Business in Brief

Newspaper Publishing, the holding company which owns the daily and Sunday Independent titles, announced the plans to launch an advertising campaign in the Russian market.

The fate of the sportswear company Adidas was decided yesterday. The French businessperson Bernard Tapie has sold his controlling stake in the group to a group of investors for DM615 million.

Pearson, a publishing- giant that controls the Financial Times, Penguin books and 50% of the Economist, got interested in Thames Television, Britain’s biggest independent TV producer.

B. Ask your partner what he / she has learnt about the companies mentioned in the extracts from the Economist.

Task VI. Match the words and phrases in the left column with their Russian equivalents in the right column.

1) to sell one’s controlling stake	a) начать рекламную кампанию
2) independent company	b) заинтересоваться
3) to launch an advertising campaign	c) продать контрольную долю
4) to get interested in	d) дочерняя компания, филиал
5) to announce the plans	e) независимая компания
6) subsidiary	f) штаб квартира компании
7) headquarters	g) объявить о планах

Task VII. (Moodle) Complete the text using the words and phrases from the box.

Hanson’s empire

Between the early 1960s and the mid 1990s, two British __1___, James Hanson and Gordon White, built a __2__business ___3__ with a value of over @ 10.5 billion. During that period, they bought over 40 __4___in the UK and the USA. However, Gordon White died in August 1995 and a few months later the 74-year-old James Hanson __5____. He decided to break up their empire. He decided to divide his conglomerate into __6__ groups of companies. Currently, everybody knows Millennium Chemicals, Energy, Imperial Tobacco, New Hanson.

a) companies b) four c) global d) businessmen e)giant f) announced his plans

Task VIII. Complete the text translating the words in brackets.

Flight plan from seattle

(Financial Times)

Philip Condit, Chairman of BOEING, talks about his plans…

Last year, in a speech to (управляющие) Philip Condit described his vision of what BOEING would look like in 2016, its centenary year. He told them that (эта группа) would be an aerospace company. Over the next 20 years, his (цель) is to make BOEING (глобальная компания) rather than a US company. Seattle, where (компания по производству самолетов) has its (штаб-квартиру) and its most important factories would be the aerospace maker center. This would mean increasing the number of countries of operation with its (филиалы). He is impressed, he says, by the way in which (нефтяные гиганты) have benefited from losing national images. “BP is probably (самая глобальная) company in the world. It is interesting to see that in the US its nationality has begun to disappear. Almost everybody in the US says BP and not British Petroleum. It is a local kind of company. I believe we are moving towards an era of global markets and global companies. BOEING will be a global giant too”.

Task IX. Read the texts given above once again and say