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Пособие по английскому языку для заочников.doc
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Vocabulary.

raw material

сырьё

equipment

оборудование

contact

контакт

deal with

иметь дело с чем-л., кем-л.

deal

сделка

recruit

нанимать на работу

train

обучать

staff

персонал

study

исследовать, изучать

test

тестировать, проверять

potential clients

потенциальные потребители продукции

campaigns

кампания (рекламная и др.)

manufacture

производить

products

продукция

sell

продавать

  1. Mr. Reed: “We buy raw materials and equipment for the company”.

  2. Mr. Ronson: “We help if the client has problems with a product”.

  3. Mr. Smith: “If there is a problem with a contract, we deal with it.

  4. Mr. Cochen: “We recruit and train staff”.

  5. Mr. Green: “We study and test possible new products”.

  6. Mr. Eaton: “We find potencial clients for new products and organize advertising campaigns”.

  7. Mr. Robertson: “We manufacture the products”.

  8. Mr. Bailli: “We sell the products”.

  1. Legal department

  2. Personnel (Human Resources)

  3. Marketing

  4. Sales dep.

  5. Aftersales

  6. Purchasing

  7. Production

8. R&D (Research and Development)

1.3 Affiliates. Structure of the company.

Text 1.

L

Alpini Inernational

(Parent company/Holding)

ook at the diagram showing the structure of Alpini International. Read and translate the text.

Subsidiary Germany (70%)

Subsidiary Japan (55%)

Subsidiary France (51%)

Company

Company

Company

Alpini International is a multinational. It operates in several different countries: France, Germany, Japan. The headquarters of the holding is in Rome. It is the parent company of Alpini France, Alpini Germany, Alpini Japan. They are subsidiaries or daughter companies of Alpini International (more than 50% owned by the parent).

Ex.1

Answer the questions.

  1. Is Alpini International a multinational company?

  2. Where does the company operate?

  3. Where is the headquarters of the company based?

  4. What are the names of the company’s subsidiaries?

  5. What company is called a subsidiary?

Text 2.

Read and translate the text.

ICL is a subsidiary of Fujitsu, which is an 82% shareholder in the company. The company employs a total of 24,000 people. The group consists of 29 autonomous companies. Each company has its own Managing Director. The group is divided into three divisions. The first is Industry Systems. This division produces business solutions (software) for ICL’s customers. The second is Technology, which manufactures computers and components. The third division is Services, which sells computer services, like maintenance and training. ICL operates in six different target markets retail; financial services, local and central government; healthcare, manufacturing; and travel and transport.

Vocabulary.

affiliate

филиал, дочерняя компания

a multinational

транснациональная компания

a parent company (Holding)

холдинг

a subsidiary

филиал, подразделение

a division

подразделение

to operate

действовать, оперировать, работать

to own

владеть

to employ

нанимать

to consist of

состоять из

to be divided into

разделена, быть разделённым на

maintenance

ремонт, техобслуживание

target market

рынок-мишень (рынок, на к-ый направлена деятельность компании)

retail

розничная торговля

financial services

фин. услуги

local

местный

central

центральный

government

управление (органы управления)

healthcare

здравоохранение

manufacturing

производство

travel

путешествие (туризм)

transport

транспорт, перевозки

training

обучение

Ex.2

Fill in the table. Write the main facts about ICL.

1. Name of the subsidiary

2. Target markets

3. Number of employees

4. Number of divisions

5. Names of divisions

6. Activities

First division

Second division

Third division