole Trader.
- •Partnership.
- •Speaking
- •Case Study
- •1. Work in pairs. Discuss what action to recommend for one of the two problems:
- •Test Yourself
- •Writing
Reading and Discussing
The traditional company structure is well known but business is changing and the company structure cannot remain the same. Let us learn some new ideas concerning the company chart…
Task I. Answer the following questions:
1. What types of company structures do you know?
2. What are advantages and disadvantages of a traditional company structure?
3. What new elements can be introduced into it?
4. The Irish management thinker, Charles Handy, believes that the traditional company is dying. Do you agree or not? What do you think makes him think like that?
Task II. Read the description of the shamrock organization and compare it with the traditional structure.
The shamrock organization
This structure has three elements. Each element is called a leaf. The first leaf of the shamrock represents the organization’s core workers. These employees are usually qualified professionals and managers. They work very long hours and, in return, receive high salaries and generous benefits.
Work that is not essential to the organization goes to people in the second leaf of the shamrock. These people are normally self-employed and are specialists in certain kinds of work. They often sell their services to more than one organization.
The third leaf of the shamrock is the flexible labor force – temporary and part-time workers. The organization saves money because it only employs these people when it needs them.
(The Age of Unreason, Charles Handy)
Task III. Speak about advantages and disadvantages of the shamrock organization.
|
Advantage |
Disadvantage |
For the company |
|
|
For the core workers |
|
|
For the self-employed people |
|
|
For the flexible labor force |
|
|
For you |
|
|
Task IV. Work with your partner:
Discuss possible reasons to use this shamrock organization in business.
Use: to be reorganized, to reduce the pay, to keep the functions, to employ specialists, to manage the company better (worse), etc.
Task V. Talk about different types of company structures.
Study the scheme below and explain what type of the company structure is given.
State its differences with the shamrock company structure described in the text above (Task II).
Managing Director
Sales Manager
Use: is headed Departments: Marketing Department
is under Personnel Department
runs Public Relations Department
directs ….
is responsible for
is responsible to
Task VI. Discuss the following points:
1. Is it better to use self-employed workers or a flexible labor force to do the non-core jobs?
2. What do traditional structures and shamrock organizations have in common?
3. Why do companies often prefer to use a shamrock organization?
Task VII. Work in pairs.
Discuss the following points:
How close is the structure of 3M to a shamrock organization?
What are the ways in which it may use core workers, self-employed workers and a flexible labor force?
Task VIII. Read the three descriptions of company structures and match the titles with the texts.