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5.Identify major aspects of organizational culture, including its management and control.

Organizational culture (or corporate culture) is the system of shared values and beliefs that actively influence the behavior of organization members. This section describes significant aspects of organizational culture: its dimensions, consequences, organizational learning, knowledge manage­ment, and management and control.

Dimensions of Organizational Culture

The dimensions of organizational culture help explain the subtle forces that influence employee actions. Recognize that large units within an organization may have a different culture.

1.Values. Values provide the foundation of any organizational culture. The organization’s philosophy expressed through values guides behavior on a day-to-day basis.

2.Relative diversity. The existence of an organizational culture assumes some degree of homogeneity. Nevertheless, organizations differ in terms of how much deviation can be tolerated.

3. Resource allocations and rewards. The allocation of money and other resources exerts a critical influence on culture. The investment of resources sends a message to people about what is valued in the firm

4. Degree of change. The culture in a fast-paced, dynamic organization differs from that of a slow-paced, stable one.

5. A sense of ownership. The movement toward employee stock ownership in companies creates an ownership culture and inspires workers to think and act like owners.

6. Strength of the culture. The strength of the culture, or how much influence it exerts, emerges partially as a by-product of the other dimensions. A strong culture guides employees in everyday actions.

In practice, people use more glib expressions in describing culture, as illustrated in Exhibit 7.

Consequences and Implications Organizational Structure

The right organizational culture contributes to gaining competitive advan­tage and therefore achieving financial success. A study of 34 firms investigated the relationship between a high involvement/participative culture and financial performance. The right organizational culture can enhance productivity quality, and morale. A culture that emphasizes productivity and quality encourages workers to be more productive and quality conscious.

Consequences and Implications of Organizational Culture

Exhibit 7

A corporate culture that encourages creative behavior contributes to innovation. According to Gary Hamel, features of a culture that inspire inno­vation include setting high expectations, creating a cause that workers can be passionate about, encouraging radical ideas, and allowing talented peo­ple in the company to easily transfer to different business areas within the firm.

A reliable predictor of success in merging two or more firms is compatibil­ity of their respective cultures. When the cultures clash, such as a hierarchical firm merging with an egalitarian one, the result can be negative synergy.

Individuals can contribute to their own success by finding a good person- organization fit, an organization that fits his or her personality.

Organizational culture powerfully influences the direction of leadership activity. Top-level managers spend much of their time working with the forces that shape the attitudes and values of employees at all levels.

Organizational Learning, Knowledge Management, and Culture

A learning organization is skilled at creating, acquiring, and transferring knowledge. It also modifies its behavior to reflect new knowledge and new insights. Learning organizations find ways to manage knowledge more produc­tively and encourage organizational members to share information. IBM defines knowledge management as the ways and means by which a company leverages its knowledge resources to generate business value. More simply, knowledge management involves “getting the right knowledge to the right people at the right time.”

Most organizations employ many people with useful knowledge, such as how to solve a particular problem. Because this information may be stored solely in the person’s brain, other workers who need the information do not know who possesses it. Systematizing such knowledge develops a sort of corporate yellow pages.

Managing and Controlling the Culture

To emphasize again, a major responsibility of top management is to shape, manage, and control the organizational culture. After a new CEO is appointed, the person typically makes a public statement to the effect: “My number-one job is to change the culture.” The executive would then have to use his or her best leadership skills to inspire and persuade others toward forming a new culture. Many executives, for example, attempt to move the culture in the direction of higher creativity and risk taking.

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