Словарь(Dictionary)
OObjectives – задачи
OGoal/purpose – цель
OInvolves – включает в себя
OCompetitive/compete – конкурентоспособный/конкурировать
OEnvironment – среда
OInternal/external – внутренняя/внешняя
ODivide – делить
OPrescriptive/descriptive – нормативный/практический
OApproach – подход
OWhether – были ли
OIdentifying benchmarks – контроль показателей
ORealigning – перераспределение
What is Strategic Management?
Strategic management is the management of an organization’s resources to achieve it’s goals and objectives
Strategic management involves setting objectives, analyzing the competitive environment, analyzing the internal organization
BREAKING DOWN Strategic Management
Strategic management is divided into several approaches
Prescriptive approach
Outlines how strategies should be developed
Descriptive approach
Focuses on how strategies should be put into practice
Influence of Strategic Management
Business culture, the skills and competencies of employees, and organizational structure are important factors that influence how an organization can achieve it’s stated objectives
Creating a barrier between the development of strategies and their realization can make it difficult for managers to determine whether objectives were efficiently end
Strategic Management in Practice
Making companies able to compete is the purpose of strategic management
Strategic Management in Practice
Plans in practice involve:
Identifying benchmarks
Realigning resources – financial and human
Putting leadership in place to oversee the creation, sale, and deployment of products and services