
- •Isbn 966-629-071-5
- •Contents
- •Business and entrepreneurship
- •Lesson 1
- •Which word?
- •A business vs. Business
- •What is Business?
- •Vocabulary Notes:
- •When pleasure interferes with business, give up business. (from American)
- •Lesson 2
- •Which word?
- •Verbs frequently used with Business Conduct; do; transact; drum up; build up; establish; launch; set up in; manage; operate; run.
- •Which word?
- •Forms of Business Organization
- •Vocabulary Notes:
- •“Mom and pop business” [`mOm ænd pOp `bıznəs] – амер. Дрібне приватне підприємництво; родинний бізнес, приватна крамничка;
- •Colloquial expression [kə`ləukwiəl ık`spre∫ən] – розмовний зворот (вираз);
- •Which word?
- •Which word?
- •Design, invent or engineer?
- •Which word?
- •Creative / artistic / innovative / original / imaginative / ingenious / inventive
- •Entrepreneurs and Entrepreneurship
- •Vocabulary Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Lesson 2
- •Entrepreneurs and Entrepreneurship
- •Vocabulary Notes:
- •Vocabulary building intrapreneur
- •Unit 3. Doing business internationally Lesson 1
- •Which word?
- •Adjective or noun?
- •B) Read aloud the following sentences paying attention to the words in italics.
- •Task 9. Think and answer.
- •Task 10. Practice reading the following words.
- •Task 11. Read the text.
- •International Business
- •Vocabulary Notes:
- •Task 14. A) Translate the words in column a and their derivatives in columns b and c. Use your dictionary if necessary.
- •Lesson 2
- •Careers in International Business
- •Vocabulary Notes:
- •Words easily confused
- •Affect / effect [ə`fekt] [ı`fekt]
- •Unit 4. Communication in business Lesson 1
- •Modern Means of Business Communication
- •Vocabulary and Cultural Notes:
- •The Internet
- •Vocabulary and Cultural Notes:
- •Vocabulary Notes:
- •How are computer words formed?
- •Lesson 2
- •Cross-cultural Barriers to Business Communication
- •1) Stereotypes
- •Vocabulary Notes:
- •2) Time
- •Vocabulary Notes:
- •3) Space
- •Vocabulary and Cultural Notes:
- •4) Body language
- •Vocabulary and Cultural Notes:
- •5) Etiquette
- •Vocabulary and Cultural Notes:
- •6) Translation problems
- •Vocabulary and Cultural Notes:
- •Words easily confused
- •Module test 1.
- •Variant 1.
- •Variant 2.
- •Variant 3.
- •Econom-
- •Which word?
- •Economics vs. Economy
- •The economy depends about as much on economists as the weather does on weather forecasters.
- •Economics
- •Vocabulary Notes:
- •“The economy depends about as much on economists as the weather does on weather forecasters.”
- •“Too many people spend money they haven’t earned, to buy things they don’t want, to impress people they don’t like.” (Will Smith)
- •Lesson 2
- •Which word?
- •Economic vs. Economical
- •Which word?
- •Economic goods vs. Economy goods
- •Vocabulary Notes:
- •Which word?
- •Increase, growth or rise?
- •Economy
- •Vocabulary Notes:
- •Lesson 1
- •Which word?
- •Trade / business / industry
- •Which word?
- •Supplier or distributor?
- •Task 12. A) Define the meaning of the word “трейдер” in Ukrainian. Let the following headlines from Ukrainian mass media be your clues.
- •What is Trade?
- •Vocabulary Notes:
- •Lesson 2
- •Trade or Commerce?
- •Vocabulary and Cultural Notes:
- •Which word?
- •Verb or noun?
- •Vocabulary building bimonthly / biweekly biyearly etc.
- •Forms of Trade
- •Vocabulaty Notes:
- •Lesson 3
- •Which word?
- •Trade vs. Trades
- •International Trade
- •Vocabulary and Cultural Notes:
- •Lesson 4
- •Modern Patterns of International Trade
- •Vocabulary and Cultural Notes:
- •Module test 2.
- •Variant 1.
- •Variant 2.
- •Variant 3.
- •Product, market and marketing
- •Lesson 1
- •Which word?
- •Noun or verb?
- •A service that people can buy, especially a way of investing or saving money
- •Which word?
- •Brand / label / make
- •Vocabulary Notes:
- •Vocabulary Notes:
- •Vocabulary Notes:
- •What is Product?
- •Vocabulary Notes:
- •Lesson 2
- •Which word?
- •Product Breadth vs. Product Depth
- •Three Levels of a Product
- •Vocabulary Notes:
- •Understanding Information on Products
- •Vocabulary Notes:
- •Lesson 3
- •-Ability
- •Market-
- •Which word?
- •Marketplace vs. Marketspace
- •Which word?
- •Market niche vs. Niche market
- •Adjectives frequently used with market
- •Narrow / short / thin / heavy / tight / weak / broad / close / distant
- •Which word?
- •Demand or market?
- •Market and Market Relations
- •Vocabulary Notes:
- •Which word?
- •Lesson 1
- •Which word?
- •Desire vs. Need / desire vs. Wish / need vs. Urge
- •Which word?
- •Distribution / delivery / dispatch / logistics
- •What is Marketing?
- •Vocabulary Notes:
- •Lesson 2
- •Careers in Marketing
- •Vocabulary Notes:
- •Торговець, продавець
- •Extended Marketing Mix
- •Vocabulary notes:
- •Which word?
- •Customer / client / clientele / consumer / account
- •Lesson 3
- •Which word?
- •Advertising vs. Advertisement
- •Advertising
- •Vocabulary Notes:
- •Which word?
- •Copyright vs. Copywriter
- •Advertising Today
- •Vocabulary Notes:
- •Task 27. Translate into English.
- •Marketing vs. Advertising: What’s the Difference?
- •Vocabulary Notes:
- •Money and banking
- •Lesson 1
- •Which word?
- •Money vs. Moneys / monies
- •Which word?
- •What is Money?
- •Vocabulary notes:
- •Lesson 2
- •Vocabulary building Describing what happens to currencies
- •Money vs. Currency
- •Vocabulary Notes:
- •Lesson 1
- •Vocabulary building When a company fails
- •Bank Staff
- •Vocabulary notes:
- •Lesson 2
- •What is a Bank?
- •Vocabulary Notes:
- •Which word?
- •Credit vs. Loan
- •Which word?
- •Share vs. Stock
- •Task 10. Practice reading the following words.
- •Task 11. Read the text. What is Finance? (Part I)
- •Vocabulary notes:
- •Task 13. Agree or disagree with the following statements.
- •Task 15. Find in the text “What is Finance?” (Part I) (Task 11) the words opposite in meaning to the following:
- •Which word?
- •Income / earnings / revenue
- •What three basic things do companies do when they lack money to cover operating costs?
- •Lesson 2
- •Which word?
- •Fund vs finance
- •Task 3. Practice reading the following words.
- •Task 4. Read the text. What is Finance? (Part II)
- •Vocabulary notes:
- •Which word?
- •Task 15. Fill in the blanks with the most appropriate terms from the box.
- •Lesson 3
- •Accounting Connected with the period of twelve months over which a government or a company prepares a full set of financial records, or part of this period
- •Which word?
- •Fiscal vs. Financial
- •Year in Year out
- •Vocabulary Notes:
- •Which word?
- •Fiscal Crises vs. Financial Crises
- •Vocabulary Notes:
- •Lesson 1
- •Which word?
- •Account / bill / invoice / check / tab
- •Accounting Overview
- •Vocabulary Notes:
- •Task 18. Fill in the blanks with the most appropriate terms from the box. Translate the passage.
- •Lesson 2
- •Accounting Overview
- •Vocabulary Notes:
- •Task 4. Give number of the paragraph(s) in which they discuss …
- •Task 9. Fill in the blanks with the most appropriate terms from the box. Translate the passage.
- •Company. Human resources. Management
- •Lesson 1
- •Which word?
- •Company vs. Campaign
- •Which word?
- •Corporation vs. Company
- •Talking about Companies
- •Vocabulary Notes:
- •Task 17. In the text “Talking about Companies” (Task 12) find the words which can be tranlsted as:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Lesson 2
- •Vocabulary building Starting a business
- •Vocabulary and Cultural Notes:
- •Vocabulary building Subsidiaries and groups of companies
- •Some of the World’s Oldest Companies
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Vocabulary and Cultural Notes:
- •Lesson 3
- •Which word?
- •Organizational Structure
- •Vocabulary Notes:
- •Vocabulary Notes:
- •Lesson 4
- •Vocabulary building colleagues and rivals
- •Vocabulary building Staff
- •Human Resources
- •Vocabulary Notes:
- •Which word?
- •Ensure vs. Insure
- •Vocabulary building Employing people
- •Vocabulary building Getting rid of employees
- •Vocabulary Notes:
- •Lesson 1
- •-Ability
- •Vocabulary building Words for Bosses
- •Management and Managers
- •Vocabulary Notes:
- •Which word?
- •Lesson 2
- •Levels and Patterns of Management
- •Vocabulary Notes:
- •Lesson 3
- •Which word?
- •Authoritarian / authoritative / autocratic / bossy
- •Leadership Styles
- •Vocabulary and Cultural Notes:
- •Which word?
- •Eeffective vs. Efficient
- •Module test 6.
- •Variant 1. Task 1. Which word is being transcribed? Give the spelling of the words.
- •Task 4. What term is being defined?
- •An organization that a company forms for its employees to represent them when dealing with the managers;
- •Variant 3. Task 1. Which word is being transcribed? Give the spelling of the words.
- •Task 4. What term is being defined?
- •Afterword:
- •Glossary of terms
- •References:
- •Іт ресурси:
Variant 3.
Task 1. Fill in the missing letters.
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10 points |
Task 2. Give the English equivalents for:
1. Продукція; 2. ділова жилка; 3. власна справа; 4. підприємництво; 5. фінансова безпека; 6. творчий, креативний; 7. підприємницькі ризики; 8. товариство, партнерство; 9. заняття, справа; професія; 10. покривати витрати, збитки; 11. соціокультурне середовище; 12. комерційно-промислова зона; 13. службовець, працівник, робітник; 14. квартира-офіс (дрібного підприємця); 15. іноземна власність; власність за кордоном; 16. обіг; обсяг реалізації; обсяг продажу; товарообіг; 17. дочірнє підприємство; підконтрольне підприємство; філіал; 18. ведення (ділових операцій); виконання (справи); справа; угода; 19. відкрити (розпочати) свою власну справу; відкрити торговельне підприємство; 20. кількість штатних працівників; кількість співробітників за штатним розписом; кількість посад за штатним розписом.
20 points |
Task 3. What do these abbreviations stand for?
1. R&D |
_________________________________________________; |
2. SoHo |
_________________________________________________; |
3. WTO |
_________________________________________________; |
4. MBA |
_________________________________________________; |
5. MNC |
_________________________________________________. |
5 points |
Task 4. Distribute the following synonyms of “BUSINESS” into two columns according to their meaning: EVENT (column A) and SOMETHING TO DEAL WITH (column B).
1. duty; |
6. matter; |
11. problem; |
16. implication; |
2. case; |
7. episode; |
12. situation; |
17. engagement; |
3. affair; |
8. incident; |
13. happening; |
18. involvement; |
4. thing; |
9. concern; |
14. obligation; |
19. circumstance; |
5. worry; |
10. function; |
15. occurrence; |
20. responsibility. |
A EVENT |
B SOMETHING TO DEAL WITH |
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40 points |
Task 5. Complete each sentence with the correct form of one of the words from Task 4 (for some sentences there may be more than one way to be completed).
An _____ may refer to professional, personal, or public business matters or to a particular business or private activity.
What’s the _____?
The company has a duty to its shareholders.
They are the best cameras on the market. The only _____ is they are incredibly expensive.
The company is in a crisis _____.
Unfortunately, business failures are a common _____.
The _____s of this case are unusual.
Our _____ with this project started way back in 1989.
We have no _____ with this incident.
The bank’s financial weakness became a source of _____.
20 points |
Task 6. Each sentence contains a mistake. Correct the sentences.
Theme parks are areas of land, usually outside a town or city, which are especially designed for offices and small factories.
A sole trader is a business organization created under a government charter.
Ford designed the idea of the assembly line (= system in which each worker is responsible for one small part of the process of making something).
Caesar salad that comprises romaine lettuce and croutons dressed with parmesan cheese, lemon juice, olive oil, egg, Worcestershire sauce, and black pepper is named after Julius Caesar.
Apple Inc. is an American multinational corporation that produces America’s best-loved chocolate.
The Balance of Trade refers to both visibles and invisibles.
The majority of jobs in international business involve finance and accounting.
The familiar American symbol for “OK” means “zero” in Japan and “money” in France.
Work is the medicine for prosperity.
The essence of entrepreneurship is avoiding risk.
20 points |
Task 7. Use the terms in the box to complete the paragraph.
debts |
set up |
owners |
corporation |
proprietorship |
profit |
assets |
agreement |
shareholder |
unlimited liability |
Sole (1)_____ is generally the simplest way to (2)_____ a business. A sole proprietor is fully responsible for all (3)_____ and obligations related to his or her business. A creditor with a claim against a sole proprietor would normally have a right against all of his or her (4)_____, whether business or personal. This is known as (5)_____.
A partnership is an (6)_____ in which two or more persons combine their resources in a business with a view to making a (7)_____. Partners share in the profits according to the terms of the agreement.
A corporation is a legal entity that is separate from its (8)_____, the shareholders. No (9)_____ of a corporation is personally liable for the debts, obligations or acts of the corporation. Directors, officers and insiders can bear some liability for their involvement with the (10)_____.
20 points |
Task 8. What type of company is the sentence about? Put number of each sentence in the correct column in the table below.
A SMALL BUSINESS |
A MEDIUM FIRM |
A LARGE FIRM / CORPORATION |
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Such businesses generally employ fewer than 500 employees in the United States and under 250 employees in the European Union.
It is a privately owned convenience store.
In the UK the turnover of such companies is usually more than £2.8m but less than £11.2m.
Financial analysts say the company will fail to meet sales forecasts of between $21 million and $22 million for the second quarter.
The Coca-Cola Company currently offers nearly 400 brands in over 200 countries or territories and serves 1.5 billion servings each day.
10 points |
Task 9. Are the following statements true or false?
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True |
False |
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5 points |
Task 10. Choose the correct alternative from the brackets.
The name Canon began in (1934 / 1974) with a prototype for Japan’s first-ever 35 mm camera with a focal plane shutter.
(65 / 90) percent of students who take international business class will be working in domestic global workplace.
The “personal space” or “body bubble” for North Americans is about (five / seven) feet.
The Cadillac automobile was named after the (17th / 19th)-century French explorer Antonie Laumet de la Mothe, Sieur de Cadillac.
The form Sir is first documented in English in (1297 / 1797), as title of honour of a knight or baronet.
10 points |
Task 11. Name 10 most famous inventions (innovations, improvements, distinguished products) in the world of business and the entrepreneurs who made them.
A INVENTION / IMPROVEMENT |
B ENTREPRENEUR / INVENTOR |
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20 points |
Task 12. Give definitions of the following concepts (in writing).
1. Turnover |
______________________________________________ |
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______________________________________________ |
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______________________________________________; |
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2. partnership |
______________________________________________ |
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______________________________________________ |
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______________________________________________; |
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3. multinational |
______________________________________________ |
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______________________________________________ |
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______________________________________________; |
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4. sole proprietor |
______________________________________________ |
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______________________________________________ |
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______________________________________________; |
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5. international business |
______________________________________________ |
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______________________________________________ |
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______________________________________________. |
20 points |
ECONOMY, ECONOMICS and TRADE
UNIT 1. ECONOMY & ECONOMICS
Lesson 1
Task 1. a) Use the word stem and flexions below for word formation.
-Y
-IST
-ISM
-IC
-ICS