Frameworks24Companyanalysis[1]

24 Company analysis

1

mix of different product areas

any unique competitive advantages

What do you need to know about a company to analyse its current performance and future potential? Brainstorm. 2 Write notes.

1 Choose a company you have recently analysed and complete the grids.

Name of company: ..........................................

Background information

Product/service information

Financial information

2 Would you recommend this company to investors? Give three main reasons.

3 Discuss.