Добавил:
Upload Опубликованный материал нарушает ваши авторские права? Сообщите нам.
Вуз: Предмет: Файл:
BPO_4_kurs_posibnik.doc
Скачиваний:
0
Добавлен:
01.05.2025
Размер:
4.56 Mб
Скачать

11. Tell your partner about the spa management certificate program in Chemeketa Community College. Useful phrases will help you.

Useful phrases:

I would like to talk about …

I am going to talk about …

I’d like to explain

First, I’ll describe …

After that I’ll talk about…

Finally I’ll show you …

Now, I’d like to move on to …

Next, let me describe

For example …

For instance ..

Consequently … Therefore … However … Because of …

Although … In addition … Also …

I therefore recommend …

12. Imagine you are a director of Spa Management courses. Use working files and phrases from ex. 6 to tell your groupmates what you propose.

Beauty Therapy and Spa Management

AIM: explore the business and marketing strategies of the beauty industry

KEY AREAS:

  • Business Finance

  • Therapeutic massage/technical skills

  • Spa Therapy and nutritional well-being

  • Practice Development

  • Beauty business promotions

  • Marketing

  • Professional Development within the workplace

  • Work-based and placement learning through projects, activities and employer involvement

PROGRAM BENEFITS:

  • the main aspects of the modern beauty and therapy business

  • experience in a range of beauty therapy techniques

  • Study the cultural context of beauty within society

Spa Management Education and Training Program

AIM: provide students with a specific knowledge of the spa industry as well as broad management skills

KEY AREAS:

  • Spa industry overview

  • Spa services and treatments

  • Business finance

  • Retail marketing

  • Spa and hospitality operations

  • Spa branding

  • Customer relations

  • Spas in hotels and resorts

  • Systems management in spas

PROGRAM BENEFITS:

the workforce in the spa industry:

  • Spa manager

  • Director or owner of a spa chain

  • Spa product manufacturer or developer

  • Holistic fitness professional

Spa and Hospitality Management

AIM: to learn the latest spa business and marketing trends

KEY AREAS:

  • Business Planning/ Operations

  • Marketing/ Retailing

  • Human resources

  • Finance

  • Customer Relations

  • Legal Issues

PROGRAM BENEFITS

  • acquire solid level of understanding and conceptual skills in management, operations, finance, etc

  • strategic thinking for developing your business model and marketing plan based upon industry analysis and market research of your target market

  • to develop an integrated service culture that supports profitability, employee retention, and high customer loyalty

Соседние файлы в предмете [НЕСОРТИРОВАННОЕ]