- •Living abroad pre-intermediate
- •About Business - Working Abroad
- •Vocabulary – Living Abroad
- •Speaking - Making small talk
- •Writing - Formal and Informal emails
- •Case Study –Global Recruit
- •2. Dealing with customers
- •2.1 About Business – The shopping experience
- •2.2 Vocabulary – Telephoning and customer care
- •2.4 Speaking – Telephoning – handling complaints
- •2.5 Writing – Dealing with an email of complaint
- •2.6 Case Study – The Panorama Conference
- •3. Operations
- •3.1 About Business –Lean manufacturing
- •3.2 Vocabulary –Trends and planning
- •3.4 Speaking – Presentations – signposts and stepping stones
- •3.5 Writing – Instructions and procedures for an exhibition stand
- •3.6 Case Study - ScotAir
- •4. Success stories
- •4.1 About Business – Business leaders and success stories
- •4.2 Vocabulary – Describing yourself and being successful
- •4.4 Speaking –Appraisals
- •4.5 Writing – Profiles of business leaders
- •4.6 Case Study – The English Academy
- •5. Selling
- •5.1 About Business - Advertising
- •5.2 Vocabulary - Buying and selling
- •5.4 Speaking – Negotiating
- •5.5 Writing – Negotiating by email
- •5.6 Case Study - Coolhunters
- •6. The organisation
- •6.1 About Business – Entrepreneurs
- •6.2 Vocabulary - Types of companies
- •6.4 Speaking – Interrupting in meetings
- •6.5 Writing – Agendas and action minutes
- •6.6 Case Study – Soup kitchen vs Gourmet to go
- •7. The stock markets
- •7.1 About Business
- •7.2 Vocabulary –Dealing with figures
- •7.4 Speaking – Negotiations – making offers, agreeing deadlines
- •7.5 Writing – Describing figures
- •7.6 Case Study – Trading stocks
- •8. Going global
- •8.1 About Business – Franchising
- •8.2 Vocabulary – Setting up a franchise
- •8.4 Speaking – Presentations – handling questions
- •8.5 Writing – Reports of recommendation
- •8.6 Case Study – Choosing a franchise
5.5 Writing – Negotiating by email
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In addition to what you said |
В дополнение к Вашим словам |
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To follow the stated or agreed plan |
Следовать плану |
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used to say what you are writing about discounts in your letter |
В связи, касательно |
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conditions for paying or receiving money |
Условия оплаты |
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A phrase used to let a person know that you have attached a document to a letter |
Пожалуйста, найдите во вложении |
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To give or sent a testing order to buy goods in large quantities |
Подать на рассмотрение пробный заказ о покупке оптом |
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Please say that you agree with that. |
Пожалуйста, подтвердите что… |
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A time limit when the product should be delivered |
Время реализации заказа |
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A price which includes value added tax |
Включая налог на добавочную стоимость |
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The prices with a discount |
Цены со скидкой |
5.6 Case Study - Coolhunters
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a person who is employed to identify future trends, esp in fashion or the media |
кулхантер |
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reflecting the most fashionable styles and ideas |
ультрамодный, отражающий последние тенденции |
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somebody who is quick to notice new trends in fashion, music, and cultural movements |
тренд-аналитик |
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a circle divided into parts by lines coming from the centre to show how big the different parts of a total amount are |
круговая диаграмма |
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The way market divides into groups (segments) of customers that have common needs and will respond similarly to a marketing action |
сегментация рынка |
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A married person who has children who live with him/her |
обитатель полного гнезда (марк.) |
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a married person whose children have grown up and left home |
обитатель пустого гнезда (марк.) |
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An unmarried man |
холостяк |
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A family/a member of a family without children where both, husband and wife, earn money |
бездетная семья с обоими работающими супругами / член такой семьи |
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the amount of money you have left to spend after you have paid your taxes, bills etc |
доход, остающийся после уплаты налогов |
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High if to compare to something else |
относительно высокий |
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customers who are ready to buy a product as soon as it appears on the market |
раннее большинство (марк.) |
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Customers who buy product only after it has become popular |
позднее большинство (марк.) |