
- •Advertising
- •Marketing
- •I hate … !!!
- •Advertising circulars Useful language
- •Why throw away paper? how about giving it to us?
- •Marketing Across Cultures
- •The Guinness Book of Records
- •These are the answers to questions about the extract from the Guinness Book of Records. Write the questions:
- •Exercise 152 Abbreviations
- •Exercise 157 Gift Giving
- •A Saudi-German encounter
- •Marketing Across Cultures
These are the answers to questions about the extract from the Guinness Book of Records. Write the questions:
eg: 19.71 kg – How much did a Swedish 10 daler weigh?
About 0.002 grams – ___________________________________________________________
A Swedish 10 daler – ___________________________________________________________
264 hours – __________________________________________________________________
M.Kanagasundaram – __________________________________________________________
Carole Forristall and Albert Tangora – _____________________________________________
Michael Milken – ______________________________________________________________
300 wpm for 5 mins and 350 wpm for 2 mins – ______________________________________
Nathan Behrin – _______________________________________________________________
Young doctors – _______________________________________________________________
Three hours – _________________________________________________________________
Exercise 152 Abbreviations
What are the abbreviations for these words?
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Ask and answer questions, like this:
A: What does h-r-s stand for? B: Hours.
List of the main abbreviations used in business letters:
ad Appx Attn Co. Cont, contr. Corp., Corpn CV Dept. doc. e.g. enc. encl Ltd. memo PLC (plc)
R&D
re ref. tn urgt V.I.P |
advertisement appendix attention company contract corporation curriculum vitae department document exempli gratia enclosed enclosure limited memorandum public limited company
research and development
regarding reference ton urgent very important person |
рекламное объявление приложение вниманию (кого-либо) компания контракт корпорация краткая биография отдел документ например вложенный, прилагаемый вложение, приложение с ограниченной ответственностью записка открытая акционерная компания с ограниченной ответственностью научно-исследовательские и опытно-конструкторские работы относительно ссылка тонна срочный особо важное лицо |
Grammar notes
Сокращенные утвердительные предложения употребляются для распространения на какое-то лицо высказывания, относящегося первоначально к другому лицу. (Сравните в русском языке: Петр хорошо знает английский язык. И Анна тоже.)
Сокращенное утвердительное предложение строиться следующим образом:
so + |
cоответствующий вспомогательный (модальный) глагол в требующейся форме |
+ |
личное местоимение в именительном падеже или существительное в общем падеже |
Вспомогательный глагол согласуется с личным местоимением или существительным.
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Exercise 153 Comparing situations
Mary and Helen are comparing their situations with Anne’s. Mary’s situation is the same as Anne’s, but Helen’s is different. Fill in a copy of this table with Mary’s and Helen’s comments.
ANNE |
MARY |
HELEN |
1. I can type very well. |
So can I |
I can’t. |
2. I’ve got a lot of work to do. |
So have I. |
I haven’t. |
3. I’m very efficient. |
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4. I earn a good salary |
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5. I’ve typed a lot of letters this week. |
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6. I photocopied 6 reports yesterday. |
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7. I was top of my class at school. |
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8. I went to a good secretarial college. |
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9. I’m going out for lunch. |
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10. I can drive. |
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Exercise 154
Answer with So + auxiliary verb + I.
I went to bed late last night. – So did I.
I’m hungry. – ________________________
I’ve been to Rome. – ________________________
I want to go home now. – ________________________
I’ll be late tomorrow. – ________________________
I was surprised at the news. – ________________________
I would like a glass of orange juice. – ____________________
I studied last night. – ________________________
I learn grammar every day. – ________________________
I like today’s weather. – ________________________
Exercise 155
Complete the sentences with so + auxiliary verb and a required personal pronoun.
Her sister has dark hair and so has she.
His parents are from Italy and ______________.
Their boss always has a cup of coffee in the morning and __________________.
Her pen-friend writes a lot of letters and ___________________.
My parents enjoy spending weekends together and _______________.
Exercise 156
Complete the sentences with so + auxiliary verb.
I’m studying English and so is my friend.
Yesterday I passed my English exam and ____________ my friend.
Wood burns and _________________ paper.
Mountain climbing is dangerous and _____________ auto racing.
Russia is a big country and ______________ America.
Swimming is an Olympic sport and _______________ athletics.
San Francisco is a seaport and ___________________ St. Petersburg.
I’m wearing jeans today and ________________ John.
Mary is married and _______________ I.
I have an interesting job and ________________ all my friends.
Supplementary reading.