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William J. Rothwell - Effective Succession Planning (2005)(3-e)(en)

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ODT/idp.htm and http://ohr.gsfc.nasa.gov/DevGuide/idp.htm, and a sample training plan about individual development planning can be found at http:// www.doleta.gov/ohrw2w/volume1/v1md11.htm.

Maintaining Talent Inventories

A seventh important component of any effective SP&M program is some means by which to maintain talent or skill inventories. How can the organization keep track of the knowledge, skills, and competencies of existing staff? That is the question answered by talent or skill inventories. Organizations possessing no means by which to inventory talent will have a difficult time locating qualified people in the organization when vacancies occur in key positions or when emergencies arise. Every organization should have some way to inventory its talent.

Succession planning and management inventories may take two forms: manual or automated. A manual system relies on paper files. It consists of individual personnel files or specialized records, assembled especially for SP&M, that take the form of a succession planning and management notebook or Rolodex file. These files contain information relevant to making succession decisions, such as:

Descriptions of individual position duties or competencies (for instance, a current position description)

Individual employee performance appraisals

Statements of individual career goals or career plans

Summaries of individual qualifications (for instance, educational and training records)

Summaries of individual skills (for instance, a personal skill inventory that details previous work experience and languages known)1

Of course, other information may be added, such as individual potential assessment forms and replacement planning charts.

A manual inventory will suffice for a small organization having neither specialized expertise available to oversee SP&M activities nor resources available for automated systems. A chief advantage is that most of the information is filed in personnel files anyway, so no monumental effort is necessary to compile information on individual employees. However, a manual inventory can lead to difficulties in handling, storing, cross-referencing, and maintaining security over numerous (and sometimes lengthy) forms. Even in a small organization, these disadvantages can present formidable problems.

Even small organizations, however, can now gain access to relatively inexpensive PC-based software that places much information at a manager’s (or HR specialist’s) fingertips. One example is People Manager (see www.gneil.com/ item.html?s-5040&i-878&pos-5&sessionid-S9nac7q-43 5). A second is PeopleTrak (see www.gneil.com/item.html?s-5040&i-695&pos-7&sessionid-S9nac7q-

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43 5). A third is !Trak-IT HR (see www.gneil.com/item.html?s-5040&i-591&pos- 17&sessionid-S9nac7q-4 35). Each software package permits some limited talent inventorying that can be useful even in small businesses.

Automated inventories used in SP&M take any one of three typical forms:

(1) simple word processing files; (2) tailored SP&M software; or (3) SP&M software integrated with other personnel records. Simple word processing files are the next step beyond paper files. Special forms (templates) are created for SP&M using a popular word processing program, such as Microsoft Word. Blank forms are placed on disk or CD-ROM. Managers are asked to complete the forms on disk and return them, physically or electronically, to a central location. This approach reduces paper flow and makes handling, storing, and security easier to manage than is possible with paper records. Unfortunately, SP&M information that is inventoried in this manner will usually be troublesome to cross-reference.

Tailored SP&M software is becoming more common. Much of it is now Web-based or suitable for Web applications. Succession planning and management coordinators should review several such packages before purchasing one. The chief advantage of this software is that it is designed specifically for SP&M. Indeed, it can give decision-makers good ideas about desirable features to change, add to, or subtract from the SP&M program. Handling, storing, cross-referencing, and maintaining security over much information is greatly simplified. While software prices were relatively high even a few years ago, they are now affordable to most organizations employing fifty or more people.

The only major disadvantage of this software is that it can present temptations to modify organization needs to satisfy software demands. In other words, software may not provide sufficient flexibility to tailor SP&M forms and procedures to meet the unique needs of one organization. That can be a major drawback. For this reason, SP&M software should be carefully reviewed, in cooperation with the vendor, prior to purchase. Of course, it may be possible for the vendor to modify the software to meet organizational needs at a modest cost.

Succession planning and management software may also be integrated with other personnel systems. In this case—and some large organizations attempt to keep all data in one place, usually in a mainframe system, in an effort to economize the problems inherent in multiple-source data entry and manip- ulation—SP&M information is included with payroll, training, and other records. Unfortunately, such software is usually of limited value for SP&M applications. To be tailored to a large organization’s uses, such software may have to undergo lengthy and large-scale programming projects. A typical—and major—problem with such mainframe HRIS programs is that they provide insufficient storage space for detailed, individualized recordkeeping tailored to unique organizational procedures. When that is the case, it may be easier to use a personal-computer-based system—or else mount a massive, expensive, and probably quickly dated programming effort to modify a mainframe program.

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Evaluating the Program

An eighth and final important component of any effective SP&M program is some means by which to evaluate the SP&M program and each of its components. This ensures that continuous program improvement can be made. At this writing, however, no online software currently exists that is specifically tailored to evaluating SP&M programs. Thus SP&M coordinators must prepare their own online and high-tech approaches if they wish to use them for evaluating their programs.

Of course, it should be relatively simple to prepare online questionnaires or other surveys to gather information about the relative value of SP&M programs. Typical evaluation issues that should be addressed will be discussed in the next chapter. Using online methods, however, may increase the speed and ease of response and facilitate data analysis.

Other Applications

There are other online and high-tech applications for SP&M. For instance, you can use software to prepare replacement charts. Best known, and perhaps least expensive, for doing that is probably OrgPlus (found at the time this book goes to press at www.gneil.com/item.html?s-5041&i-601&pos-6&sessionid-S9 nac7q435).

Software can also be purchased to facilitate preparation of forms for succession planning (such as Formtool, described at www.cdromshop.com/ cdshop/desc/p.730526347135.html) or online training support to build competencies. Many so-called e-learning sites exist on the Web, and they can be tied to the competencies that individuals need to build to qualify for advancement opportunities.

What Specialized Competencies Do Succession Planning and Management Coordinators Need to Use These Applications?

The specialized competencies required by SP&M program coordinators to use online and high-tech applications in their programs will, of course, vary by the medium or media that they use and their applications. It is not advisable to try to be all things to all people, so it is best to target specific applications of potential value to the organization and spend only the time necessary to master those.

Succession planning and management coordinators can apply online and high-tech methods in essentially three ways. First, they can try to learn it on their own. The competency requirements to do that can be the most daunting. It means mastery of the subject matter—such as, for instance, performance appraisal—and the technical issues associated with the application. As a simple

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example, putting the company’s performance appraisal system on the Web might mean that technical knowledge is required of HTML and JAVA languages. Likewise, preparing Web-based training may require knowledge of the subject matter, instructional design, and the programming languages necessary to place it on the Web.

Second, contractual assistance could be hired to provide help with all or part of the project. That would permit the SP&M coordinator to concentrate on the subject matter and on managing the project. Hence, necessary competencies would focus around the subject area and project management. Technical issues would be handled by a contractor.

Third, the SP&M coordinator could create a team whose members collectively possess the competencies necessary to perform the work. In this case, the coordinator would at least require subject matter competence, project management competence, and facilitation competence to help team members work together. The coordinator may be able to choose team members from within the organization who possess the requisite technical knowledge of the media or medium.

Some competencies are shared no matter which of the three approaches is chosen. First, patience is an essential competency to work with any online or high-tech application. (It is never as easy as it appears to be.) Second, knowledge of the organization’s corporate culture and politics is also important. The SP&M coordinator must understand how decisions are made in the organization and be able to work through that process to achieve the desired results. Third and finally, the SP&M coordinator must be able to excite enthusiasm among other people for the project. Without these competencies, it will be difficult to make any application successful.

Summary

As this chapter has pointed out, online and high-tech approaches are having an important impact on succession planning and management practices. The chapter focused attention on four key questions: (1) How are online and hightech methods defined? (2) In what areas of succession planning and management can online and high-tech methods be applied? (3) How are online and high-tech applications used? and (4) What specialized competencies are required by succession planning and management coordinators to use these applications?

The next chapter focuses on the important issue of evaluating succession planning and management programs. As decision-makers devote more time and other resources to succession issues, they naturally wonder if their efforts are paying off. For that reason, evaluation is becoming more important in succession planning and management.

C H A P T E R 1 3

E VA L U AT I N G S U C C E S S I O N

P L A N N I N G A N D

M A N A G E M E N T P R O G R A M S

After a succession planning and management (SP&M) program has been implemented, top managers will eventually ask, ‘‘Is this effort worth what it costs? How well is it working? Is it meeting the organization’s needs?’’ Simple answers to these questions will prove to be elusive because an SP&M program will affect many people, and will usually have to satisfy conflicting goals, interests, and priorities. But the questions do underscore the need to establish some way to evaluate the program. This chapter, then, will explore three simple questions: (1) What is evaluation? (2) What should be evaluated in SP&M? and (3) How should an SP&M program be evaluated?

What Is Evaluation?

Evaluation means placing value or determining worth.1 It is a process of determining how much value is being added to an activity by a program, and it is through evaluation that the need for program improvements is identified and such improvements are eventually made. Evaluation is typically carried out by an evaluator or team of evaluators against a backdrop of client expectations about the program and the need for information on which to make sound decisions.

Interest in Evaluation

The evaluation of human resource programs has been a popular topic of numerous books, articles, and professional presentations.2 Treatments of it have tended to focus on such bottom-line issues as cost/benefit analysis and return on investment,3 which should not be surprising since, in view of the perception of HR practitioners, these issues are of chief interest to top managers. Training has figured most prominently in this literature, probably because it

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continues to enjoy the dubious reputation of being the first HR program to be slashed when an organization falls on hard times.

On the other hand, writers on evaluation have tended to pay far less attention to SP&M than to training. One reason could be that systematic SP&M is less common in organizations than training is. A second reason could be that evaluations of SP&M are informally made on a case-by-case basis whenever a vacancy occurs in a key position: if a successor is ‘‘ready, willing, and able’’ when needed, the SP&M program is given the credit; otherwise, it is blamed. While the value of SP&M should (of course) be judged on more than that basis alone, the reality is often far different.

Key Questions Governing Evaluation

To be performed effectively, evaluation for SP&M should focus on several key questions:

1.Who will use the results?

2.How will the results be used?

3.What do the program’s clients expect from it?

4.Who is carrying out the evaluation?

The first question seeks to identify the audience. The second question seeks to clarify what decisions will be made based on evaluation results. The third question grounds evaluation in client expectations and program objectives. Finally, the fourth question provides clues about appropriate evaluation techniques based on the expertise of the chosen evaluator(s).

What Should Be Evaluated?

Some years ago, Donald Kirkpatrick developed a four-level hierarchy of training evaluation that may be usefully modified to help conceptualize what should be evaluated in SP&M.4

Kirkpatrick’s Hierarchy of Training Evaluation

The four levels of Kirkpatrick’s training evaluation hierarchy are reaction, learning, behavior, and organizational outcomes or results. Reaction forms the base of the hierarchy and is easiest to measure. It examines customer satis- faction—that is, ‘‘How much did participants like what they learned?’’ Learning, the second level on the hierarchy, has to do with immediate change. In other words, ‘‘How well did participants master the information or skills they were supposed to learn in training?’’ The third level of the hierarchy, behavior,

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has to do with on-the-job application. ‘‘How much change occurred on the job as a result of learner participation in training?’’ The highest level of Kirkpatrick’s hierarchy, the fourth and final one, is organizational outcomes, or results. It is also the most difficult to measure. ‘‘How much influence did the results or effects of training have on the organization?’’

Modifying Kirkpatrick’s Hierarchy

Use Kirkpatrick’s Hierarchy of Training Evaluation to provide a conceptual basis for evaluating an SP&M program. (Examine the Hierarchy of Succession Planning and Management Evaluation depicted in Exhibit 13-1.)

Make the first level customer satisfaction, which corresponds to Kirkpatrick’s reaction level. Pose the following questions:

How satisfied with the SP&M program are its chief customers?

How satisfied are its customers with each program component—such as job descriptions, competency models, performance appraisal processes, individual potential assessment processes, individual development forms, and individual development activities?

How well does SP&M match up to individual career plans? How do employees perceive SP&M?

Make the second level program progress, which is meant to correspond to Kirkpatrick’s learning level. Pose the following questions:

How well is each part of the SP&M program working compared to stated program objectives?

How well are individuals progressing through their developmental experiences in preparation for future advancement into key positions?

Make the third level effective placements, which is meant to correspond to Kirkpatrick’s behavior level. Pose these questions:

What percentage of vacancies in key positions is the organization able to fill internally?

How quickly is the organization able to fill vacancies in key positions?

What percentage of vacancies in key positions is the organization able to fill successfully (that is, without avoidable turnover in the first two years in the position)?

How quickly are internal replacements for key positions able to perform at the level required for the organization?

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Exhibit 13-1. The Hierarchy of Succession Planning and Management

Evaluation

Organization Results

Effective Placements

Program Progress

Customer Satisfaction

How is succession planning contributing to documentable and measurable organization results?

What organizational successes and failures, if any, can be attributed solely to succession planning?

What percentages of vacancies in key positions is the organization able to fill internally?

How quickly is the organization able to fill vacancies in key positions?

What percentage of vacancies in key positions is the organization able to fill successfully (without avoidable turnover in the first two years in the position)?

How quickly are internal replacements for key positions able to perform at the level required for the organization?

What savings, if any, can be demonstrated from not filling key positions for which alternative, and more innovative, approaches were used to maintain equivalent results?

How well is each part of the succession planning program working compared to its stated objectives?

How well are individuals progressing through their developmental experiences in preparation for future advancement into key positions?

How satisfied with the succession planning program are its chief customers?

How satisfied are targeted clients with each program component?

How well does succession planning match up to individual career plans?

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What savings, if any, can be demonstrated from not filling key positions for which alternative, and more innovative, approaches were used to achieve results?

Make the fourth level organizational results, which is meant to correspond to Kirkpatrick’s outcomes or results. Direct attention to the impact of SP&M on the organization’s ability to compete effectively, which is (admittedly) difficult to do. Consider the following questions:

How is SP&M contributing, if at all, to documentable organizational results?

What successes or failures in organizational strategic plans, if any, can be attributed to SP&M?

Use the guidelines in Exhibit 13-2 and the worksheet in Exhibit 13-3 to consider ways to evaluate SP&M in an organization on each level of the hierarchy. Of course, it is possible to evaluate an SP&M program on all four levels, and when that is done, a scorecard for SP&M is created.

How Should Evaluation Be Conducted?

Evaluation may be conducted anecdotally, periodically, or programmatically.

Anecdotal Evaluation

Anecdotal evaluation is akin to using testimonials in evaluating training.5 It examines the operation of the SP&M program on a case-by-case basis. As vacancies occur in key positions, someone—often the SP&M coordinator—docu- ments in incident reports how they are filled. (See Exhibit 13-4 for an example of an incident report.) The incident reports are eventually brought to the organization’s SP&M committee for review and discussion. They provide a solid foundation for troubleshooting problems in SP&M that the organization is confronting. They can then be used as a basis for planning to handle similar problems in the future.

Anecdotal evaluation dramatizes especially good and bad practices. This draws attention to them and provides an impetus for change, a chief advantage of the anecdotal approach. On the other hand, anecdotal evaluation suffers from a lack of research rigor. It is not necessarily representative of typical SP&M practices in the organization. (Indeed, it focuses on so-called special cases, horror stories, and war stories.) It may thus draw attention to unique, even minor, problems with SP&M in the organization.

(text continues on page 301)

Exhibit 13-2. Guidelines for Evaluating the Succession Planning and Management Program

Type/Level

Purpose

Customer

Satisfaction

Program

Progress

Effective

Placements

Organizational

Results

To measure client feelings about the program and its results.

To measure results of each component of the succession planning program.

To measure the results of the succession decisions made.

To measure impact of the succession planning program on the organization.

 

Strengths

 

Easy to measure.

 

Provides immediate feed-

 

 

back on program activities

 

and components.

 

Provides objective data on

 

the effectiveness of the

 

succession planning pro-

 

gram.

 

Provides objective data on

 

impact to the job situation.

 

Provides objective data for

 

cost-benefit analysis and

 

organizational support.

 

Weaknesses

 

Subjective.

 

Provides no objective

 

 

measurement of program

 

results.

 

Requires skill in program

 

evaluation.

 

Provides no measurement

 

 

of skills of benefit to the

 

organization.

 

Requires first-rate

 

employee performance

 

appraisal system.

 

Requires high level of eval-

 

uation design skills; re-

 

quires collection of data

 

over a period of time.

 

Requires knowledge of the

 

 

organization’s strategy

 

and goals.

(continues)

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