Module 4. Business and the Environment

Company performance

Setting up a Business

Small Business and the Law

Corporate Alliances and acquisitions

Import/ Export

International trade: export sales and payment

Marketing

Product and Corporate advertising

The Business Media

Social English

The role of business in environmental affairs

Negotiations – diplomacy

Writing

A letter of request

Agendas and action minutes

Describing figures

Reports of recommendation

Reading a newspaper

The Alchemist of Finance (The Economist)

Which MBA? (The Economist)

Additional reading

Risk and Reward (The Economist)

A special Report on International Banking (The Economist)

Case study

• Banking Crisis

• Capital Spenders

• The Art of Courtship

Internet Research

Read and business page of an online newspaper to find interesting comments and quotes from people and companies in the news. Discuss with your partner what was said.

Here are some sites to get student started:

1. International Herald Tribune [Электронный ресурс]: The New York Times, cop. The New York Times Company 2012. - Режим доступа: www.global.nytimes.com/, свободный. - Загл. с экрана.

2. Financial Times [Электронный ресурс]: FT World Business, Finance, cop. The Financial Times LTD 2012. – Режим доступа: www.ft.com/home/uk, свободный. – Загл. с экрана.

3. Newsweek [Электронный ресурс]: Newsweek – The International, cop. The Newsweek/Daily Beast Company LLC 2011. - Режим доступа: www.newsweekeurope.com, свободный. – Загл. с экрана.

4. Newsweek [Электронный ресурс]: Newsweek – The Daily Beast, cop. The Newsweek/Daily Beast Company LLC 2011. – Режим доступа: www.thedailybeast.com/newsweek.htm, свободный. – Загл. с экрана.

5. Time Magazine [Электронный ресурс]: Time Magazine – US Edition, cop. Time Inc. 2012. - Режим доступа: www.time.com/time/magazine, свободный. – Загл. с экрана.

6. Wall Street Journal [Электронный ресурс]: The World Street Journal, cop. Dow Jones & Company 2012. – Режим доступа: www.europe.wsj.com, свободный. – Загл. с экрана.

Presentation

Presentation – handing questions

Credit 4

Supplement 4.

Test Yourself

• Reading 1. Privatization and the state

• Reading 2. American economy

Module 5. International Business Style

International Business Style

Global Entrepreneurship Examples

Management styles in different countries

Cross-cultural Diversity

Stereotypes

Being a Manager in Russia, the UK, and the USA

Japanese Way of Doing Business

Chinese Management Style

International Business and Management Studies

Program Structure, Subjects

Bachelor and Master Programs

Social English

Looking for a job abroad

Giving and asking for advice: cross-cultural consulting

Writing

Formal and informal correspondence

Reading a newspaper

David Cameron says Russia and UK must ‘rebuilt’ relationship (The Economist)

Additional reading

1. Companies Are the New Countries (Time)

2. From Success to Exposing Corruption (The New York Times)

Case study

1. Global Recruit

2. Cross cultural negotiation.