- •Нечаева м. И., Воробьева с. В., Самофалова т. П., Кузуб е. В.
- •Предисловие
- •Office work
- •1. Records management
- •Records Management
- •Vocabulary focus
- •Origins of Records and Archives
- •Vocabulary focus
- •The Challenge
- •Vocabulary focus
- •A Model Scheme of Service in the uk
- •Director of Records and Archives
- •Deputy Director of Records and Archives
- •Assistant Director of Records and Archives
- •Records and Archives Officer
- •Records and Archives Clerk
- •Assistant Records and Archives Clerk
- •Dialogue
- •History
- •Vocabulary
- •2. In the Office discovering connections
- •Offices
- •A Small Office Versus a Big Office
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •2½ Million pieces of paper are printed by computers every __________ and 60 million photocopies are made every _______.
- •Comprehension
- •Text 3 The Eternal Coffee Break
- •Vocabulary focus
- •Comprehension
- •Factory Models Work In The Office
- •Meetings
- •Dialogue a Busy Office Read the conversation in pairs and do the tasks below.
- •Telephoning: Getting Through
- •Computers
- •Обязанности секретаря
- •Listening Listening Comprehension I
- •Listening Comprehension II
- •Minutes
- •Listening Comprehension III
- •Discussion
- •Vocabulary
- •3. Job hunting discovering connections
- •Reading
- •Finding the Ideal Job
- •Vocabulary focus
- •Comprehension
- •The Ideal Job
- •Vocabulary focus
- •Comprehension
- •Job Applications
- •A Letter of Application
- •Curriculum vitae
- •Work in Bermuda!
- •Listening Comprehension I
- •Interviews
- •Listening Comprehension II Who Should We Short-list?
- •Panel Interviews
- •Correspondence
- •4. Business letter format discovering connections
- •Parts of Business Letters
- •I. Indispensable Parts of Business Letters
- •II. Optional Parts of Business Letters
- •Addressing Envelopes
- •Business Letter Layout
- •Modified Block Style
- •Useful Expressions and Phrases
- •Reading Specimen Letters
- •I. Letter Layout.
- •II. Parts of a Letter, Beginning and Ending.
- •III. References, Subjects, Notations and Copies.
- •F.G.Bending
- •Dialogue
- •Some things that you can check in your writing
- •Some things that can make a message unclear
- •5. Enquiries discovering connections
- •Replies to Enquiries
- •Useful expressions and phrases
- •Specimen letters
- •I. Import Enquiry.
- •II. Domestic Enquiry.
- •III. Export Enquiry.
- •Word List:
- •Comprehension
- •Dialogue
- •Points to remember
- •Vocabulary
- •6. Offers
- •Types of offers
- •Useful Expressions and Phrases
- • Expressions used in offers and contracts in connection with terms of payment
- •Reading Specimen Letters
- •I. Firm Offer.
- •II. Offer Without Engagement.
- •III. Declining Offers.
- •IV. Accepting Offers.
- •Word List:
- •Comprehension
- •Dialogue
- •7. Orders
- •Placing an order
- •Useful expressions and phrases
- •Specimen letters
- •I. Enclosing Printed Order Form.
- •II. Enclosing an Acknowledgement.
- •III. Import Order.
- •IV. Exchange of Cables.
- •V. Confirmation.
- •Word List:
- •To: Daniele Causio
- •Vocabulary
- •Business
- •8. Economy
- •Economics as an Academic Discipline
- •Vocabulary focus
- •1. Economy
- •3. Economic
- •5. Economically
- •The Basic Economic Questions: What? How? For whom? Read the text below and do the tasks that follow.
- •Vocabulary focus
- •Comprehension
- •Basic Kinds of Economic Systems Read the text below and do the tasks that follow.
- •The division of economic systems
- •Traditional economy
- •Market economy
- •Planned economy
- •Mixed economy
- •Participatory economics
- •The Three Sectors of the Economy
- •Depression
- •Конкуренция
- •Manufacturing and Services
- •Discussion
- •Vocabulary
- •Glossary
- •9. Companies
- •Forms of Business Organizations
- •Sole Proprietorship
- •Advantages
- •Disadvantages
- •Partnerships
- •Advantages
- •Disadvantages
- •Limited Companies
- •Advantages
- •Disadvantages
- •Vocabulary focus
- •Company Structure
- •Vocabulary focus
- •The Board of Directors
- •Investing in a Limited Company
- •Vocabulary
- •10. Management
- •What is Management?
- •Vocabulary focus
- •The General Manager
- •Vocabulary focus
- •Comprehension
- •Summary of General Management
- •Management and Human Resources Development
- •Vocabulary focus
- •Comprehension
- •Financial Management
- •Dialogue
- •Translation What Makes a Good Manager? Here are 10 Tips by Bill Gates
- •Listening The Retail Sector
- •Vocabulary
- •Glossary
- •Finance
- •11. Money and banking
- •Discovering connections
- •Money in the Modern World
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •Forms of Money
- •Vocabulary focus
- •Money is a Spectrum of Assets
- •Text 4 The Role of Banks in Theory
- •Vocabulary focus
- •Comprehension
- •Dialogue
- •Translation a) Read the two texts and translate them into Russian in writing.
- •B) Read the two texts and translate them into English in writing.
- •Listening c entral Banking
- •Role play Getting a Bank Loan
- •How soon do you want the loan repaid?
- •Discussion
- •Jokes Money is the root of all evil and a man needs roots!
- •Vocabulary
- •Glossary
- •12. Taxation
- •Discovering connections
- •Reading
- •Taxation (and how to avoid it!)
- •Vocabulary focus
- •Comprehension
- •The Income Tax
- •Vocabulary focus
- •Value Added Tax
- •Ex. 2. Make up the plan of the text.
- •Fiscal Policy
- •Double-taxation agreement
- •Listening Floating exchange rates versus a common currency
- •Vocabulary
- •13. Insurance
- •How much insurance money will you get?
- •Text 1
- •Insurance
- •Vocabulary focus
- •Term Insurance
- •Vocabulary focus
- •Whole Life Insurance
- •Vocabulary focus
- •Insurance Companies
- •Dialogue
- •A) Translate the text into English using the previous texts and the terms you have learnt. Оберег для вашего ребенка
- •Listening
- •Insurance
- •Vocabulary
- •Glossary
- •14. Marketing
- •Reading
- •The Centrality of Marketing
- •Vocabulary focus
- •The Marketing Concept
- •Marketing Plan
- •Vocabulary focus
- •Comprehension
- •Marketing Research
- •Vocabulary focus
- •Comprehension
- •Marketing Management
- •Comprehension
- •Marketing Department
- •Dialogue
- •Translation Making Sense of swot
- •Listening Listening Comprehension I The Story of the Swatch
- •Listening Comprehension II
- •Discussion
- •Vocabulary
- •15. Advertising
- •Advertising and Advertisements
- •Vocabulary focus
- •How companies advertise?
- •Vocabulary focus
- •The World of tv Commercials
- •Ex. 2. Identify these advertising media. Eight different ways of advertising are illustrated (one of them by the indirect means of sports sponsorship).
- •Commercial Advertising Media
- •The Four Major Promotional Tools
- •Public Service Advertising
- •Listening Comprehension I
- •Commercial 2
- •Commercial 3
- •Listening comprehension II
- •Listening comprehension III
- •Discussion
- •Vocabulary
- •16. International trade discovering connections
- •Reading
- •Protectionism and Free Trade
- •Vocabulary focus
- •Comprehension
- •Markets
- •Vocabulary focus
- •Comprehension
- •The Two Aspects of Foreign Trade
- •International Monetary Fund
- •Vocabulary focus
- •Dialogue Read the dialogue “ Shipping” in pairs and do the following exercises.
- •Translation Dell Tries to Crack South America
- •Listening Comprehension I
- •Listening Comprehension II
- •Vocabulary
- •Glossary
- •Tapescript
- •Tapescript 1 First version of the conversation
- •Second version of the conversation
- •Литература
Dialogue
Make similar conversations with your partner. The first one has been done for you.
C |
I’d like to change these francs, please. |
francs (200) |
D |
Yes, sir. How many francs have you got? |
dollars (20) |
C |
200. What’s the rate of exchange, please? |
marks (50) |
D |
The current rates are on the notice board, sir. |
yen (5000) |
E |
I’d like to buy this… but haven’t got enough cash with me. |
travellers cheques? American dollars? |
|
Do you take travellers cheques? |
Swiss francs? |
F |
Certainly, sir. |
Canadian dollars? |
E |
Good. How much is that? |
|
F |
It’s £30. |
|
E |
What’s the exchange rate? |
|
F |
I’m not sure, sir… I’ll go and check. |
|
G |
Good morning. Can I help you? |
Davies/£200/ Royal Bank of Canada/Toronto |
H |
Yes. My name’s Davies. I’m expecting some money from my bank in Toronto. |
|
G |
By post, cable, or telex, sir? |
Moore /£300/ First National Bank/ Los Angeles Wales/Sydney |
H |
By telex. |
|
G |
Let me see. Ah, yes. Davies. £200 from the Royal Bank of Canada, Toronto. Have you got any identification, sir? |
|
H |
Well, I haven’t got my passport, but I’ve got my driving license. |
Kelly/£1000/ Chase Manhattan Bank/New York |
G |
Yes, sir. That’ll be all right. |
Translation a) Read the two texts and translate them into Russian in writing.
1) Money is certainly something which is often discussed in today’s world. Hardly a day goes by without the subject of money being raised in most people’s lives. However, it is highly debatable whether it is more important than other considerations, such as health and happiness, which some people consider to be of greater significance.
To begin with, it is often argued that having money enables people to exert influence over others. Wealthy businessmen, for example, are often the most highly respected members of society, and business tycoons are often consulted by world leaders, who then make policies which affect the whole population. As a consequence, money can be seen as the single most important factor in daily life.
Secondly, from the point of view of the individual, money is vital for survival. Western society is structured in such a way that, without money, people are deprived of the means to obtain proper nutrition and health care. Furthermore, in some cases where state benefits are inadequate, the inability to pay heating bills can indeed become a matter of life and death. This is clearly illustrated by the fact that, according to Social Services, the majority of deaths due to hypothermia each winter occur among low-income groups.
On the other hand, many people claim that one of the factors in life which is undoubtedly of greater importance that money is health. As Izaak Walton said, health is “a blessing that money cannot buy”. What is more, money is of little consolation to those who are suffering from health problems. Despite the fact that money can pay for the best medical care available, this is no guarantee of a longer life.
In addition, most people would agree that personal happiness easily outweighs money in importance. Even if an individual is extremely rich, this does not necessarily lead to happiness. In some cases, the contrary is true and vast wealth brings with it a whole range of problems and insecurities. Genuine happiness cannot be bought and is usually independent of financial status.
On the whole, although there are those who would rank money as the single most important thing in life, the vast majority would disagree. Money, they argue, has an important part to play but perhaps the world would be a more harmonious place to live in if this were kept in proportion and society put more emphasis on moral issues.
2) In recent years life has greatly improved. The standard of living is higher and all people can afford to buy things they couldn’t in the past. I truly believe that life today is better and many things make people happy.
To begin with, unless people are healthy, a person’s life is unbearable and not worth living. When my father was seriously ill in hospital, I clearly remember how nothing else mattered to any of us, and we then learnt that the people we love are more important than money.
Then there’s the question of your boyfriend or girlfriend. I don’t it matters if they’re rich – although it would be nice! What’s more important is whether you see eye to eye. I once went out with a really rich guy but we didn’t get on and I finished with him. This shows that money isn’t everything.
Also, statistics show that different people can be unhappy. Rich people can be just as unhappy as poor people. So why do some people always say that money is everything? I know they’re wrong to think that. Money can’t buy happiness.
But it’s nice to live a life of luxury. Why take the bus when you can take a taxi? And why not send your children to thee best schools and pay for the best doctors? There’s no doubt about it, it’s a good feeling being rich and powerful.
So, money is great – while it lasts! But you can’t beat having a good time. So if you’ve got money, make the most of it and if you’re happy, enjoy yourself.
Which of the two models would you support? Give your reasons. Discuss the models using the clichés: ‘I’d say …’, ‘As far as I’m concerned…’, ‘To be quite/perfectly frank/ honest…’, ‘I couldn’t say, (I’m afraid…)…’, ‘It’s difficult to say …’.
