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7. Give the Russian equivalents for the following word combinations from the text:

Communication mode; the written word; content; management reports; grammatical; spoken worse; to speak in public; brilliant speaker; to get a message across; to speak from notes; listener; listening skills; recipient; visual communication; to transmit visual messages; will pay dividends.

8. Make up questions to each paragraph of the text.

9. Give the Russian equivalents for the following word combinations from the text: communication mode; the written word; in writing; content; management reports; spoken word; to speak in public; brilliant speaker; to get a message across; to speak from notes; listener; listening skills; recipient; visual communication; to transmit visual message; will pay dividends.

Give the English equivalents for the following word combinations from the text: блестящий оратор; сообщение; довести мысль до слушателя; читать по записям; способ общения; следить за реакцией аудитории; графики; письмо; умение слушать; содержание; чтение диаграммы; цель высказывания; концентрировать внимание; получатель; устное слово; воспользоваться преимуществом.

10. Fill in right words from the list below.

Communication is not made until it is received and _____. The prime essential in any form of communication is therefore to know the audience. It is important also to accept the concept that ____ tend to receive – to hear, to read, to see – very largely only what is familiar while trying ____ or reject what is new.

No ____ how much the sender of the message may try, the taking of that massage depends on the past _____(training) of the recipient. This characteristic can also be partially allowed for in the communication process – by departing from the well known and moving in short, simple ____ towards the really new.

Every communication seeks ______ the recipient. It may seek ____ him to take some____ of action, to make a decision one way or another, or merely to apply his mind to accepting more information. If we think about persuasion it is clear that we are most likely ___ if acceptance of the persuasion is made easy.

The fundamental principle of ___ is: write (or speak) clearly and simply so that the reader (or listener) can easily understand.

__________________________________________________________________________

Communication; to succeed; steps; people; experience; to influence; matter; course; to ignore; understood; to persuade

Test 5

Conditionals

Wishes

1. Fill in if or unless.

  1. You will catch a cold ______ you wear a warm coat today.

  2. _______ it's nice and warm, we will go for a picnic.

  3. _______ she works harder, she won't pass the exams.

  4. I will invite John to the party ______ I see him.

  5. I'm not going to speak to her _______ she says she is sorry.

2. Complete the sentences using Type 0 or Type 1 conditionals.

  1. If you haven’t got enough money, ...

  2. If you see Carla, ...

  3. We’ll miss the plane ...

  4. Ice melts ...

  5. If the weather is good, ...