- •Нечаева м. И., Воробьева с. В., Самофалова т. П., Кузуб е. В.
- •Предисловие
- •Office work
- •1. Records management
- •Records Management
- •Vocabulary focus
- •Origins of Records and Archives
- •Vocabulary focus
- •The Challenge
- •Vocabulary focus
- •A Model Scheme of Service in the uk
- •Director of Records and Archives
- •Deputy Director of Records and Archives
- •Assistant Director of Records and Archives
- •Records and Archives Officer
- •Records and Archives Clerk
- •Assistant Records and Archives Clerk
- •Dialogue
- •History
- •Vocabulary
- •2. In the Office discovering connections
- •Offices
- •A Small Office Versus a Big Office
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •2½ Million pieces of paper are printed by computers every __________ and 60 million photocopies are made every _______.
- •Comprehension
- •Text 3 The Eternal Coffee Break
- •Vocabulary focus
- •Comprehension
- •Factory Models Work In The Office
- •Meetings
- •Dialogue a Busy Office Read the conversation in pairs and do the tasks below.
- •Telephoning: Getting Through
- •Computers
- •Обязанности секретаря
- •Listening Listening Comprehension I
- •Listening Comprehension II
- •Minutes
- •Listening Comprehension III
- •Discussion
- •Vocabulary
- •3. Job hunting discovering connections
- •Reading
- •Finding the Ideal Job
- •Vocabulary focus
- •Comprehension
- •The Ideal Job
- •Vocabulary focus
- •Comprehension
- •Job Applications
- •A Letter of Application
- •Curriculum vitae
- •Work in Bermuda!
- •Listening Comprehension I
- •Interviews
- •Listening Comprehension II Who Should We Short-list?
- •Panel Interviews
- •Correspondence
- •4. Business letter format discovering connections
- •Parts of Business Letters
- •I. Indispensable Parts of Business Letters
- •II. Optional Parts of Business Letters
- •Addressing Envelopes
- •Business Letter Layout
- •Modified Block Style
- •Useful Expressions and Phrases
- •Reading Specimen Letters
- •I. Letter Layout.
- •II. Parts of a Letter, Beginning and Ending.
- •III. References, Subjects, Notations and Copies.
- •F.G.Bending
- •Dialogue
- •Some things that you can check in your writing
- •Some things that can make a message unclear
- •5. Enquiries discovering connections
- •Replies to Enquiries
- •Useful expressions and phrases
- •Specimen letters
- •I. Import Enquiry.
- •II. Domestic Enquiry.
- •III. Export Enquiry.
- •Word List:
- •Comprehension
- •Dialogue
- •Points to remember
- •Vocabulary
- •6. Offers
- •Types of offers
- •Useful Expressions and Phrases
- • Expressions used in offers and contracts in connection with terms of payment
- •Reading Specimen Letters
- •I. Firm Offer.
- •II. Offer Without Engagement.
- •III. Declining Offers.
- •IV. Accepting Offers.
- •Word List:
- •Comprehension
- •Dialogue
- •7. Orders
- •Placing an order
- •Useful expressions and phrases
- •Specimen letters
- •I. Enclosing Printed Order Form.
- •II. Enclosing an Acknowledgement.
- •III. Import Order.
- •IV. Exchange of Cables.
- •V. Confirmation.
- •Word List:
- •To: Daniele Causio
- •Vocabulary
- •Business
- •8. Economy
- •Economics as an Academic Discipline
- •Vocabulary focus
- •1. Economy
- •3. Economic
- •5. Economically
- •The Basic Economic Questions: What? How? For whom? Read the text below and do the tasks that follow.
- •Vocabulary focus
- •Comprehension
- •Basic Kinds of Economic Systems Read the text below and do the tasks that follow.
- •The division of economic systems
- •Traditional economy
- •Market economy
- •Planned economy
- •Mixed economy
- •Participatory economics
- •The Three Sectors of the Economy
- •Depression
- •Конкуренция
- •Manufacturing and Services
- •Discussion
- •Vocabulary
- •Glossary
- •9. Companies
- •Forms of Business Organizations
- •Sole Proprietorship
- •Advantages
- •Disadvantages
- •Partnerships
- •Advantages
- •Disadvantages
- •Limited Companies
- •Advantages
- •Disadvantages
- •Vocabulary focus
- •Company Structure
- •Vocabulary focus
- •The Board of Directors
- •Investing in a Limited Company
- •Vocabulary
- •10. Management
- •What is Management?
- •Vocabulary focus
- •The General Manager
- •Vocabulary focus
- •Comprehension
- •Summary of General Management
- •Management and Human Resources Development
- •Vocabulary focus
- •Comprehension
- •Financial Management
- •Dialogue
- •Translation What Makes a Good Manager? Here are 10 Tips by Bill Gates
- •Listening The Retail Sector
- •Vocabulary
- •Glossary
- •Finance
- •11. Money and banking
- •Discovering connections
- •Money in the Modern World
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •Forms of Money
- •Vocabulary focus
- •Money is a Spectrum of Assets
- •Text 4 The Role of Banks in Theory
- •Vocabulary focus
- •Comprehension
- •Dialogue
- •Translation a) Read the two texts and translate them into Russian in writing.
- •B) Read the two texts and translate them into English in writing.
- •Listening c entral Banking
- •Role play Getting a Bank Loan
- •How soon do you want the loan repaid?
- •Discussion
- •Jokes Money is the root of all evil and a man needs roots!
- •Vocabulary
- •Glossary
- •12. Taxation
- •Discovering connections
- •Reading
- •Taxation (and how to avoid it!)
- •Vocabulary focus
- •Comprehension
- •The Income Tax
- •Vocabulary focus
- •Value Added Tax
- •Ex. 2. Make up the plan of the text.
- •Fiscal Policy
- •Double-taxation agreement
- •Listening Floating exchange rates versus a common currency
- •Vocabulary
- •13. Insurance
- •How much insurance money will you get?
- •Text 1
- •Insurance
- •Vocabulary focus
- •Term Insurance
- •Vocabulary focus
- •Whole Life Insurance
- •Vocabulary focus
- •Insurance Companies
- •Dialogue
- •A) Translate the text into English using the previous texts and the terms you have learnt. Оберег для вашего ребенка
- •Listening
- •Insurance
- •Vocabulary
- •Glossary
- •14. Marketing
- •Reading
- •The Centrality of Marketing
- •Vocabulary focus
- •The Marketing Concept
- •Marketing Plan
- •Vocabulary focus
- •Comprehension
- •Marketing Research
- •Vocabulary focus
- •Comprehension
- •Marketing Management
- •Comprehension
- •Marketing Department
- •Dialogue
- •Translation Making Sense of swot
- •Listening Listening Comprehension I The Story of the Swatch
- •Listening Comprehension II
- •Discussion
- •Vocabulary
- •15. Advertising
- •Advertising and Advertisements
- •Vocabulary focus
- •How companies advertise?
- •Vocabulary focus
- •The World of tv Commercials
- •Ex. 2. Identify these advertising media. Eight different ways of advertising are illustrated (one of them by the indirect means of sports sponsorship).
- •Commercial Advertising Media
- •The Four Major Promotional Tools
- •Public Service Advertising
- •Listening Comprehension I
- •Commercial 2
- •Commercial 3
- •Listening comprehension II
- •Listening comprehension III
- •Discussion
- •Vocabulary
- •16. International trade discovering connections
- •Reading
- •Protectionism and Free Trade
- •Vocabulary focus
- •Comprehension
- •Markets
- •Vocabulary focus
- •Comprehension
- •The Two Aspects of Foreign Trade
- •International Monetary Fund
- •Vocabulary focus
- •Dialogue Read the dialogue “ Shipping” in pairs and do the following exercises.
- •Translation Dell Tries to Crack South America
- •Listening Comprehension I
- •Listening Comprehension II
- •Vocabulary
- •Glossary
- •Tapescript
- •Tapescript 1 First version of the conversation
- •Second version of the conversation
- •Литература
Word List:
draft – тратта, переводной вексель
extra at cost – дополнительные расходы
firm offer – твёрдое предложение, твёрдая оферта
general conditions – общие условия
initial order – начальный, первый
irrevocable letter of credit – безотзывный аккредитив
KW capacity – мощность в киловаттах
obtainable – который может быть получен
offer without engagement/obligation – предложение без обязательства
payment in/by installments – платёж частичными взносами (в рассрочку)
subject to – при условии
to be subject to – подлежать чему-то, попадать под действие чего-либо, быть действительным в случае чего-либо
to overhaul – совершенствовать, реконструировать
to recondition – ремонтировать, переоборудовать
to revoke an offer – отозвать предложение
valid – действительный, имеющий силу
Comprehension
Ex. 1. Answer the questions.
What do offers made in writing usually state?
What parts does an offer usually contain?
What is usually sent with offers?
What kinds of offers do you know?
Whom does the Buyer usually send a firm offer?
Is it possible to revoke a firm offer?
What is a firm offer subject to?
How does the price of the goods sold depend on the type of the offer made?
Who can be sent an offer without engagement?
Ex. 2.
a) Read the offer made by Dynateam Innovations to Rainbow Homecenter and answer the questions given below.
1212 Westlake Ave. Seattle, Wash. 98404 Mr. Rigley Rainbow Homecenter |
|
DYNATEAM Innovations |
7 October 2004 |
||
Dear Mr. Rigley, We thank you for your inquiry of 5 July in which you asked about sports swimming suits we advertised in June’s edition of ‘Sports New’. These sports swimming suits are made of new generation of micro fibers ideally suitable for sensitive skin. They are MicFib products, which is a brand name you are familiar with. Their unique hygienic properties have proved the main selling point of this product. All dealers who have displayed out brightly colored, jazzy products have reported a tremendous increase in sales. You can choose from more than twenty-five designs in all sizes. We would be pleased to add you to our list of customers and could promise you excellent products and prompt supply. As we execute all orders in strict rotation, we strongly advise you to order early. Thank you for your interest. Our services are at your disposal. Yours faithfully, M. Kerr M. Kerr Sales Manager Enc.: Catalogue |
||
What product did the company advertise in ‘Sports New’?
What are the main characteristics of the swimming suits?
What have all dealers reported?
What did Dynateam Innovations advise?
b) Scan the letter given above and write a letter on analogy.
Ex. 3. A retailing company got an offer from a supplier. Look at the informative part of the offer and consider which elements should be omitted, if any. Do you think this offer is informative enough to keep the retailer interested?
Our new calf bags are made in black, red orange and green. Elegant shapes have a sporty chic style when classics take a modern approach. This collection is particularly suitable for summer and winter wear. Our new R15 bags are decorated with nicely polished silver buckles and studs. We can offer V-shaped, O-shaped and L-shaped calf bags, which ideally match the taste of 35 customers. These classic style accessories will add a finishing touch to your elegant interior.
Ex. 4. Complete the sentences with the words and expressions from the box.
assure |
offer |
hold |
is stipulated |
manufacturers |
subject |
competitive |
offers |
General Conditions |
acceptance |
When no time for acceptance __1__in the offer, the __2__must be made within a reasonable time.
We __3__this offer open for your acceptance until the 15th May.
This offer is __4__to prior sale.
Our __5_are stated in the enclosed Form of Contract.
We are now comparing your price and terms with ___6__received from other __7__.
This should enable you to __8__the goods for sale at__9__prices.
We __10__you of our best attention.
Ex. 5. Choose the best words from the options in brackets in this letter offering an agency.
|
Via Gradenigo 134 50133 Firenze +39(0)55 89-65-20 +39(0)55 89-65-21 pgrazioli@grazioli.co.it |
Herr Otto Grassmann Grassmann AG Lindenweg 18 D-1000 Berlin 12 23 October 2003 Dear Herr Grassmann You were recommended to us by the German Chamber of Commerce, who__1__(said, told, spoke) you might be interested in representing a leading Italian glass manufacturer in your country. We have a number of agencies in other European countries who receive products on __2__(commission, consignment, approval), then sell them on a 6% commission on ex-work prices. These are__3__(single, unique, sole) agencies. Generally, their customers __4__(settle, agree, deal) all accounts with us, then we supply them direct on invoices received from the agent. In most cases we offer a __5__(test, proof, trial) agency agreement for one year, and if the results are good, we __6__(export, extend, expand) the agency agreement on a further two-year contract. We would __7__(offer, suggest, invite) you support through advertising, brochures, and leaflets in German, the__8__(cost, value, worth) of this being shared between us. Our market__9__(researchers, reporters, informers) tell us there is an increasing demand for our line of products in your country, so it would not be difficult to sell our products. If you would be interested in any agency of this type, we can send you a standard agreement, giving you more details of our terms. Meanwhile, we are enclosing our __10__(actual, present, current) catalogue. Yours sincerely, Pietro Grazioli Pietro Grazioli Chairman Enclosure |
|
Ex. 6. Make eight complete sentences by joining phrases from column A and phrases from column B with one of the prepositions. You will need to use some of the prepositions more than once, but each phrase should be used only once.
A We are pleased that the quality She offers her apologies The offer is subject We enclose a list Payment is to be made We will inform you We look forward They
thank you |
in
of
for
to |
B prior sale a few days spare parts and their prices cash within 45 days the inconvenience your answer your offer the goods meets your requirements |
Ex. 7. Rewrite the letter putting its parts in the correct order.
Enclosed are sample hooks in each of the colours requested and an order form. As regards delivery, we can dispatch the hooks immediately on receipt of the completed order form.
We look forward to receiving your order.
Yours faithfully,
We are pleased to make you the following offer:
Dear Sirs,
Terms of payment 30 days net.
Enclosure
Thank you very much for your inquiry of …
60,000 large clothes hooks (light metal in blue, green, gold) – £2,750.

Grazioli
S.p.A.