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61

INCENTIVE

СТИМУЛ

INCENTIVE TOURISM

ПООЩРИТЕЛЬНЫЙ ТУРИЗМ

INTERNATIONAL

МЕЖДУНАРОДНЫЙ ТУРИЗМ

TOURISM

 

ITINERARY

СПЛАНИРОВАННЫЙ МАРШРУТ

TO KEEP PHYSICALLY FIT

ПОДДЕРЖИВАТЬ ФИЗИЧЕСКУЮ ФОРМУ

LEISURE TOURISM

ДОСУГОВЫЙ ТУРИЗМ

MISSION

МИССИЯ, ДЕЛЕГАЦИЯ

MOTOR RACING

АВТОГОНКИ

MOTORING

АВТОТУРИЗМ, ПУТЕШЕСТВИЯ НА

 

АВТОМОБИЛЕ

MOUNTAIN TOURISM

ГОРНЫЙ ТУРИЗМ

MOUNTAINEERING

АЛЬПИНИЗМ

NEGOTIATIONS

ПЕРЕГОВОРЫ

OUTGOING TOURISM,

ВЫЕЗДНОЙ ТУРИЗМ

OUTBOUND TOURISM

 

PILGRIMAGE TOURISM

ПАЛОМНИЧЕСКИЙ ТУРИЗМ

PLEASURE TOURISM

КАНИКУЛЯРНЫЙ ТУРИЗМ, ТУРИЗМ С

 

ЦЕЛЬЮ ОТДЫХА

PREPARATION

ПОДГОТОВКА

PROVISION

ПРЕДОСТАВЛЕНИЕ, ОБЕСПЕЧЕНИЕ

RAFTING

СПЛАВ ПО РЕКАМ НА ПЛОТАХ ИЛИ

 

РЕЗИНОВЫХ ЛОДКАХ

REWARD

ВОЗНАГРАЖДЕНИЕ

ROUTE

МАРШРУТ

SECRETARIAL SERVICES

УСЛУГИ СЕКРЕТАРЯ

SPORTING TOUR

СПОРТИВНЫЙ ТУР

SPECIAL-INTEREST

СПЕЦИАЛИЗИРОВАННЫЙ ТУРИЗМ

TOURISM

 

SPORTS TOURISM

СПОРТИВНЫЙ ТУРИЗМ

TO SPREAD OUT

РАСПРОСТРАНЯТЬСЯ, РАСШИРЯТЬСЯ

TO STAY

ОСТАНАВЛИВАТЬСЯ, ПРОЖИВАТЬ

TO SUNBATHE

ЗАГОРАТЬ, ПРИНИМАТЬ СОЛНЕЧНЫЕ

SURVIVAL

ВАННЫ

 

62

 

ВЫЖИВАНИЕ

SWIMMING-POOL

БАССЕЙН

THEME PARK

ТЕМАТИЧЕСКИЙ ПАРК

THIRD-AGE TOURISM

ТУРИЗМ ДЛЯ ЛИЦ ТРЕТЬЕГО ВОЗРАСТА

 

(ДЛЯ ПЕНСИОНЕРОВ)

TOUR MEMBER

УЧАСТНИК ТУРА

TRADE

ТОРГОВЛЯ, ТОРГОВЫЙ

TRADE FAIR

ТОРГОВАЯ ЯРМАРКА

TRAINING

ПРОФЕССИОНАЛЬНАЯ ПОДГОТОВКА,

 

ТРЕНИРОВКА, ОБУЧЕНИЕ

TRAVEL EXPENSES

ДОРОЖНЫЕ РАСХОДЫ

WATER TOURISM

ВОДНЫЙ ТУРИЗМ

Read the text and translate it.

There are many types of tourism nowadays. They depend on the purpose of travelling people. Some of them are international and domestic tourism, in-coming and out-going tourism, recreational and business tourism. The more purposes travelers may have, the more types of tourism there are and will be. Some of the purposes of travelers are holidays, business, health, study, sports and many others. However there are a lot more types of tourism. We can also mention such types of tourism as cultural and educational tourism, ecological and adventure tourism, hiking and cycling, pilgrimage and special-interest tourism. There is a great deal of special-interest holidays popular with tourists all over the world. Special interest means hobby, for example, cookery, bird-watching, gambling, painting, motor racing, horse riding, botany, survival and others. For instance, survival holiday is an adventure holiday somewhere on an inhabited island or on one of the poles. Bird-watching involves fascinating tours where travelers watch birds in natural surroundings.

Some of the new types of tourism that will continue developing in future are the third-age and the fourth-age tourism. The third-age tourism concerns retired people and fourth-age tourism involves disabled people. Both terms “third” and “fourth” are devised for the sake of convenience and politeness towards these kinds of tourists.

Let’s consider some the types of tourism in details.

Leisure tourism is also called pleasure tourism or holiday tourism. It is a type of

63

tourism when a person goes on holiday and does not travel on business. Thus, the purpose of tourism in this case is recreation.

Leisure travellers look for sun, sea and sand. They want to go sunbathing, swimming and diving. So this kind of travellers goes to sea resorts or holiday camps and stay at resort hotels.

Leisure travellers enjoy organized entertainment and sport. In a resort hotel there are always swimming-pools, fitting-centres, tennis courts, discos. A resort hotel offers its customers contests, concerts, shows, animation programmes for children. Usually it offers tours and visits to different tourist attractions: local sights, amusement or theme parks.

Holiday-makers normally travel with their families and children.

There are other ways to travel for pleasure: cruising and coaching, motoring and hiking.

Sports tourism is a type of active holiday. The purpose of a sporting tour is to exercise and to keep physically fit. At the same time travellers enjoy natural surroundings, fresh air and clean water.

Travellers combine action and relaxation during a sporting holiday.

Tourist companies offer hiking, cycling, boating, rafting and other kinds of sporting tours.

Very often sporting tours require preparation and special training. First the tour instructors will plan the itinerary. Then they will train tourists how to use the sporting equipment. They will explain all the details of the route. They will define means of transportation, provision of meals and overnight accommodation.

Within sports tourism there is water tourism, mountain tourism, mountaineering, downhill skiing, horse riding and many more types.

Sports tourism is popular with travellers all year round.

Business tourism is travel for business purposes. Business travellers are businessmen and government officials. They travel on different missions. They often travel to attend a convention. Convention tourism is a part of business tourism. It involves taking part in a conference or a seminar.

Business travellers often travel to attend an international exhibition or a trade fair. There are tourist companies that provide business services. Those are fax and

telephone communications, secretarial services, answering service, business meeting arrangements. There are business facilities for business travellers at hotels, airports, on airplanes, ships and trains.

Incentive tourism means that a business company offers holiday tours to its employees and covers all travel expenses.

64

On the one hand, the company does it as a reward or a bonus to a person for his successful work. On the other hand, the company does it as an incentive for the future. The company hopes that the employee will work even better in future and bring profit to the company.

Incentive tourism emerged in the 1960s in the USA. Later on it spread in Europe. But only large progressive corporations offer incentive tours to their employees.

Familiarization tourism is often called just FAM tourism. It means that a business company sends its staff on educational tours to its branches or other business companies in other cities and countries.

If a travel company sends its travel clerks on FAM tours, it means that they will have educational visits to a tourist destination. There they will get familiar with local facilities, hotels, restaurants, and attractions. Normally a tour operator arranges FAM trips for the travel clerks from the travel agencies, selling its tourist products. Most often a tour operator arranges such trips to new travel destinations. The FAM tour members will also study the tour operator's or the local travel agency's practice.

The main purpose of travel clerks on a FAM tour is to get necessary knowledge from personal experience. When the travel clerks return home, they will know what to offer and what to explain to their customers about the destination.

Vocabulary focus

1.Give English equivalents of the words and word combinations used in the text. Make up your own sentences with these words.

Образовательный туризм, паломнический туризм, международный туризм, выездной туризм, въездной туризм, экологический туризм, туризм для лиц пенсионеров (лиц третьего возраста), туризм для инвалидов (лиц четвёртого возраста), каникулярный туризм, пеший туризм, внутренний туризм, досуговый туризм, поощрительный туризм, ознакомительный туризм, конгрессный туризм, сплав по рекам на плотах, путешествие на лодке, круизные путешествия, горный туризм, альпинизм, горнолыжный туризм, ознакомительный тур, спортивный тур, водный туризм, приключенческий туризм, наблюдение за птицами, деловой туризм, велосипедный туризм, культурно-познавательный туризм, верховая езда, специализированный туризм.

2. Match up to make phrases.

65

1)

holiday

a) service

2)

answering

b) surroundings

3)

theme

c) accommodation

4)

natural

d) equipment

5)

sporting

e) camp

6)

government

f) expenses

7)

overnight

g) official

8)

travel

h) park

3. Group the following terms according to the titles in the table (3 terms in each group).

Diving, out-going, sight, third-age, travel expenses, boating, theme park, negotiations, survival, reward, mission, amusement park, rafting, secretarial service, bonus.

MONEY

PLACES OF

TYPES OF

BUSINESS

WATER

MATTERS

INTEREST

TOURISM

TOURISM

TOURISM

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

4. Match the terms with the definitions.

1) CONVENTION

A)TYPE OF TOURISM WHICH INVOLVES VISITS

TOURISM

OF TRAVEL AGENTS TO TRAVEL

 

DESTINATIONS SO THAT THEY GET TO

 

KNOW THEIR FACILITIES WELL

2) INCENTIVE TOURISM

B) A TYPE OF TOURISM WHICH INVOLVES

 

TOURS AND VISITS FOR DISABLED PEOPLE

3) SPORTS TOURISM

C) A TYPE OF TOURISM WHICH INVOLVES

 

JOURNEYS FOR PEOPLE WHO SHARE THE

 

SAME HOBBY

4) LEISURE TOURISM

D)A TYPE OF TOURISM WHICH INVOLVES

 

HOLIDAYS AWARDED TO STAFF MEMBERS

 

AS A BONUS AND TO ENCOURAGE THEM TO

 

66

 

 

 

 

WORK BETTER

 

 

5) FAMILIARIZATION

E) A TYPE OF

TOURISM

WHICH INVOLVES

TOURISM

HOLIDAYS FOR RELAXATION AND ENTER-

 

TAINMENT PURPOSES

 

 

6) THIRD-AGE TOURISM

F) A TYPE OF TOURISM WHICH INVOLVES

 

TAKING PART IN MEETINGS, CONFERENCES

 

AND SEMINARS

 

 

7) FOURTH-AGE

G)A TYPE OF TOURISM WHICH INVOLVES

TOURISM

TOURS AND VISITS FOR ELDERLY AND

 

RETIRED PEOPLE

 

 

8) SPECIAL-INTEREST

H)A TYPE OF TOURISM WHICH INVOLVES

TOURISM

TOURS WITH A LOT OF PHYSICAL TRAINING,

 

EXERCISING AND KEEPING FIT

 

5. Pick up the right definition.

 

 

 

1) GAMBLING

A) HUNTING

 

 

 

 

B) FERRY-BOATING

 

 

 

C) BUNGEE-JUMPING

 

 

 

D) GAMING

 

 

 

2) SPECIAL-INTEREST

A)TRAVEL WITH SPECIAL PURPOSES

 

TOURISM

B) TRAVEL

FOR

EXPERTS

AND

 

SPECIALISTS

 

 

C)TRAVEL WITH SPECIFIC BUSINESS MISSIONS

D)TRAVEL FOR THE TOURIST INDUSTRY EMPLOYEES

3) THIRD-AGE TOURISM

A)TOURISM FOR DISABLED PEOPLE

 

B) TOURISM FOR SINGLE PEOPLE

 

C) TOURISM FOR RETIRED PEOPLE

 

D) TOURISM FOR YOUNG PEOPLE

4) SURVIVAL TOURISM

A)CAMPING OR CARAVANNING

 

B) HOLIDAY-MAKING WITH NO MODERN

 

67

 

 

 

 

CONVENIENCES

 

 

 

C) STARVING, SLIMMING AND KEEPING

 

FIT

 

 

 

 

D)TRAVELLING TO ISOLATED PLACES

 

WITH

EXTREME

 

NATURAL

 

CONDITIONS

 

 

5) TO ATTEND

A)TO BE PRESENT

 

 

 

B) TO ENTER

 

 

 

 

C) TO COME AND STAY

 

 

 

D)TO PAY A VISIT

 

 

6) FAM TOURISM

A)TRAVEL OF REGULAR CUSTOMERS TO

 

FAMILIAR DESTINATIONS

 

 

B) INCENTIVE TRAVEL WITH FAMILIES

 

AND CHILDREN

 

 

 

C) CULTURAL TRAVEL FOR SIGHTSEEING

 

PURPOSES

 

 

 

 

D)TRAVEL OF TOURIST STAFF FOR

 

GETTING

TO

KNOW

NEW

 

DESTINATIONS BETTER

 

7) A CONVENTION

A)A PARTY

 

 

 

 

B) A FORMAL MEETING

 

 

 

C) A RESOLUTION

 

 

 

D)AN ANNOUNCEMENT

 

 

8) ITINERARY

A)A LIST OF PLACES TO BE VISITED

 

DURING A TOUR

 

 

 

B) A PROGRAMME OF STAY

 

 

C) A ROUTE FROM ONE PLACE TO

 

ANOTHER

 

 

 

 

D)AN INCLUSIVE TOUR

 

 

9) FOURTH-AGE TOURISM

A)TOURISM FOR ELDERLY PEOPLE

 

B) TOURISM FOR DISABLED PEOPLE

 

C) TOURISM FOR RETIRED PEOPLE

68

D)SOCIAL TOURISM

6.Insert prepositions where necessary.

1.Leisure travelers look … sun and sea. They go … sea resorts or holiday camps and stay … resort hotels.

2.Business tourism is travel … business purposes.

3.Businessmen travel … different missions. They often travel to attend … conference, conventions or trade fairs.

4.More people will have paid holidays and long weekends … future.

5.The resort hotel will offer … animation programme … next season.

6.The company sent its staff … educational tour … Europe.

7.During a FAM tour travel clerks get familiar … local facilities.

8.The hotel provides business travelers … business services.

9.There are business facilities … business travelers … hotels, airports … airplanes, ships and trains.

10.Large progressive corporations offer incentive tours … their employees.

11.A company offers incentive tour … its employee as a reward … successful work.

12.Sports tourism is popular … travelers all year round.

13.Holiday tourism is a type of tourism when a person goes … holiday and does not travel … business.

14.Types of tourism depend … the purposes of travelling people.

7.Fill in the blanks with the words given below.

equipment

missions

a bonus

travel expenses

a FAM tour

surroundings

the answering service

convention

travel staff

recreation

mountaineering

training

the itinerary

 

 

1.________ tourism is one part of business tourism.

2.FAM tourism means that a company sends ________ on educational tours to other destinations.

3.Sporting tourists enjoy exercise and natural __________ .

69

4.Tourist companies provide special services for businessmen. Among them are

___________ and business meeting arrangements.

5.Within sports tourism there is water tourism, mountain tourism and__________.

6.During __________ travel clerks get familiar with local facilities.

7.The purpose of pleasure tourism is ___________ .

8.Sports tour instructors will always train tourists how to use sporting ___________ .

9.Sporting tours require preparation and special ____________ .

10.The incentive tour is a reward or ____________ to a successful employee.

11.Business tourists travel on different ____________ .

12.A sporting tour instructor will carefully plan ____________ .

13.The employer covers the employee's ____________ during an incentive tour.

8.Fill in the blanks with the words given below.

INCENTIVE TOURISM

LEISURE TRAVELERS

FAM TOURISM

BUSINESS TRAVELERS

THIRD-AGE

SPORTING HOLIDAY

BUSINESS SERVICES

PERSONAL EXPERIENCE RECREATION

SPECIAL-INTEREST TOURISM

FOURTH-AGE

1.Familiarization tourism is often called just ___________.

2.The examples of _____________ are bird-watching, gambling, painting, horseriding, motor racing, survival.

3.The ____________tourism concerns retired people.

4.The ____________ tourism involves disabled people.

5._______________ look for sun, sea and sand.

6.Travellers enjoy action and relaxation during a __________.

7.___________ are businessmen and government officials.

8.___________ means that a business company offers holiday tours to its employees and covers all travel expenses.

9.The purpose of leisure tourism is ____________.

10.The main purpose of travel clerks on a FAM tour is to get necessary knowledge from __________.

11.Some tourist companies provide such _____________ as fax, telephone communications, secretarial services, answering service business meeting arrangements.

9.Translate the sentences from Russian into English.

70

1.Много ли видов туризма существует в наше время? – Достаточно много. Они зависят от целей путешественников, например, международный и внутренний туризм, въездной и выездной туризм, каникулярный и деловой туризм.

2.Цели путешествий могут быть разнообразными. Это отдых, бизнес, здоровье, учёба, спорт и много других.

3.Существует довольно много видов туризма, например, круизный, курортный, спортивный, экологический и приключенческий, пеший и велосипедный, паломнический и специализированный туризм.

4.- Существует много видов специализированных туров, популярных у туристов во всём мире. – «Специализированный» звучит очень интригующе для меня. Какой особый интерес имеется в виду? – Любое хобби, какое ты можешь придумать. – Ты имеешь в виду, что если я люблю пиво и отправлюсь в пивной тур в Баварию, то это специализированный туризм. – Твой пример вполне к месту! Почему бы нет? Некоторые другие примеры – это кулинария и наблюдение за птицами, азартные игры и живопись, автогонки и верховая езда, ботаника

ивыживание.

5.В настоящее время развиваются новые виды туризма, такие как туризм для лиц третьего и четвёртого возрастов. Туризм лиц третьего возраста касается пенсионеров, а туризм лиц четвёртого возраста охватывает людей с ограниченными возможностями.

6.На собрании в конце года менеджер туризма будет принимать решение о разработке и продвижении новых услуг и турпакетов.

7.Вы будете предлагать какие-либо новые туры в будущем сезоне? – Да, наша туроператорская компания будет рекламировать и реализовывать оптом и в розницу каникулярные инклюзив-туры для детей. – В какие страны вы будете направлять детей? – Это будет Турция, Греция, Испания

иИталия. – А когда вы издадите свой каталог путешествий на будущий туристский сезон? – Мы сделаем это в конце этого сезона.

8.Вчера вечером была интересная развлекательная программа. – Что это была за программа? Что она включала? – Это была анимационная программа с шоу, конкурсами и играми для детей и взрослых. – Жаль, что мы не смогли присутствовать. Мы уезжали на экскурсию в пригород и остались там на ночь.

9.Где ваша группа будет послезавтра? – Мы будем в горах. Завтра мы

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