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Презентация Стратегический менеджмент на английском - Strategic Management.pptx
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Словарь(Dictionary)

OObjectives – задачи

OGoal/purpose – цель

OInvolves – включает в себя

OCompetitive/compete – конкурентоспособный/конкурировать

OEnvironment – среда

OInternal/external – внутренняя/внешняя

ODivide – делить

OPrescriptive/descriptive – нормативный/практический

OApproach – подход

OWhether – были ли

OIdentifying benchmarks – контроль показателей

ORealigning – перераспределение

Strategic management

What is Strategic Management?

Strategic management is the management of an organization’s resources to achieve it’s goals and objectives

Strategic management involves setting objectives, analyzing the competitive environment, analyzing the internal organization

BREAKING DOWN Strategic Management

Strategic management is divided into several approaches

Prescriptive approach

Outlines how strategies should be developed

Descriptive approach

Focuses on how strategies should be put into practice

Influence of Strategic Management

Business culture, the skills and competencies of employees, and organizational structure are important factors that influence how an organization can achieve it’s stated objectives

Creating a barrier between the development of strategies and their realization can make it difficult for managers to determine whether objectives were efficiently end

Strategic Management in Practice

Making companies able to compete is the purpose of strategic management

Strategic Management in Practice

Plans in practice involve:

Identifying benchmarks

Realigning resources – financial and human

Putting leadership in place to oversee the creation, sale, and deployment of products and services

Thanks for your attention!