ТЕХНОЛОГИЧЕСКАЯ КАРТА ПО АНГЛИЙСКОМУ ЯЗЫКУ

Подготовила к.п.н., доцент Кравченко И.П.

Продолжительность курса - один семестр

Итоговый контроль – экзамен

УЧЕБНАЯ ЛИТЕРАТУРА:

1. Tonya Trappe, Graham Tullis “ Intelligent Business”, coursebook with audio CD, Longman, 2007

2. Paul Emmerson “Business Grammar Builder”, Macmillan, 2007

3. . Объем дисциплины (модуля)

Количество академических часов, выделенных на контактную работу обучающихся с преподавателем
Лекции
Лабораторные (контроль)	36
Практические	27
Контролируемая самостоятельная работа	2
Часов аудиторных занятий, всего	27
Самостоятельная работа	79
Часов, всего	144
Зачетных единиц, всего	4

МОДУЛЬ 1

Тема ” Company structure”

Учебник: Tonya Trappe, Graham Tullis “ Intelligent Business”, coursebook with audio CD, Longman, 2007(стр.7-14)

1. Grammar: Present and Past time

Учебник: Paul Emmerson “Business Grammar Builder”, Macmillan, 2007

(стр.12-13,16-17); стр. 20-21, 24-25)

2. Vocabulary 1

1. Joint-stock

2. subsidiaries

3. assets/ tangible assets

4. merger

5. acquisition

6. dotcoms

7. SME-small or medium enterprise

8. trendy

9. buying power

10. to occur

11. durable

12. to customize/ customising

13. to standardize

14. school of thoughts- направление/мысли/

15. takeover

16. to flatten/flattened hierarchy

17. bidder

18. venture capital

19. shareholders

20. lifetime employment

21. to lease

22. legal affairs

23. steep hierarchy/flat hierarchy

24. virtue

25. to be on hand

Companies: types of companies, types of organizational culture .

Companies operate in a range of industries (electronics, IT, retail etc.). Many companies, regardless of industry, undertake activities across the same areas (research and development, marketing, production, sales, customer services etc.). There are different types of companies (UK) or corporations (US). Sole trader (UK): when someone has their own business with no additional shareholders. It is the easiest way of starting a business and you alone are responsible for all aspects of the business.

Partnership: where more than two people or businesses work together

Limited company (UK): a private company where individual shareholders lose only the value of their shares if the company goes bankrupt. (Their liability is is limited; they would not lose any property they owned.) Plc (public limited company - UK): they would not lose any property they owned.) Plc is a limited company where the shares are bought and sold freely Inc: The US equivalent of plc. In the US, companies can be incorporated (registered) with the authorities in the state where the HQ is based. To sell shares they need to approach the SEC (Securities Exchange Commission.) Multinational: a company that operates in different countries, usually with a complex structure, e.g. a parent company owns subsidiaries. The parent company may be a holding company with no independent activity.

Corporate structure can change when companies form an alliance.

Merger: two or more companies join together to create a single larger company

Takeover: similar to a merger with one company taking control by buying more than half the shares Joint venture: two or more companies make a joint investment in a project without actually merging

In many companies there are three key groups of people: shareholders, management and the workforce. A traditional hierarchical company is normally given strategic direction by the board of directors. The board is headed by the chairperson (UK)/ president (US) though operation in all directorate are headed by chief executive officer (CEO), sometimes known in the UK as a managing director (MD). A director normally heads each function within the company (HR director, finance director) and managers lead the departments within a function or directorate. In SME (small and medium sized enterprises) and entrepreneurial businesses, the structure may differ.

	Steep hierarchy	Flat hierarchy
Company structure	Many levels of management	Not many levels of management
Power	Unequal distribution of power: senior managers are very powerful	Power-sharing: members of staff are relatively equal
Roles	Each member of staff has a fixed role or function	Roles are often flexible

Organizational culture is a set of assumptions, believes, values and norms, which are accepted by all members of the organization. Some important components of organizational culture are: the system of seniority, the style of conflict resolution, the system of communication, the person’s place in an organization, the company’s traditions and rituals. It’s obvious that according to these components there can be a lot of types of the organizational cultures. Let’s consider a few of them.

The first type is the family culture. It is highly personal with close face-to-face relationships. This organizational culture is very hierarchical. The boss is usually quite authoritarian; he is like the carrying father for all workers. The other type of organizational culture is the Eiffel tower culture. It also has a steep hierarchy. Everybody knows where their responsibilities begin and end. As opposed to the family culture this culture is very impersonal. Authority depends on the person’s position in the hierarchy. Things are different in the company with the guided missile culture. It is quite egalitarian, because most of the time people work in teams on specific projects and each member is an expert in his or her own way. This culture as the Eifel tower one is impersonal. The next organizational culture is the incubator culture. It’s very personal and egalitarian with almost no structure at all. For the people who work in the company with this type of culture it’s not really a job, it’s more a way of life. Self-expression and self-fulfillment are very important here.

Within the companies with different types of organizational culture there are different rules of behavior. For example, forms of address vary from very formal, when everyone addresses each other with their title and surname, to very informal, when people at all levels use first names. Concerning working space companies differentiate, too. Somewhere everyone has his or her own office; in other organizations people have their workstations in an open-plan area. Somewhere people even have to ‘hot-desk’ and take whatever working space is available at the moment. Similarly different organizations have different dress-codes: from jackets and ties to smart casual style; different rules of parking: from having person’s own reserved parking space to parking on ‘first-come-first-served’ basis; different reward systems: from a guaranteed basic salary to commission only. Also there are usually some rules about using telephones and the Internet, about timekeeping and overtime and about accepting gifts at work.

МОДУЛЬ 2

1. Тема : “Leadership/Management styles”

Учебник: Tonya Trappe, Graham Tullis “ Intelligent Business”, coursebook with audio CD, Longman, 2007(стр.15-30)