- •Учебное издание Английский язык
- •680042, Хабаровск, ул. Тихоокеанская, 134, хгаэп, риц
- •Предисловие
- •Read the article and translate it into Russian. Tourism today Facts and challenges
- •Give English equivalents of the words and words partnerships used in the text.
- •Match the words with their definitions.
- •Answer and discuss the questions.
- •The development of tourism
- •1. Read the text and translate it into Russian.
- •Give English equivalents of the words and word combinations used in the text.
- •2. Match the terms with the definitions.
- •3. Fill in the blanks with the words given below.
- •1. Read and translate the text. Types of tourism
- •3. Match the terms with the definitions.
- •4. Fill in the blanks with the words given below.
- •1. Read and translate the text. People in tourism
- •Give English equivalents of the words and word combinations used in the text.
- •3. Match the terms with the definitions.
- •4. Fill in the blanks using the words given below.
- •The Role of Tour Operator
- •Read the article and find the answers.
- •Putting a package together
- •Answer the questions.
- •1. Read and translate the text. People in hospitality
- •2. Give English equivalents of the words and word combinations used in the text.
- •3. Match the terms with the definitions.
- •4. Fill in the blanks with the words given below.
- •1. Read and translate the text. Hotel services
- •2. Give English equivalents of the words and word combinations used in the text.
- •3. Fill in the blanks with the words given below.
- •1. Read and translate the text. Types of hotels
- •2. Give English equivalents of the words and word combinations used in the text.
- •3. Match the terms with the definitions.
- •4. Read the extract from the brochure and fill in the gaps with the following words. The first one has been done for you.
- •Promotion and marketing in tourism
- •The marketing process in travel and tourism
- •6. Marketing Terminology. Match 1-9 with a-I to produce nine marketing tips.
- •Analyzing your product
- •1. A swot analysis is a basic technique in marketing. The ‘s’ means ‘Strengths’. Do you know what the other three letters mean?
- •3. Tick the features that she mentions in the table below.
- •Tourist motivation
- •2. Match the words with their definitions.
- •3. Read and translate the text into Russian. Old and new tourism
- •4. Use information from the text to complete these tables.
- •Unit2 Business letter writing
- •Letter format
- •1. Координаты отправителя письма
- •2. Дата составления письма
- •3. Координаты получателя письма
- •6. Приветствие
- •Inquiries and replies
- •Reservations and replies to them
- •Complaints and replies
- •With the service to draw your attention
- •Dear Sir My husband and I have recently returned from one of your Golden Group holidays in Tunisia.
- •Curriculum Vitae and Cover Letters
- •1. Personal Information
- •4. Work Experience
- •5. Special skills
- •6. References
- •Curriculum vitae
- •Education
- •Intern Supervisor
- •International cultural representative
- •Interests
- •Referees
- •Cover letter
- •Оформление e-mail
- •However on arrival; 2. As a result; 3. At our expense; 4. To organize our own entertainment; 5. To draw your attention; 6. With the service; 7. Look forward to hearing from you
- •Unit 3 On the telephone
- •Contents
- •Sources
Give English equivalents of the words and word combinations used in the text.
Турпакет; перевозчик; продавать оптом; продавать в розницу; оптовик; розничный торговец; платить комиссионные; создавать тур; турагент; туроператор; страховка; аренда автомобиля; отчитываться перед кем-л.; отдел по связям с
общественностью; прибыль; контролировать результаты; шеф-аниматор; сопровождать туристов; режиссёр социальных программ; артистичный; лёгкий в общении; приветливый (дружелюбный); общительный человек; готовый помочь; персонал; обзорная экскурсия; иметь дело с; групповод; поставщик, работать с тургруппой, проводить творческие конкурсы.
3. Match the terms with the definitions.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
4. Fill in the blanks using the words given below.
a retailer the tour guide a wholesaler
a commission the tour operator the travel agent
the animator destination sightseeing
suppliers the tourist manager entertainment
the social director
1. ___________ supervises all operations in a tourist company and its staff.
2. ___________ handles tour groups and conducts excursions.
3. ___________sells tour packages and separate services to customers.
4. ___________ provides entertainment for holiday-makers. He organizes and conducts ____________ programmes.
5. __________ develops tour packages. He is the main producer in the tourist industry.
The tour guide knows all sights in the ______________.
The tour guide conducts _____________tours.
9. The travel agent is ____________.
The tour operator is ____________. Не sells tour packages to travel agents wholesale and pays ____________ to them.
The chief animator is also called ______________.
The tour operator works with, hotels, museums and other ______________.
Assignment 5
The Role of Tour Operator
Read the article and find the answers.
Package holidays are created by tour operators and then sold through the chain of distribution.
What are the components of a typical package holiday?
Who else forms part of the chain of distribution?
How many different types of tour operator are there?
There are two other terms that mean the same as package holiday. What are they?
To buy in bulk means to buy something
on the Internet
in large quantities
in secret
a long time before you need to use it.
Why is it important to buy in bulk in tour operation?
Why do you think specialists prefer to sell direct to their clients?
If you could work for one of the types of tour operator, which would you choose?