- •Нечаева м. И., Воробьева с. В., Самофалова т. П., Кузуб е. В.
- •Предисловие
- •Office work
- •1. Records management
- •Records Management
- •Vocabulary focus
- •Origins of Records and Archives
- •Vocabulary focus
- •The Challenge
- •Vocabulary focus
- •A Model Scheme of Service in the uk
- •Director of Records and Archives
- •Deputy Director of Records and Archives
- •Assistant Director of Records and Archives
- •Records and Archives Officer
- •Records and Archives Clerk
- •Assistant Records and Archives Clerk
- •Dialogue
- •History
- •Vocabulary
- •2. In the Office discovering connections
- •Offices
- •A Small Office Versus a Big Office
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •2½ Million pieces of paper are printed by computers every __________ and 60 million photocopies are made every _______.
- •Comprehension
- •Text 3 The Eternal Coffee Break
- •Vocabulary focus
- •Comprehension
- •Factory Models Work In The Office
- •Meetings
- •Dialogue a Busy Office Read the conversation in pairs and do the tasks below.
- •Telephoning: Getting Through
- •Computers
- •Обязанности секретаря
- •Listening Listening Comprehension I
- •Listening Comprehension II
- •Minutes
- •Listening Comprehension III
- •Discussion
- •Vocabulary
- •3. Job hunting discovering connections
- •Reading
- •Finding the Ideal Job
- •Vocabulary focus
- •Comprehension
- •The Ideal Job
- •Vocabulary focus
- •Comprehension
- •Job Applications
- •A Letter of Application
- •Curriculum vitae
- •Work in Bermuda!
- •Listening Comprehension I
- •Interviews
- •Listening Comprehension II Who Should We Short-list?
- •Panel Interviews
- •Correspondence
- •4. Business letter format discovering connections
- •Parts of Business Letters
- •I. Indispensable Parts of Business Letters
- •II. Optional Parts of Business Letters
- •Addressing Envelopes
- •Business Letter Layout
- •Modified Block Style
- •Useful Expressions and Phrases
- •Reading Specimen Letters
- •I. Letter Layout.
- •II. Parts of a Letter, Beginning and Ending.
- •III. References, Subjects, Notations and Copies.
- •F.G.Bending
- •Dialogue
- •Some things that you can check in your writing
- •Some things that can make a message unclear
- •5. Enquiries discovering connections
- •Replies to Enquiries
- •Useful expressions and phrases
- •Specimen letters
- •I. Import Enquiry.
- •II. Domestic Enquiry.
- •III. Export Enquiry.
- •Word List:
- •Comprehension
- •Dialogue
- •Points to remember
- •Vocabulary
- •6. Offers
- •Types of offers
- •Useful Expressions and Phrases
- • Expressions used in offers and contracts in connection with terms of payment
- •Reading Specimen Letters
- •I. Firm Offer.
- •II. Offer Without Engagement.
- •III. Declining Offers.
- •IV. Accepting Offers.
- •Word List:
- •Comprehension
- •Dialogue
- •7. Orders
- •Placing an order
- •Useful expressions and phrases
- •Specimen letters
- •I. Enclosing Printed Order Form.
- •II. Enclosing an Acknowledgement.
- •III. Import Order.
- •IV. Exchange of Cables.
- •V. Confirmation.
- •Word List:
- •To: Daniele Causio
- •Vocabulary
- •Business
- •8. Economy
- •Economics as an Academic Discipline
- •Vocabulary focus
- •1. Economy
- •3. Economic
- •5. Economically
- •The Basic Economic Questions: What? How? For whom? Read the text below and do the tasks that follow.
- •Vocabulary focus
- •Comprehension
- •Basic Kinds of Economic Systems Read the text below and do the tasks that follow.
- •The division of economic systems
- •Traditional economy
- •Market economy
- •Planned economy
- •Mixed economy
- •Participatory economics
- •The Three Sectors of the Economy
- •Depression
- •Конкуренция
- •Manufacturing and Services
- •Discussion
- •Vocabulary
- •Glossary
- •9. Companies
- •Forms of Business Organizations
- •Sole Proprietorship
- •Advantages
- •Disadvantages
- •Partnerships
- •Advantages
- •Disadvantages
- •Limited Companies
- •Advantages
- •Disadvantages
- •Vocabulary focus
- •Company Structure
- •Vocabulary focus
- •The Board of Directors
- •Investing in a Limited Company
- •Vocabulary
- •10. Management
- •What is Management?
- •Vocabulary focus
- •The General Manager
- •Vocabulary focus
- •Comprehension
- •Summary of General Management
- •Management and Human Resources Development
- •Vocabulary focus
- •Comprehension
- •Financial Management
- •Dialogue
- •Translation What Makes a Good Manager? Here are 10 Tips by Bill Gates
- •Listening The Retail Sector
- •Vocabulary
- •Glossary
- •Finance
- •11. Money and banking
- •Discovering connections
- •Money in the Modern World
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •Forms of Money
- •Vocabulary focus
- •Money is a Spectrum of Assets
- •Text 4 The Role of Banks in Theory
- •Vocabulary focus
- •Comprehension
- •Dialogue
- •Translation a) Read the two texts and translate them into Russian in writing.
- •B) Read the two texts and translate them into English in writing.
- •Listening c entral Banking
- •Role play Getting a Bank Loan
- •How soon do you want the loan repaid?
- •Discussion
- •Jokes Money is the root of all evil and a man needs roots!
- •Vocabulary
- •Glossary
- •12. Taxation
- •Discovering connections
- •Reading
- •Taxation (and how to avoid it!)
- •Vocabulary focus
- •Comprehension
- •The Income Tax
- •Vocabulary focus
- •Value Added Tax
- •Ex. 2. Make up the plan of the text.
- •Fiscal Policy
- •Double-taxation agreement
- •Listening Floating exchange rates versus a common currency
- •Vocabulary
- •13. Insurance
- •How much insurance money will you get?
- •Text 1
- •Insurance
- •Vocabulary focus
- •Term Insurance
- •Vocabulary focus
- •Whole Life Insurance
- •Vocabulary focus
- •Insurance Companies
- •Dialogue
- •A) Translate the text into English using the previous texts and the terms you have learnt. Оберег для вашего ребенка
- •Listening
- •Insurance
- •Vocabulary
- •Glossary
- •14. Marketing
- •Reading
- •The Centrality of Marketing
- •Vocabulary focus
- •The Marketing Concept
- •Marketing Plan
- •Vocabulary focus
- •Comprehension
- •Marketing Research
- •Vocabulary focus
- •Comprehension
- •Marketing Management
- •Comprehension
- •Marketing Department
- •Dialogue
- •Translation Making Sense of swot
- •Listening Listening Comprehension I The Story of the Swatch
- •Listening Comprehension II
- •Discussion
- •Vocabulary
- •15. Advertising
- •Advertising and Advertisements
- •Vocabulary focus
- •How companies advertise?
- •Vocabulary focus
- •The World of tv Commercials
- •Ex. 2. Identify these advertising media. Eight different ways of advertising are illustrated (one of them by the indirect means of sports sponsorship).
- •Commercial Advertising Media
- •The Four Major Promotional Tools
- •Public Service Advertising
- •Listening Comprehension I
- •Commercial 2
- •Commercial 3
- •Listening comprehension II
- •Listening comprehension III
- •Discussion
- •Vocabulary
- •16. International trade discovering connections
- •Reading
- •Protectionism and Free Trade
- •Vocabulary focus
- •Comprehension
- •Markets
- •Vocabulary focus
- •Comprehension
- •The Two Aspects of Foreign Trade
- •International Monetary Fund
- •Vocabulary focus
- •Dialogue Read the dialogue “ Shipping” in pairs and do the following exercises.
- •Translation Dell Tries to Crack South America
- •Listening Comprehension I
- •Listening Comprehension II
- •Vocabulary
- •Glossary
- •Tapescript
- •Tapescript 1 First version of the conversation
- •Second version of the conversation
- •Литература
Tapescript 1 First version of the conversation
Rusconi: Rusconi.
Garcia: Hello, this is Al Garcia.
Rusconi: At last! When can we expect the next consignment in our warehouse?
Garcia: Late Thursday or early Friday, depends on the traffic and the weather. When will you accept deliveries?
Rusconi: Up to 4 pm and from 7.30 am. Whose trucks are delivering the goods?
Garcia: Two of ours, and the others are on hire from Alpha Transport.
Rusconi: How do you spell Alpha?
Garcia: A-L-P-H-A
Rusconi: How many trucks will be coming?
Garcia: Five.
Rusconi: Will they arrive all on the same day?
Garcia: Two will set off half a day early, so they should arrive Thursday. The other three will arrive towards midday Friday. How long will it take to unload each truck?
Rusconi: About an hour. We can’t unload more than two at a time, you know.
Garcia: I want to know what happens if one truck arrives late. Can you unload it on Saturday?
Rusconi: I don’t know. Our warehouse manager would know.
Garcia: What’s his name?
Rusconi: I don’t know. Our warehouse manager would know.
Garcia: What’s his name?
Rusconi: Mr. Ferrari.
Garcia: What’s his number?
Rusconi: 345 9800 extension 71.
Garcia: Goodbye.
Rusconi: Goodbye.
Second version of the conversation
Rusconi: Jupiter Products. Tony Rusconi speaking.
Garcia: Hello, this is Al Garcia.
Rusconi: Hello, Mr Garcia. How are you?
Garcia: Fine, thanks. I’m phoning about our delivery next week.
Rusconi: Ah, yes, good. I was just about to call you. Er… could you tell me when we can expect the consignment to arrive in our warehouse?
Garcia: Yes, as far as I know, the trucks should arrive late Thursday or early Friday, it depends on traffic and weather. Er … what time will you accept deliveries?
Rusconi: The latest time we can start unloading is 4 p.m.? but… but we can start as early as 7.30 pm. Er… could you tell me whose trucks are delivering the goods?
Garcia: Yes, certainly. Two of them will be ours, and the others are on hire from Alpha Transport.
Rusconi: Let me just make a note of that. Er… can you tell me how you spell Alpha?
Garcia: Yes, of course. It’s A-L-P-H-A.
Rusconi: Fine. A… and I’d also like to know how many trucks will be coming.
Garcia: Ah… there will be five altogether.
Rusconi: Can you tell me if they will arrive on the same day?
Garcia: I’m not entirely sure, but… er… as two will be setting off half a day early, they should arrive Thursday. Er… the other three will arrive towards midday Friday. Could you let me know how long it will take to unload each truck?
Rusconi: Yes, er… each truck will take about an hour. Er… I think you should know that we can’t unload more than two trucks at a time.
Garcia: I see, well, thanks for letting me know that. Er… I wonder if you can tell me what’ll happen if one of the trucks arrives later and can’t be unloaded on Friday? Do you know if it can be unloaded on Saturday?
Rusconi: I’m afraid I don’t know; it might have to wait till Monday. Er.. you’d have to ask our warehouse manager about that.
Garcia: Could you just remind me what his name is again?
Rusconi: Yes, of course. He’s… er… Mr Ferrari.
Garcia: Ah, and… er… can… can you tell me his number?
Rusconi: Yes, it’s 345 9800 extension 71.
Garcia: Good. Thank you very much. It’s… it’s nice to talk to you. Goodbye.
Rusconi: Bye now, Mr Garcia.
Tapescript 2
Part One
INTERVIEWER Professor Singh, economists are almost unanimously in favour of free trade, but these days it seems that a great many people in industrialized countries are opposed to it...
PROF. SINGH ... this is a strange situation, because in the past it was the developing countries who used to worry about free trade leading to disadvantage for them because they didn't have a developed manufacturing industry, they didn't have firms which could compete with large firms from Western countries, but now many countries like Korea, Malaysia and others feel they can compete with advanced countries on a range of products because they've learned the lessons, they've been able to import technology from the rich countries, they've been able to educate their labour forces, set up an infrastructure, and since their wages are lower, they think they can compete. So now the complaints about unfairness of free trade come from people in the rich countries.
INTERVIEWER And what do you think about these complaints?
PROF. SINGH I think the answer really lies in whether or not the world is moving or operating at a level of full employment, or it isn't, or it is not. When the world economy's growing fast then.. .and jobs are being created, then people are able to put up with the disruptions which free trade Causes. What free trade means is that you may have trained for a job then someone in Osaka learns to produce cars a bit cheaper, and then you in Detroit immediately lose your jobs. Free trade can be very disruptive. But of course it has the advantage that it leads to more efficiency, more output, but people can't put up with that disruption if they just lose their jobs, but if there are other jobs to go to, then they're usually able to bear the pain of being made unemployed for a while, while they can go and look for another job. So really, it depends upon the level of world economic activity, whether free trade is good for you or not.
Listening Tapescript
PartTwo
INTERVIEWER What about the effect of free trade on countries that are less industrialized?
PROF. SINGH Well, the point is the fact of free trade is that they may never industrialize because the thing is that they start with an enormous disadvantage. Suppose you want to produce cars in Africa. Well, how are you going to do that, unless they were heavily subsidized, because you can't compete with the existing car producers so obviously countries which have not industrialized at all, they need a period of protection for their industry in order for them to make it strong enough to compete in international markets.
INTERVIEWER So how are economists or governments in the rich countries going to convince people of the benefits of free trade?
PROF. SINGH If you are talking about free trade, then the best way to promote free trade is to ensure that other measures are taken at the international economic level — cooperation between leading countries to ensure that there is more or less full employment in the rich countries.
But what is also clear is that if the unemployment problem - mass unemployment in the rich countries, 10% unemployment in Germany, in France and near 10% in this country - if these problems are not solved then people will walk away from free trade, and the world will be poorer as a result, so in order to sustain free trade, it is essential that governments tackle the unemployment problem. The other point is that no country on its own in an interdependent world economy can deal with the unemployment problem just on its own in a single country, it can only be dealt with by cooperation between countries, that the big countries have to coordinate their economic policies, but there is no prospect, unfortunately, at the moment, that they are willing to do so.
