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Rothwell W.J. - Beyond Training and Development[c] The Groundbreaking Classic on Human Performance Enhancement (2004)(2-e)(en)

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204 SELECTING AND IMPLEMENTING HPE STRATEGIES: INTERVENING FOR CHANGE

Exhibit 10-6. A worksheet for assessing the organization’s strategic planning process.

Directions: Use this worksheet to assess the strengths and weaknesses of the organization’s strategic planning process. For each step in strategic planning listed in the left column, rate the effectiveness of the step as it currently exists. Use the following scale:

 

6

Very Effective

 

 

 

 

5

Effective

 

 

 

 

 

4

Somewhat Effective

 

 

 

 

3

Somewhat Ineffective

 

 

 

 

2

Ineffective

 

 

 

 

1

Very Ineffective

 

 

 

 

 

 

 

 

 

 

 

 

Effectiveness

 

 

 

 

 

 

 

 

 

Step in the Strategic

Very

 

Somewhat

Somewhat

 

Very

Planning Process

Ineffective Ineffective

Ineffective

Effective

Effective

Effective

 

 

 

 

 

 

 

How well have the

1

2

3

4

5

6

organization’s

 

 

 

 

 

 

decision makers and

 

 

 

 

 

 

employees:

 

 

 

 

 

 

1. Established a clear

1

2

3

4

5

6

mission statement

 

 

 

 

 

 

of why the organiza-

 

 

 

 

 

 

tion exists and what

 

 

 

 

 

 

it should be doing?

 

 

 

 

 

 

2. Formulated clear,

1

2

3

4

5

6

specific goals and

 

 

 

 

 

 

measurable objec-

 

 

 

 

 

 

tives that are logi-

 

 

 

 

 

 

cally derived from

 

 

 

 

 

 

the organization’s

 

 

 

 

 

 

mission?

 

 

 

 

 

 

3. Identified and

1

2

3

4

5

6

addressed future

 

 

 

 

 

 

threats and

 

 

 

 

 

 

opportunities

 

 

 

 

 

 

resulting from

 

 

 

 

 

 

external environ-

 

 

 

 

 

 

mental change?

 

 

 

 

 

 

4. Identified and

1

2

3

4

5

6

addressed the

 

 

 

 

 

 

organization’s

 

 

 

 

 

 

present strengths

 

 

 

 

 

 

and weaknesses?

 

 

 

 

 

 

5. Considered possi-

1

2

3

4

5

6

ble grand strategies

 

 

 

 

 

 

to guide the organi-

 

 

 

 

 

 

zation?

 

 

 

 

 

 

6. Selected a realistic,

1

2

3

4

5

6

optimal grand strat-

 

 

 

 

 

 

egy, given the constraints within which the organization must operate?

Organizational Environment Problems or Opportunities

 

 

205

7. Implemented the

1

2

3

4

5

6

grand strategy over

 

 

 

 

 

 

time by ensuring

 

 

 

 

 

 

that:

 

 

 

 

 

 

A. The organiza-

1

2

3

4

5

6

tion’s reporting

 

 

 

 

 

 

relationships

 

 

 

 

 

 

(structure)

 

 

 

 

 

 

match the

 

 

 

 

 

 

strategy?

 

 

 

 

 

 

B. Appropriate

1

2

3

4

5

6

leaders have

 

 

 

 

 

 

been identified

 

 

 

 

 

 

and empowered

 

 

 

 

 

 

based on the

 

 

 

 

 

 

competencies

 

 

 

 

 

 

necessary to

 

 

 

 

 

 

make the strat-

 

 

 

 

 

 

egy successful?

 

 

 

 

 

 

C. Appropriate re-

1

2

3

4

5

6

wards have been

 

 

 

 

 

 

tied to desired

 

 

 

 

 

 

results?

 

 

 

 

 

 

D. Appropriate pol-

1

2

3

4

5

6

icies have been

 

 

 

 

 

 

formulated (or

 

 

 

 

 

 

revised) so that

 

 

 

 

 

 

internal coordi-

 

 

 

 

 

 

nation exists

 

 

 

 

 

 

across divisions,

 

 

 

 

 

 

departments,

 

 

 

 

 

 

work groups or

 

 

 

 

 

 

teams, and indi-

 

 

 

 

 

 

viduals?

 

 

 

 

 

 

E. The strategy is

1

2

3

4

5

6

effectively

 

 

 

 

 

 

communicated

 

 

 

 

 

 

to employees

 

 

 

 

 

 

and other rele-

 

 

 

 

 

 

vant groups?

 

 

 

 

 

 

8. Established a

1

2

3

4

5

6

means by which to

 

 

 

 

 

 

evaluate the strat-

 

 

 

 

 

 

egy before, during,

 

 

 

 

 

 

and after implementation?

206 SELECTING AND IMPLEMENTING HPE STRATEGIES: INTERVENING FOR CHANGE

Exhibit 10-7. A worksheet for planning improvements to organizational strategic planning practices.

Directions: Use this worksheet to help plan improvements to organizational strategic planning practices. For each question appearing in the left column, provide an answer in the space at right. There are no right or wrong answers. If you wish, circulate this worksheet among decision makers and employees to gain the benefits of their perspectives on these issues.

Question

Answer

1.What areas of the strategic planning process deserve improvement?

2.How should those areas of strategic planning be improved?

3.How can strategic planning become the basis for planning human performance enhancement strategies? What strategies would be particularly useful in encouraging the formulation and implementation of strategic planning itself?

4.How should those HPE strategies be implemented?

identify and justify HPE strategies that are directly tied to the organization’s competitive initiatives or strategic objectives and that can build on the organization’s core competencies or cultivate new ones.

How Should HPE Strategies Be Implemented?

As the competency model of HPE indicates, HPE specialists should anticipate the consequences of their HPE strategies, establish action plans, and implement those plans. Essentially, implementing HPE strategy requires the same steps as implementing organizational strategy.1 For each HPE strategy, HPE specialists should work with key decision makers and employees to do the following:2

1.Clarify the purpose or mission of the HPE strategy.

2.Establish HPE goals and measurable objectives.

3.Assess future threats and opportunities outside the organization that may affect the relative success of the HPE strategy in the organization.

Organizational Environment Problems or Opportunities

207

4.Assess present strengths and weaknesses of the organization in relation to the HPE strategy.

5.Select an HPE strategy or strategies to achieve desired enhancements to human performance.

6.Assess the likely outcomes or side effects of the HPE strategy or strategies and plan to avoid negative side effects.

7.Establish an implementation action plan.

Kathleen Whiteside has also indicated key factors in implementing interventions.3 These factors include:

Plan the intervention.

Ensure communication.

Analyze the target population.

Plan for the politics.

Assess for events or issues that may interfere with the intervention rollout.

Make sure to sequence the rollout steps appropriately.

The Competencies of the HPE Implementer

When enacting the role of human performance enhancement implementers, HPE specialists are required to demonstrate specific competencies (see Appendix I). These competencies include the following:

Ability to implement, or coordinate implementation of, HPE strategies, integrating them with organizational strategic plans. Organization strategic plans articulate how the organization will interact with its external environment. HPE specialists should be able effectively to link HPE strategy to organizational strategy.

Ability to implement, or coordinate implementation of, HPE strategies, integrating them with organizational culture, structure, and politics. Implementation of HPE strategy cannot be carried out effectively unless it is consistent with the organization’s culture, structure (reporting relationships), and politics. HPE specialists should be able to link HPE strategy to these key issues inside the organization.

208SELECTING AND IMPLEMENTING HPE STRATEGIES: INTERVENING FOR CHANGE

Ability to implement, or coordinate implementation of, HPE strategies, integrating them with work processes and work methods. Work is the point at which individual and organization meet. To be effective, HPE strategy must be implemented in ways that are sensitive to the existing— and desired—work processes and methods of the organization.

Ability to implement, or coordinate implementation of, HPE strategies, giving each worker a say in decisions affecting him or her. HPE specialists must implement HPE strategies in ways that empower individual workers and allow them to participate in implementing strategies designed to improve the match between individual competencies and work requirements.

C H A P T E R

1 1

I M P L E M E N T I N G H U M A N P E R F O R M A N C E

E N H A N C E M E N T S T R A T E G I E S T O

A D D R E S S W O R K E N V I R O N M E N T

P R O B L E M S O R O P P O R T U N I T I E S

This chapter focuses on human performance enhancement (HPE) strategies designed to narrow or close human performance gaps in the work environment. These broad-based strategies may affect an entire organization, division, department, work unit, or work group. They include formulating, clarifying, or communicating organizational policies, procedures, and organizational design. While apparently unrelated, these HPE strategies lend themselves to large-scale, and often long-term, improvement.

Formulating, Clarifying, and Communicating

Organizational Policies and Procedures

Formulating, clarifying, and communicating organizational policies and procedures is an apt starting point for enhancing human performance within organizations because policy establishes guidelines, blueprints, expectations, and desired results. Policy also flows from a strategic plan.

What Are Policies and Procedures?

A policy coordinates the activities of different organizational functions or work methods to achieve common and desired ends. Policy answers the two questions: What should be done? and Why should it be done?

209

210 SELECTING AND IMPLEMENTING HPE STRATEGIES: INTERVENING FOR CHANGE

A procedure is naturally related to a policy and flows from it. A procedure answers the question ‘‘How should the policy be implemented?’’ Most procedures provide step-by-step guidance on exactly how to enact policy.

Both policy and procedure represent statements of what should be happening. They are points of departure at which to assess variation, performance problems, and measurement. Differences between policy or procedure and actual practice often represent performance problems, just as differences between future plans and present practices often represent performance enhancement opportunities.

Policies provide guidance across several organizational functions, although they may also provide coordination within one division, department, work unit or team, or among several jobs. Examples of policy with organizational scope include executive compensation policies, employee selection or promotion policies, and collective bargaining agreements. Examples of policies with more restricted scope include policies on handling returned goods, customer complaints, supplier shipments, product warranties, and computer access. Virtually any area of organizational activity can be guided by a policy and related procedures.

What Are the Differences Between Formal and Informal Policies and Procedures?

Interest in documenting policy and procedure has been stimulated by ISO (short for International Standards Organization) 9000 requirements, which affect businesses involved in international trade. ISO requires businesses to document their procedures.

Formal policies and procedures are documented in writing and stem from deliberate management or employee decisions. The need for a policy is identified because of a new law, past problems in handling the work within a unit or team, or past problems stemming from poor coordination across the organization. Such problems lead to efforts to clarify exactly what results are desired and how they should be achieved.

In contrast, informal policies and procedures are not documented in writing and represent precedent or group norms. If a customer is given a refund on a returned product with no questions asked and if no written policy governs that action, it is an informal policy. That action may establish a precedent; future customers may expect similar treatment, or employees may rely on that precedent as guidance for solving similar problems in the future.

Group norms, much like policy stemming from precedent, are usually estab-

Work Environment Problems or Opportunities

211

lished from the bottom up. Employees may decide among themselves, for instance, that production levels should be very high early in the week and then should fall off later in the week. That will become an informal policy if practice follows that expectation and is guided by it. Much evidence suggests that group norms exert considerable impact on employee (and organizational) performance.

The Importance of Policy

Most organizations establish policies in order to:

Clarify exactly what results or goals are sought by an organization.

Provide operational guidance for handling common problems (variations) encountered during the work.

Ensure that organizational activities across all functions of an organization are consistent with strategic plans.

When Should Organizational Policy Be Used as an HPE

Strategy?

HPE specialists should direct attention to formulating, clarifying, or communicating organizational policy in the following circumstances:

Strategic plans change.

Employee performance problems are directly traceable to nonexistent, vague, ambiguous, or outdated policy.

Employees or managers complain about the lack of policy or point to lack of coordination across the organization as a possible cause of a human performance gap.

Different functions in an organization are not effectively coordinating their efforts, prompting such symptoms as cross-departmental finger pointing, blaming, and turf battles.

Organizational policy should be one guiding force for enhancing human performance because it puts the organization on the record as preferring certain approaches over others and making clear exactly how important issues should be addressed.

Formulating, Clarifying, and Communicating Policies and

Procedures

There is no one right way to formulate or clarify policies and procedures. Often the best clue is the corporate culture and a look at how decisions are usually

212 SELECTING AND IMPLEMENTING HPE STRATEGIES: INTERVENING FOR CHANGE

made. Are they made at the top and imposed down? Are they made at the bottom and communicated up? Are they made in the middle and moved up and down from there? Is the corporate culture top-down (authoritarian and mechanistic) or bottom-up (empowering and organic)? Are only some issues addressed at higher, middle, or bottom levels and other issues left to be addressed elsewhere?

Once it is clear that a new policy or procedure is needed or that an old policy or procedure needs to be updated, there are several ways to go about the process. One approach is to assign one individual, such as an HPE specialist, to draft a policy and related procedures and circulate them among other staff for modifications and approvals. Another approach is to select a task force, committee, or cross-functional team to draft the policy and procedure and then circulate it for modifications and approvals.

Some organizations have their own policy and procedure format and expect any draft policy and procedure statement to be consistent with that format. Other organizations do not rely on a consistent format. As a rule, however, a policy should state its purpose and a guiding philosophy, clarifying the results desired and why they are desired. The procedure should describe exactly how the policy should be implemented. Some procedures are written chronologically (to indicate who should do what in what order); some are written in playscript technique to clarify, much as in a theatrical production, who should be doing what and when; some are written in other ways. The sample policy and procedure on succession planning in Exhibit 11-1 can be used as a model for developing other policies and procedures.

Policy and procedure clarification begins when a problem with a policy or procedure is detected, when a new strategic plan is introduced, when employees say that they do not understand an existing policy or procedure, or when employees signal that they were never informed of a policy or procedure. Clarification may be approached as a communication issue or as a training issue. Policies and procedures should be treated in training and communicated through other means as well.

Communicating policies and procedures is critically important. Many methods may be used, including:

Policy and/or procedure manuals

Written or electronic memorandum reminders

Work Environment Problems or Opportunities

213

Exhibit 11-1. A sample succession planning policy.

Purpose

To ensure replacements for key job incumbents in executive, management, technical, and professional positions in the organization. This policy covers middle management positions and above in [name of organization].

Desired Results

The desired results of the succession planning program are to:

Identify high-potential employees capable of rapid advancement to positions of higher responsibility than those they presently occupy.

Ensure the systematic and long-term development of individuals to replace key job incumbents as the need arises due to deaths, disabilities, retirements, and other unexpected losses.

Provide a continuous flow of talented people to meet the organization’s management needs.

Meet the organization’s need to exercise social responsibility by providing for the advancement of protected labor groups inside the organization.

Procedures

The succession planning program will be carried out as follows:

1.In January of each year, the MD director will arrange a meeting with the CEO to review results from the previous year’s succession planning efforts and to plan for the present year’s process.

2.In February top managers will attend a meeting coordinated by the MD director in which

A.The CEO will emphasize the importance of succession planning and review the previous year’s results.

B.The MD director will distribute forms and establish due dates for their completion and return.

C.The MD director will review the results of a computerized analysis to pinpoint areas of the organization in which predictable turnover, resulting from retirements or other changes, will lead to special needs for management talent.

D.The results of a computerized analysis will be reviewed to demonstrate how successful the organization has been in attracting protected labor groups into high-level positions and to plot strategies for improving affirmative action practices.

3.In April the forms will be completed and returned to the MD director. If necessary, a followup meeting will be held.

4.Throughout the year, the MD director will periodically visit top managers to review progress in developing identified successors throughout their areas of responsibility.

5.As need arises, the database will be accessed as a source of possible successors in the organization.

Source: William J. Rothwell and H. C. Kazanas, Building In-House Leadership and Management Development Programs (Westport, Conn.: Quorum Books, 1999), p. 131. Used with permission.

Staff meetings

Training or orientation sessions

Computer-based reference systems

The organization may have up-to-date policies and procedures that are not being communicated. Upon the acceptance of a policy or procedure, the HPE