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Comprehension check

1. How do the British read newspapers?

2. What do you know about The Times?

3. What are the characteristic features of British newspapers?

4. To what category of newspapers do The Times and the Daily Telegraph belong?

5. How do quality papers use photographs?

6. How do newspapers sometimes offer criticism of politics?

7. What do popular papers run?

8. How do quality and popular papers differ in presenting news?

9. What are popular papers especially concerned with?

10. What is the difference in size between quality and popular papers?

11. What is emphasis made on in popular and quality papers?

12. What feature of many foreign newspapers is lacking in British newspapers?

13. What do British papers specialize in?

14. What do all papers pay special attention to?

15. When is the press censored in Britain?

16. What should a newspaper not publish, if it does not wish to be sued?

17. How do Sunday papers differ from daily papers?

18 What is special about the content of Sunday papers?

19. What circulations do newspapers have?

20. What does the economics of newspaper publishing rely on?

21. What are the Observer and the Sunday Times particularly prized for?

22. What is the press sometimes blamed for?

23. What has caused a decline in the number of literary and political magazines?

24. What magazines are selling best?

25. Why are women magazines the most flourishing?

26. Where may one find a good selection of magazines?

27. How are papers delivered to their customers?

Vocabulary presentation and practice

Vocabulary in context

I. Give a suitable Russian translation of the following units from the text.

1. The esteem in which it is held

2. bold headlines and a variety of photographs

3. tabloid format

4. run strip-cartoons

5. present striking pictorial comment on politics

6. the style is clear-cut

7. contain human interest stories

8. Popular papers are concerned with events commonly termed front-page news.

9. to get a good tip for a race

10. can be sued for libel

11. contempt of court

12. articles concerned with comment and general information rather than news

13. their reliance on advertising revenue

14. the more highbrow members of the community

II. Find in the text English equivalents for the following Russian units.

1. заядлые читатели газет

2. они поглощены вечерней газетой

3. характерные черты британской прессы

4. здравомыслящая

5. помещает очень много картинок

6. очень отличаются в освещении новостей

7. новости в стране и за рубежом

8. факты часто искажены

9. много места выделяется

10. уделяют особое внимание освещению спорта

11. нет цензуры прессы

12. статьи, которые выходят за рамки приличия

13. ими не руководит тот же редактор

14. огромные тиражи

15. экономическая политика газеты

16. особенно высоко ценятся

17. цветное приложение

18. выделяют слишком много места освещению убийств

19. жаль, что количество журналов литературного характера сократилось

20. самые процветающие журналы

21. привлечь внимание

22. гороскоп

23. большой газетный киоск

24. доставлять утренние газеты

25. небольшая дополнительная плата

26. эта услуга выполняется