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Reference Section

Pharmacoeconomics

a report by

D r A l b e r t I W e r t h e i m e r and N i c o l e C h a n e y

Founding Director and Director of Research, Center for Pharmaceutical Health Services Research, Temple University

Dr Albert I Wertheimer is Founding Director of the Center for Pharmaceutical Health Services Research at Temple University’s School of Pharmacy. He is internationally recognised in the area of pharmacoeconomics and outcomes research and is Editor-in- Chief of the newly launched Journal of Pharmacy Finance Economics and Policy and author or co-editor of 19 books, 25 book chapters and more than 320 journal articles. He has a PhD and an MBA.

Nicole Chaney has been Director of Research at the Center for Pharmaceutical Health Services Research of Temple University since 2000. Among many assignments, she has contributed to an analysis of global healthcare systems as well as disease management studies. Ms Chaney spent six years with Eckerd Drugs (1996–2002), where she spent time in a variety of roles, rising to become head pharmaceutical

technician. She is currently a BS/BA candidate, studying Biology and Spanish at Temple University, and is expected to graduate in May 2004.

The social science of pharmacoeconomics is quite a new and rapidly changing field. The roots of pharmacoeconomics are in health economics – a specialised aspect of economics developed in the 1960s. The concepts involved in pharmacoeconomics, such as cost-effectiveness and cost-benefit analysis, have been developed from the late 1970s. Beginning in the 1980s, measurement tools for health and clinical outcomes assessment were created and have subsequently been improved. Pharmacoeconomics emerged in the late 1980s as an independent entity among the varied specialised economic methods.

Over the past 20 years, pharmacoeconomics has become more important due to an increased emphasis on efficient drug therapies for disease, which increase health costs, etc.1 Rising health expenditures have led to the necessity to find the optimal therapy at the lowest price. Pharmacoeconomics is an innovative method that aims to decrease health expenditures, whilst optimising healthcare results.2

Over the past decade, the importance of pharmacoeconomics has been escalating as a result of numerous factors. Governments worldwide are spending more money on healthcare than on nearly anything else. These worldwide expenditures increase at a faster rate than the global gross domestic product. Pharmaceutical expenditures, which constitute a large part of healthcare expenditures, have been increasing much faster than total healthcare expenditures.3 Numerous drug alternatives and empowered consumers also fuel the need for economic evaluations of pharmaceutical products.4

The increasing cost of healthcare products and services has become a great concern for patients, healthcare professionals, insurers, politicians and the public.5 This increasing concern has prompted demand for the use of economic evaluations of alternative healthcare outcomes. This escalation in healthcare spending is due to increased lifeexpectancy, increased technology, increased expectations, increased standards of living and an increased demand in healthcare quality and services.6 Healthcare resources are not easily accessible and affordable to many patients, therefore pharmacoeconomic evaluations play an important role in the allocation of these resources. Pharmacoeconomics strives to guide the utilisation of healthcare resources optimally.7

The processes by which a drug evolves from an idea to a patented, marketed drug involve a great deal of consideration. Randomised, controlled clinical trials are utilised by the US Food and Drug Administration (FDA) or European Agency for the Evaluation of Medicinal Products (EMEA) to determine whether or not a drug is safe and effective for the patient. These trials determine whether drugs should be marketed to the public. A drug’s effect on the health of the population once the drug is marketed, in addition to the financial consequences to the healthcare system as a result of using the drug, is not addressed by randomised, controlled trials. FDA randomised, controlled trials simply lead to efficacy, which does not provide sufficient information by which to choose a drug product. The outcome of these research studies determines effectiveness. When

1.E A Wilson, “De-Mystifying Pharmacoeconomics”, Drug Benefit Trends, 11(5) (1999), pp. 56–58, 61–62, 67.

2.A Morrison and A Wertheimer (2002), Pharmacoeconomics: A Primer for the Pharmaceutical Industry, Temple University, Philadelphia.

3.D Glynn, “Reimbursement for New Health Technologies: Breakthrough Pharmaceuticals as a 20th Century Challenge”,

Pharmacoeconomics, 18 (S1) (2000), pp. 59–67.

4.C Kozma, L Michael and C Reeder (1994), Pharmacoeconomic Principles: Tools for Practicing Pharmacists, Hoffman-La Roche Inc.

5.R P Meyer, “Towards a Research Agenda for Pharmaceutical Issues”, PharmacoEconomics, 10 (S2) (1996), pp. 130–134.

6.R Thwaites and J R Townsend, “Pharmacoeconomics in the New Millennium: A Pharmaceutical Industry Perspective”,

Pharmacoeconomics, 13(2) (1998), pp. 175–180.

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7. M Malek, “Current Principles and Application of Pharmacoeconomics”, PharmacoEconomics, 9 (S1) (1996), pp. 1–8.

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Pharmacoeconomics

pharmacoeconomic studies are also implemented, including costs, the ultimate answer emerges: efficiency.

FDA or EMEA approval merely means that a drug is safe and effective compared with a placebo. This newly approved drug could be inferior to existing products in the same therapeutic class. Direct comparisons must be carried out with other drug products to truly test this drug. These pharmacoeconomic comparisons are called ‘Phase IV’ or ‘post-marketing studies’. Today, large buyers of drug products, for example health maintenance organisations (HMOs), hospitals, Department of Veterans Affairs, government agencies and the military, have sophisticated staff who analyse and evaluate alternative products. It is these pharmacoeconomic evaluations that can determine which drug is optimal.

Pharmacoeconomics addresses both economic and humanistic outcomes. Pharmacoeconomics includes ideas and methods from a variety of domains including statistics, clinical epidemiology, economics, decision analysis and psychometrics, etc. Pharmacoeconomics and outcomes research are two related disciplines that focus on these areas of investigation. Pharmacoeconomics is a specialised ‘twin’ of outcomes research, which focuses more on pharmaceutical drugs as opposed to general healthcare services.2

Outcomes research is the scientific study of the effects of medical care on individuals and society. A variety of disciplines are utilised by outcomes research, including clinical epidemiology, informatics, anthropology, economics, health services research, health policy and biostatistics. Outcomes research has a patient and policy-relevant focus and is essential to the formulation of clinical practice guidelines, assessing the quality of medical care and informing health policy decisions.8 Attention by the healthcare community has been shifted from traditional clinical research to outcomes research due to the rapid rise of healthcare costs and the inefficiency of evidencebased medicine. Traditional clinical research studies the mechanisms of disease through biological mechanisms in the pharmaceutical setting, for example drug versus placebo testing in a randomised clinical trial. Endpoints studied in

traditional clinical research include blood pressure, cholesterol level and glucose level. Outcomes research, on the other hand, focuses on the effect of therapeutic treatments on endpoints such as survival, quality of life, satisfaction with care and cost. This patient-oriented research method is a useful complement to clinical research and results in insight into the patient’s perspective.9

Pharmacoeconomics is a specific form of health economics that is restricted to pharmaceutical products. Pharmacoeconomics can be described as a social science concerned with the impact of pharmaceutical products and services on individuals, health systems and society, as well as the description and analysis of the costs. One of the primary goals of pharmacoeconomics is to determine which healthcare alternatives provide the best healthcare outcome per dollar spent. Pharmacoeconomics aims to improve the allocation of resources for pharmaceutical products and services. Numerous methods are utilised to determine the least expensive treatment with the best treatment outcome. Healthcare policies worldwide are focused on increasing efficiency at a lower cost without reducing either the quality of healthcare or access to it.10

Pharmacoeconomics involves the utilisation of two major methodologies for health economics analysis: cost analysis and cost outcomes. Cost analysis considers the costs of providing healthcare products or services, but does not consider the outcomes experienced by patients or providers.

Cost-outcomes analysis is the most commonly used of the pharmacoeconomics methodologies. There are four types of cost-outcomes analysis:

cost-minimisation analysis;

cost-effectiveness analysis;

cost-benefit analysis; and

cost-utility analysis.

The type of analysis used depends on the nature of the problem being studied.11

Cost-effectiveness analysis is used to compare two or more treatment options for a specific condition.

8.G Rubenfeld, D Angus, M Pinsky, J Curtis and A Connors, “Outcomes Research in Critical Care”, American Journal of Respiratory and Critical Care Medicine, 160 (1999), pp. 358–367.

9.M Stewart, J Neely, J Hartman, M Wallace and J Forsen, “Tutorials in Clinical Research: Part V: Outcomes Research”,

Laryngoscope, 112 (2002), pp. 248–254.

10.D Freund and R Dittus, “Principles of Pharmacoeconomic Analysis of Drug Therapy”, PharmacoEconomics, 1(1) (1992),

pp. 20–31.

 

11. P Belien, “Healthcare systems. A New European Model?”, PharmacoEconomics, 18 (S1) (2000), pp. 85–93.

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Cost-effectiveness is dependent on the value in nonmonetary terms that is placed on the outcome in relation to the cost. This analysis compares the unit of effectiveness – i.e. number of years of life saved, number of lives saved, percentage lowering of glucose level, etc. – with the cost of the treatment. The results are then plotted and those treatments along the ‘effectiveness frontier’ have the lowest cost and highest effectiveness.1

A treatment can be referred to as being cost-effective if it has an outcome that is worth its corresponding cost in relation to alternative therapies. For example, the diuretic hydrochloro-thiazide may be the most inexpensive treatment for hypertension, but it often requires a potassium supplement. The additional cost involved in the therapy means that this drug is not always the most cost-effective therapy. This method of cost-outcomes analysis is the most frequently utilised method.11,12

Cost minimisation is a type of cost-effectiveness analysis that is used if two alternative therapies are determined to be the same, essentially. After determining the effectiveness, this method determines which treatment minimises costs. The pharmacoeconomic tool compares all the costs and consequences of two or more therapeutic interventions.

The objective of this method is to select the least costly among multiple equivalent interventions. This method is frequently used to compare brands with generics, different routes of administration and different settings of administration, etc.13

A cost-benefit analysis compares the costs and outcomes of alternative therapies and the outcome is then expressed in monetary terms. Cost-benefit analysis allows researchers to make comparisons across a wide variety of alternatives. It compares the costs involved in implementing a programme with the value of the outcome. Since the endpoints are measured in monetary terms, different endpoints can be studied, such as a surgical procedure compared with a pharmaceutical intervention.13

Cost-utility analysis is performed in the same manner as cost-effectiveness analysis except that the endpoint differs. The endpoint of cost-utility analysis is described as ‘quality-adjusted life years saved’. This allows costutility analysis to compare therapies for different diseases. Cost-utility analysis integrates both the costs and the consequences of a therapy into its comparison.

Cost utility measures the final outcomes in changes of life-expectancy. This method is often used when a programme affects morbidity and mortality.13

Since pharmacoeconomics is a multidisciplinary field, a group involved in pharmacoeconomics would include pharmacoeconomists, epidemiologists, statisticians, data personnel and research personnel. Data may be collected in a variety of ways, including patient selfreport questionnaires and direct data abstraction from patients’ medical and employment records and bills. There are three types of pharmacoeconomic studies:

prospective;

retrospective; and

model.

Prospective studies are experimental studies that can be an additional part of a randomised clinical trial or strictly an economic evaluation. Prospective studies are the least useful because they require extensive time and money. Retrospective studies are data analyses of clinical trials or cohort studies that were conducted previously. This type of study involves a comparison of treatment users and non-users that are followed from some point in the past to the present. Retrospective studies are the ideal study method.

Model studies are performed as a method of displaying data obtained from a variety of resources if previously studied data is unavailable. Modelling is an inexpensive and effective way of illustrating existing available data regarding the costs and outcomes of alternative therapeutic interventions. Modelling frameworks include decision trees, influence diagrams, Markov analysis, discrete event simulation and systems dynamics. The goal of these methods of pharmacoeconomic evaluation is to assess the value of pharmaceutical products and services while incorporating clinical, economic and humanistic outcomes.13

Pharmacoeconomic methods are utilised to assist physicians, hospitals, insurers, patients and healthcare professionals in making important decisions as to what drug therapies should be chosen. When the FDA or EMEA approves a drug after going through extensive clinical trials focusing on efficacy and safety, numerous drugs that can be used interchangeably are often released into the market. This leads to difficulty in creating formularies for hospitals and insurance companies. For example, pharmacoeconomic studies

12.J Bootman, R Townsend and W McGhan (1999), Principles of Pharmacoeconomics, Harvey Whitney Books: Cincinnati.

13. Pharmacoeconomics and Outcomes: Applications for Patient Care, American College of Clinical Pharmacy, Kansas

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City, 1997.

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can be conducted comparing hospitalisation rates of asthma patients using corticosteroid therapy versus beta-agonist therapy. The data obtained from this research can assist HMOs, physicians, health authorities and patients in choosing proper drugs.

Pharmacoeconomics is used to determine which drug should be included in the formulary by choosing the most effective treatment at the lowest price. It has been found that 86% of hospital pharmacists indicate that pharmacoeconomic data is used in formulary decision-making.14 In addition to drug versus drug decisions, pharmacoeconomics allows us to make decisions between drugs versus surgery and drugs versus ‘watchful waiting’, based on the effectiveness of the treatment and the cost. The National Institute for Clinical Excellence (NICE) in the UK functions in this way as well.

Drugs can be assessed from a pharmacoeconomic standpoint after the product has been approved. In the case of asthma, where costs account for 1% of the total health expenditure of the US and most countries, efficacy of treatment is not the only factor in determining formulary coverage; pharmacoeconomic studies must be carried out. One drug may reduce asthmatic exacerbations, but may not be the best formulary choice.

Pharmacoeconomic studies consider the total costs incurred from the disease – both direct and indirect costs. Direct costs consist of pharmaceutical drugs, medical devices, physician visits, emergency room visits, diagnostic testing services, education and research. Indirect costs comprise lost school and work days, lost productivity, travel time and waiting time. Direct costs have been shown to exceed indirect costs, both in Canada and the US. The greatest portion of direct costs incurred by asthma is medication and those exacerbations that require hospital treatment. Therefore, pharmacoeconomic analysis must include more than just the costs of drugs. Many costs are not seemingly obvious, for example education and non-compliance costs.15 Total asthma management costs must be taken into account when creating pharmacoeconomic analysis. For example, an asthma medication with education will

help increase adherence, whereas an asthma medication without education will have a lower rate of adherence. The lower rate of adherence can lead to increased exacerbations and increased hospital visits, therefore increasing costs. For the lowest cost, the formulary should include the educational programme.

Pharmacoeconomic analysis is important since payers such as third-party payers or government/ private health plans utilise them when determining whether to reimburse a claim. In addition, many families in the US lack pharmaceutical drug coverage or any healthcare coverage. This results in decreased adherence, lack of prescription filling, decreased physician visits and increased emergency room care. Physicians need to be aware of effective therapies that minimise costs. Pharmacoeconomic analysis can be utilised to create clinical guidelines for physicians that will assist them in prescribing the most efficient drug.

In order to achieve the goal of the least expensive treatment with the best possible outcome, pharmacoeconomics should be implemented into the formulary decision-making process. US pharmaceutical companies often present pharmacoeconomic data when applying for a new drug approval from the FDA, when formulating clinical trial designs and when investigating break-even prices. Hospitals also use pharmacoeconomic data for formulary decision-making, treatment guidelines, drug utilisation reviews and disease management protocols. Pharmacoeconomic evaluations are important tools used throughout the healthcare field in order to optimise healthcare expenditures, and we can expect to see their impact increase in the future.

Pharmacoeconomics is an essential tool in therapeutic decision-making. By using databases of large HMOs or other insurers or payers, a pharmacoeconomist can compare different drugs directly, whereas randomised, controlled trials only compare a drug with a placebo within a small group of patients. The goal is to find the most effective and efficient treatment at the least cost, whilst optimising the outcomes of the patient and decreasing costs to society.

14.F Odedina, J Sullivan and R Nash, “Use of pharmacoeconomic data in making hospital formulary decisions”, American Journal of Health-System Pharmacy, 59 (15) (2002), pp. 1,441–1,444.

15.A McIvor, “Pharmacoeconomics in Pediatric Asthma”, Chest, 120 (6) (2001).

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