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The speaking module

II. Speaking Exercises: Exercise 1. Describe planning, objectives, mbo,cost-volume-profit analysis using the suggested words and expressions as in Management of organization

planning

experience, recent, teamwork, how-to-do-it plans, stage, flexibility, corporate

Example:

Planning has been labeled the primary management function because it sets the stage for all other aspects of management. Recent researches has uncovered the following trends in corporate planning: more planners with actual management experience; greater teamwork, customizing, and flexibility; and more translation of broad strategies into how-to-do-it plans

objectives

measurable, accomplish, when, terms, targets, commitment, spell out, motivation

MBO

objective, set, measurable, approach, controlling, planning, based

cost-volume-profit analysis

gauge, sales, carried out, planners, impact, volume, price, objectives

Exercise 2. Ask questions to the given answers:

1) Question: ___________________________________________ ?

Answer: Two conceptual reasons for planning are limited resources and an uncertain environment.

2) Question: ___________________________________________ ?

Answer: Priorities affect resource allocation by assigning relative importance to objectives.

3) Question: ___________________________________________ ?

Answer: Good objectives help managers by serving as targets, act ing as measuring sticks, encouraging commitment, and strengthening motivation.

The writing module

III. Writing exercises:

Exercise 1. Complete the sentences with the suggested words:

assigning, executed, top, to, more.

Objective setting begins at the _____of the organization and filters down, thus forming a means-ends chain. Priorities affect resource allocation by ______relative importance _____ objectives. Plans are formu lated and ______as part of a ______encompassing planning/control cycle.

Exercise 2. Compose a story on one of the topics (up to 100 words):

“Management by objectives”

“Trends in corporate planning”

“Objectives and the planning process”

Independent work for students

Exercise 1. a) Put in the verb to be in the correct form.

1. I … a student. 2. He … an economist. 3. We … workers. 4. They… doctors. 5. You … a lawyer. 6. She … a secretary. 7. You … managers.8. It … a cat. 9. These girls … very strange. Where … they from? 10. I …fond of sports. 11. Jane … married, but Nick and John … single. 12. You and Kate … here for the first time. 13. We … at the lesson now. 14. He …a businessman and his wife … a model. 15. They … my friends, but who …he? 16. Where … your car? 17. I … an artist, and what … you? 18. Here …all the money I’ve got on me. 19. Helen … Russian. She … twenty. She …a good student. She … not married. She … single. Her eyes … blue. She …beautiful. She … from the Urals. She … fond of music. She … interested in foreign languages. She … good at swimming. Her favourite seasons …spring and summer. Her friend’s name … Nick. He … twenty. He … not a student. He … a singer. He … tall and handsome. His hair and eyes …black. His new car … red. They … good friends.

Exercise 2. Write the missing words in these sentences in the spaces in the puzzle:

goodwill, trend, sample, publicity, boost, volume, worldwide, competitor, monopoly

  1. We'll send you a ... of our product.

  2. How can we ... sales without taking on more sales staff?

  1. I've noticed that there has been a ... towards ordering later.

  2. There is an enormous market for this product ... .

  3. ACME plc is our major ... .

  4. What ... of sales do you anticipate in your region?

  5. We have built up a great deal of ... among our regular customers.

  6. After that report on TV, we have had a lot of good ... .

  7. Even a company that has a ... invests in marketing and sales.

Lesson 9. Main concepts and terms in the study of motivation and control functions.

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