- •Предисловие
- •Unit 1 the language of science
- •Study the list of topical vocabulary to avoid the difficulties in understanding the text of this unit. Consult a dictionary to pronounce the words correctly.
- •II. Translate the following words and word combinations into Russian. Try to memorize them. Make up sentences using these words.
- •III. Read and translate the text, say what its main points are.
- •Vocabulary notes:
- •IV. Find all the international (scientific and everyday) words in the text. Say what Russian words help to guess the meaning of these words.
- •V. Match these word combinations with their Russian equivalents.
- •VI. Read the sentences, substitute the underlined words by the synonyms from the box.
- •VIII. Read the sentences, insert the proper prepositions into them. Try to memorize some of these expressions.
- •IX. Match the words in column a with their definitions in column b. Define the part of speech the words in column a belong to.
- •X. Answer the following questions and discuss the main points of the text “Scientific English”.
- •XI. Translate the following Russian sentences into English using the vocabulary of the text Scientific English.
- •Unit 2 economics as a science
- •V. Read and translate the text. Economics as a science
- •VI. Match these word combinations with their Russian equivalents.
- •VII. Paraphrase the sentences using the synonyms from the box instead of the underlined words.
- •VIII. Match the words in column a with their antonyms in column b. Make up word combinations with some of them.
- •IX. Insert the proper prepositions. Try to memorize some of these expressions.
- •X. Match the words in column a with their definitions in column b.
- •XVII. Match the words in column a with their definitions in column b. Define the part of speech the words in column a belong to.
- •XVIII. Before reading the text below take part in a group discussion and share your ideas with partners on the following questions.
- •XIX. Read the text about the main types of economic systems.
- •Vocabulary notes
- •Types of economic systems
- •XX. Complete the sentences with the information from the text.
- •XXI. Answer the following questions.
- •XXII. Speak on the topic “Economics as a Science” according to the plan:
- •Unit 3 writing business letters
- •I. Study the list of topical vocabulary to avoid the difficulties in understanding the text of this unit. Consult a dictionary to pronounce the words correctly.
- •II. Read and translate into Russian the following international words and word combinations. Make up sentences using them.
- •III. Read and translate the text, say what its main points are.
- •IV. Read the sentences, substitute the underlined words by the synonyms from the box.
- •V. Insert the proper prepositions.
- •VI. Make the following sentences complete by translating the words in brackets.
- •VII. Answer the following questions.
- •VIII. Read and translate the sample of a business letter. For more samples turn to Appendix 1.
- •IX. Compose the letter below placing its parts in the proper order. To practise in composing business letters turn to Appendix 2.
- •X. Write a business letter using the typical ways of beginning and finishing a letter.
- •Unit 4 telephone communication
- •Telephone communication
- •IV. Read the sentences, substitute the underlined words by the synonyms from the box.
- •V. Practice in using phrasal verbs and insert the proper adverbs.
- •VI. Answer the following questions.
- •VII. Complete the statements using the information from the text or your own experience.
- •VIII. Practice in making up telephone calls using the phrases below.
- •IX. Act out telephone conversations given in Appendix 3.
- •X. Work in pairs and make up telephone calls according to the following situations.
- •Unit 5 applying for a job
- •I. Study the list of topical vocabulary to avoid the difficulties in understanding the text of this unit. Consult a dictionary to pronounce the words correctly.
- •II. Read the following international words correctly and define their meaning.
- •III. Define the meaning of the following words and the part of speech they belong to.
- •IV. Read and translate the text below, say what its main points are. Applying for a job
- •V. Match these word combinations with their Russian equivalents.
- •VI. Insert the proper prepositions.
- •VII. Paraphrase the sentences using the synonyms from the box instead of the underlined words.
- •VIII. Act out the dialogues a and b. Make up your own dialogues concerning job search.
- •In a minute or so.
- •IX. Read the following information and say what general rules of composing a resume are. Consult the Vocabulary notes.
- •X. Study the sample of resume and prepare your own resume.
- •XI. Imagine that you are interviewed by the representative of the company. Please answer his questions.
- •XII. Act out the situation In a Job Interview: the interviewer makes up a list of questions, the applicant(s) writes a resume and prepares to be interviewed (see exercise XI).
- •XIII. Scan the text. What are the main factors of job satisfaction and job dissatisfaction? job satisfaction
- •XIV. Read the text and complete the sentences with the appropriate words and phrases given in the box. Filling a vacancy
- •Unit 6 management
- •Management
- •IV. Match these word combinations with their Russian equivalents.
- •V. Paraphrase the sentences using the synonyms from the box instead of the underlined words.
- •VI. Insert the proper prepositions. Try to memorize some of these expressions.
- •VII. Match the words in column a with their definitions in column b. Define the part of speech the words in column a belong to.
- •VIII. Answer the following questions.
- •IX. Read the text about management styles and take part in a group discussion. Management Styles
- •Unit 7 marketing
- •III. Read and translate the sentences paying attention to the word value used in different meanings as noun or verb.
- •IV. Look through the table presenting noun suffixes. Do the exercise in the third column putting the suitable suffix to the words, translate them.
- •V. Read and translate the text. Marketing
- •VI. Match these word combinations with their Russian equivalents.
- •VIII. Read the sentences, insert the proper prepositions into them. Try to memorize some of these expressions.
- •IX. Match the words in column a with their definitions in column b. Define the part of speech the words in column a belong to.
- •X. Answer the following questions.
- •XI. Find some additional information and prepare short reports on the following topics:
- •XII. Read the text about advertising and be ready to answer the questions after it. To make your understanding clearer some vocabulary notes are given below.
- •Advertising
- •XIII. Speak on the topic “Marketing”. Use your own studies, ideas and conclusions on the subject. Unit 8
- •Inflation
- •I. Study the list of topical vocabulary to avoid the difficulties in understanding the text of this unit. Consult a dictionary to pronounce the words correctly.
- •II. Read the international words. Say what Russian words help to guess their meaning. Make up sentences using these words.
- •III. The words below can function as different parts of speech (zero affixation). Find their meanings, consult a dictionary if necessary.
- •IV. Read and translate the sentences paying attention to the word scale used in different meanings.
- •VI. Read and translate the text.
- •Inflation
- •VII. Match these word combinations with their Russian equivalents.
- •IX. Match the words and word combinations in column a with their antonyms in column b.
- •X. Insert the proper prepositions. Try to memorize some of these expressions.
- •XI. Match the words in column a with their definitions in column b.
- •Unit 9 taxation and tax system
- •II. Read the international words. Say what Russian words help to guess their meaning. Make up sentences using these words.
- •III. The words below can function as different parts of speech (zero affixation). Find their meanings, consult a dictionary if necessary.
- •IV. Read and translate the sentences paying attention to the verb apply used in different meanings.
- •V. Look through the table presenting adjective suffixes. Do the exercise in the third column putting the suitable suffix to the words, translate them.
- •VI. Read and translate the text. Taxation and tax system
- •VII. Match these prepositions, conjunctions, adverbs and adverbial phrases with their Russian equivalents.
- •VIII. Paraphrase the sentences using the synonyms from the box instead of the underlined words.
- •IX. Insert the proper prepositions. Try to memorize some of these expressions.
- •X. Match the words in column a with their definitions in column b.
- •XVI. Match the word combinations from the text below with their Russian equivalents.
- •XVII. Read the text about the history of taxation in the usa and answer the questions after it. To make your understanding clearer some vocabulary notes are given below.
- •Vocabulary notes
- •The history of taxation in the usa
- •XVIII. Complete the sentences correctly according to the text “The history of taxation in the usa” putting suitable data into gaps.
- •XIX. Complete the sentences with the information from the text “The history of taxation in the usa”.
- •Unit 10 company structure
- •II. Read the international words. Say what Russian words help to guess their meaning. Make up sentences using these words.
- •III. Read and translate the sentences paying attention to the word head used in different meanings as noun, verb or adjective.
- •IV. Read and translate the text, say what its main points are. Company Structure
- •V. Match these word combinations with their Russian equivalents.
- •VI. Paraphrase the sentences using the synonyms from the box instead of the underlined words.
- •VII. Insert the proper prepositions. Try to memorize some of these expressions.
- •VIII. Match the words in column a with their definitions in column b.
- •IX. Give your definitions to the following terms.
- •X. Answer the following questions.
- •Complete the business letters with the appropriate words or phrases listed in the box
- •Contents
- •Сергейчик Татьяна Сергеевна Английский для делового общения
- •650043, Кемерово, ул. Красная, 6
- •650043, Кемерово, ул. Ермака, 7
VIII. Answer the following questions.
What is management?
What are the four general functions of management?
What is planning in management connected with?
What kind of activities does organizing resources include?
What is the subject matter of leading in management?
How is controlling accomplished?
How many levels of management is it usual to distinguish?
What are the general characteristics of each level of management?
IX. Read the text about management styles and take part in a group discussion. Management Styles
Managers have to perform many functions in an organization. The way they handle various problems will depend on their style of management. A management style is an overall method of leadership used by a manager. There are two contrasting styles defined in general as autocratic and permissive.
Each style has its own characteristics. Autocratic leader makes all decisions unilaterally. On the other hand, permissive leader permits subordinates to take part in decision making. Permissive leader also gives employees a considerable degree of autonomy in dealing with routine work.
Besides, it is usual to distinguish democratic and directive styles in management. Democratic leader allows subordinates to participate in decision making. Directive leader tells exactly his subordinates how to do their jobs.
Combination of these categories gives four varieties of managers:
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*unilaterally – односторонне, единолично
Questions:
Should managers use only one management style?
What personal and professional qualities are appropriate for a perfect manager?
X. Find some additional information and prepare short reports on the problems of management.
Leadership and management styles
Planning a meeting
Presentations
Business plan
XI. Speak on the topic “Management”. Use your own studies, ideas and conclusions on the subject.
Unit 7 marketing
I. Study the list of topical vocabulary to avoid the difficulties in understanding the text of this unit. Consult a dictionary to pronounce the words correctly.
Adjustment n to smth – приспособление к чему-либо
advertising n – реклама
come to grief – потерпеть неудачу
competitor n – конкурент
consumer products – потребительские товары
discount n – скидка
distinction n – различие
marketing mix – «маркетинговый микс» (структура реализации/сбыта продукции)
publicity n – реклама
refer to smth v – относиться к чему-либо
II. Read the international words. Say what Russian words help to guess their meaning. Make up sentences using these words.
Marketing, integrated, individual, institution, client, partner, original, identify, practice, creative, distribution, psychology, sociology, mathematics, anthropology, neuroscience, profession, segmentation, planning, execution, promotion, art, aspect, specifications, actual, monetary, energy, channel, catalogue, geographic region, industry, population, segment, element, model, unique, nature, function, total, orientation, contrast, real, theoretical.