
- •Оглавление
- •Введение
- •Часть 3 – текст «Стратегии туристического бизнеса» .
- •Introduction
- •1. Read the text and underline the words and phrases which could be the topics we will speak
- •Lesson 1 Origins of Travels
- •Text 1 Origins of Travel
- •9. Read the following sentences. Underline the verbs in the Passive Voice and translate the sentences into the Russian language.
- •Definitions of Tourism and Tourist
- •3. Define the international tourism and domestic or internal tourism:
- •The origins of Mass Tourism in Britain
- •1. The text you are about to read describes the early history of tourism in Britain. Which of the following words you may expect to meet in the text? Translate the words into Russian.
- •2. Look through (skim) the text and find two people whose names are still well known in the travel industry. Underline them. Do you know where their names can be seen today?
- •4. Choose a heading for each paragraph of the text by putting a paragraph number next to the appropriate heading.
- •5. Read the text more attentively and answer the following questions:
- •7. Underline key sentences in each paragraph and write out key words. Translate them into Russian and learn. Circle terms connected with tourism and try to explain them in English.
- •8. Retell the text using the following plan and phrases:
- •The Origins of Tourism in Russia
- •Unit 2 Professions in Tourism
- •Interviews with people in Tourist Business
- •1. Read the following titles of the jobs in tourism. Translate them.
- •Write sentences about the work these people do.
- •Read the following dialogues and decide what jobs the people speaking have.
- •Dialogue 1
- •Dialogue 2
- •Dialogue 3
- •Fill in the information in the business cards about the people who answered the questions in the dialogues.
- •Work in pairs: read the dialogues and then learn them by heart.
- •Tour Operators and Travel Agents
- •1. Work in pairs. Student 1 – read Text a, Student 2 – read Text b. Underline the following information:
- •Text a Tour Operators
- •Text b Travel Agents
- •2. Compare the work of tour operator and tour agent. Use the following questions as a plan. Translate given phrases and classify them to the categories: operator (o )/agent (a):
- •Making career in tourism
- •1. Work in 3groups: each group read the text and present the job described in the text. (You may also use the words from Ex. 7, p. 14). (1) Tour Escort
- •(2) Cruise Director
- •(3) Travel Writer
- •2. Write a description of the job you would like to do in tourism and explain why you think you are good for this job (about 120 words).
- •Best in the Business
- •The Winner
- •2. Choose the right conclusion for each agency:
- •1. Carolyn lodge travel (Surrey)
- •2. Blair travel & leisure (London)
- •3. Travel by Design (Surrey)
- •4. Journeys a la carte (Staffordshire)
- •5. Howard travel (Wiltshire)
- •6. Real Holidays travel (London)
- •7. How many points would you give to the following agency:
- •3. Now compare your scores and the conclusions you have chosen with those made by the journalists
- •4. Underline all the words and phrases describing good and bad features of a tourist agent, then make a profile of a good/bad agent.
- •3. How do you imagine the future of tourism?
- •Vocabulary
- •Keys to the Exercises
- •Рекомендуемая литература Основная
- •Дополнительная
- •Читаем по-английски
- •(Базовый уровень)
- •Раздел 1 Общие сведения о туризме
Text 1 Origins of Travel
1. Thousands years ago people travelled for food. This, of course, was not a leisure activity, but survival. The development of safe settlements made travel less important. Men did not want to go far away from their homes. Hunters on foot went to search for prey only if it was necessary to provide food for their village.
2. Sledges were designed around 7000 B.C. to carry food along the tundra. Animals were used to drag these vehicles across snowy fields. However, it wasn't until the invention of the wheel, around 3000 B.C., that wagons and chariots were effectively used to transfer goods and passengers across the land.
3. Water travel began around 4000 B.C. in ancient Egypt as civilization developed along the Nile and Tigris-Euphrates rivers. The Phoenicians built massive fleets to cross the Mediterranean for trade and commerce, and the Vikings, Celts, Greeks, and Romans used vessels to increase their military power. Using the stars as guides, Polynesians navigated the Pacific in canoes around 2000 B.C.
4. Beginning in 776 B.C., Greek citizens journeyed every four years to Olympia to worship the god Zeus. Thus the first Olympics began: there was not only sport, but also lodging, food, and fun. Unlike other ancients, the Romans valued travel for its own sake. Favorable political, economic, and social conditions during the second century A.D. and the Romans' willingness to learn made travel attractive to the rich. Pathfinders, now they are called tour guides, would recite legends and local history of such cities as Naples, Athens, Delphi, Alexandria, and Troy.
5. After the fall of the Roman Empire and the resulting political instability, travel during the Middle Ages was limited and had a strong religious overtone. Pilgrimages to the Holy Land were taken by nobles, wealthy landowners, and prosperous merchants. Travel to Jerusalem, Bethlehem, and other Middle Eastern shrines later expanded: they included the exotic bazaars and entertainment of the Moslem world.
6. In the 1200s Marco Polo travelled to such sites as Baghdad, the Gobi Desert, and the Forbidden City. Christopher Columbus, who admired Polo, began the recorded history of transatlantic travel two hundred years later. Both were followed by explorers like Vespucci, Cabot, Drake, Magellan, and Cook.
7. On land, the Grand Tour became popular among the English aristocracy. The development of the stagecoach greatly increased land travel despite the poor condition of most roads. Following the Industrial Revolution, such technological achievements as the railroad further increased land travel. Steamships and clipper ships began making regular transatlantic crossings in the early nineteenth century, and spas became popular during this time.
8. The Golden Age of hotels began in the 1900s with the Tremont House and the Waldorf-Astoria. Twenty years later, the Great Depression nearly destroyed the travel industry in America. However, the creation of Henry Ford's Model-T during this same time period helped to develop highway motels. People started to travel for family vacations. Orville and Wilbur Wright were experimenting with a winged bicycle that was the beginning of air travel in the early 1900s. rather than just the upper classes, was finally a reality.
7. Look through the text and find in which paragraph you can read about:
A. travelling by water ______ B. traveling in Britain ______
C. travel for survival _____ D. travel for the masses _____
E. transport to transfer goods and passengers across the land ________
F. famous explorers ____ G. traveling in ancient Greece and Rome __
H. pilgrimages _______
8. Find words in the text with the following meaning:
1. voyage (parag. 3) __________ 2. trade (parag. 3) ____________ 3. accommodation (parag. 4) ___ 4. catering (parag. 4) _________ |
5. pathfinders (parag. 4) ________ 6. attractions (parag. 5) ________ 7. places (parag. 6) ____________ 8. highway (Br.)(parag. 8) ______ |