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Файл:Учебное пособие 2курс БЭ.doc
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- •Оглавление
- •Введение
- •Module 1
- •Unit 1.1. What is Economics?
- •Text-study
- •Learn the following words
- •II. Answer the following questions
- •III. Suggest the Russian equivalents for the words and word-combinations given below
- •IV. Match the words with their definitions
- •V. Choose one of the words from Exercise IV to make the sentences complete
- •VI. Discuss the main economy types with your partner
- •VII. Speak on the problems any country experiences in the process of transition from planned economy to free market economy Unit 1.2. Market Economy
- •Text-study
- •Learn the following words
- •Answer the following questions
- •III. Suggest the Russian equivalents for the words and word-combinations given below
- •IV. Look at the photo. Answer the question
- •V. Increase your vocabulary
- •VI. Match the words with their definitions.
- •VII. Choose one of the words from the previous exercise to make the sentences complete
- •Unit 1.3. Planned Economy. Mixed Economies
- •Text-study
- •Learn the following words
- •II. Answer the following questions
- •III. Suggest the Russian equivalents for the words and word-combinations given below
- •IV. Find in the text synonyms for the following words.
- •V. The table shows how words are formed around the word economy.
- •VI. Explain in English.
- •VII. Translate from Russian into English
- •Focus on Grammar Subjunctive Mood I,II
- •VIII. Make up sentences using Subjunctive Mood:
- •IX. Translate the following sentences using Subjunctive Mood:
- •Module 2. “factors of production. The law of supply and demand” Unit 2.1. Capital
- •Text-study
- •Learn the following words
- •II. Answer the following questions
- •III. Suggest the Russian equivalents for the words and word-combinations given below
- •IV. Match the words with their definitions
- •V. Fill in the gaps with the words and expressions from the previous exercise
- •Unit 2.2. National Wealth. Labour and Employment
- •Text-study
- •Learn the following words
- •Answer the following questions
- •III. Suggest the Russian equivalents for the words and word-combinations given below
- •IV. Find in the text synonyms for the following words.
- •V . The table shows how words are formed around the verb to produce.
- •VI. Fill in the gaps with the words and expressions given below.
- •Production, interest, investment, factors of production, unemployment, national income
- •Unit 2.3. Demand and Supply
- •Text-study
- •Learn the following words
- •II. Answer the following questions
- •III. Suggest the Russian equivalents for the words and words -combinations given below
- •IV. Match the words with their definitions
- •V. Fill in the gaps with the words and expressions from the previous exercise.
- •VI. Translate from Russian into English
- •Focus on Grammar Subjunctive Mood III
- •VII. Make up sentences using Subjunctive Mood:
- •VIII. Translate the following sentences using Subjunctive Mood:
- •Module 3 “company structure” Unit 3.1. Types of Businesses in the u.K.
- •Learn the following words
- •II. Answer the following questions:
- •III. Translate into English:
- •IV. Give the Russian equivalents for the English words and expressions:
- •V. Sum up what the text says about
- •VI. Translate the text of the Certificate of Incorporation into Russian in writing. Unit 3.2 Forms of Businesses in the usa.
- •I. Learn the following words
- •II. Answer the following questions
- •III. Sum up what the text says about:
- •IV. Translate into English:
- •V. Translate into Russian:
- •VI. Complete the following sentences from the text and translate them into Russian:
- •VII. Work in several groups. Compare two previous texts on the following types of business in the uk and the usa and their incorporation requirements:
- •Unit 3.3. Directors and Managers Read and translate the following text
- •II. Answer the following questions:
- •III. Translate into Russian:
- •IV. Sum up what the text says about:
- •V. Complete the following sentences as in the text:
- •VI. Translate into Russian:
- •VII. Translate into English.
- •Focus on Grammar The Infinitive
- •VIII. Translate the sentences with Complex Object.
- •IX. Look through the texts of the module and find the verbs in infinitive form and Infinitive Constructions in it.
- •X. Test. Choose the right variant.
- •Communication
- •XI. Meet as one group. One of you should lead the meeting.
- •XII. Role-Play
- •Module 4
- •Unit 4.1
- •Introduction to Foreign Trade
- •Text-study
- •Learn the following words
- •II. Answer the following questions
- •III. Suggest the Russian equivalents for the words and words -combinations given below
- •IV. Match the words with their definitions
- •V. Fill in the gaps with the words and expressions from the previous task.
- •VI. Translate from Russian into English
- •Unit 4.2
- •Text-study
- •I. Learn the following words and their definitions:
- •Read and translate the sample of the contract.
- •VII. Answer the following questions.
- •Interpretation of Contracts
- •XI. Look through the text “Interpretation of Contracts”
- •Unit 4.3 Prices and Terms of Delivery
- •Text-study
- •Learn the words
- •II. Complete the sentences, as in the text
- •III. Say what the following means
- •VI. Work as one group. Give the examples of terms of delivery in foreign business transactions Unit 4.4 Terms of Payment
- •Text-study
- •I. Learn the following words
- •II. Answer the following questions
- •III. Translate into Russian
- •IV. Translate from Russian into English
- •V. Translate the following part of contract into Russian and answer the questions
- •VI. Work as one group. Decide which type of contract is characterized by the following descriptions:
- •VII. Which word –combination is odd in the following list?
- •Unit 4.5 The Main Characteristics of the Contract of Sale
- •Text-study
- •Learn the following words
- •II. Answer the following questions:
- •III. Translate the following phrases into English
- •IV. After translating the phrases compose all types of questions of the previous task
- •V. Translate the following word combinations into English:
- •VI. Complete the following sentences
- •VII. Make up sentences with the following phrases
- •Focus on Grammar Participle I, II
- •VIII. Substitute the attributive clauses by participial constructions (Participle II).
- •X. Look through the texts of the module and find Participles I and II in them
- •XI. Shorten the following sentences without changing their meaning, like in the model:
- •XII. Shorten the following sentences without changing their meaning,
- •XIII. Test. Choose the right variant
- •Module 5 “economy of russia and english-speaking countries” Unit 5.1 Economy of Russia
- •Text-study
- •Learn the following words
- •II. Answer the questions to the text:
- •III. Translate the following sentences into Russian.
- •IV. Write sentences with the following words and expressions:
- •V. Translate the following sentences into English.
- •VI. Write a short essay about:
- •Unit 5.2 Economy of the United Kingdom
- •Regional variation
- •Text-study
- •Learn the following words
- •II. Answer the questions to the text:
- •III. Translate into Russian.
- •IV. Translate into English.
- •V. Write sentences with the following words and expressions:
- •VI. Compare economies of Russia and the uk. What is similar and what is different? Write a short essay. Unit 5.3 American Economy
- •Text-study
- •Learn the following words
- •II. Answer the questions to the text:
- •III. Finish the sentences and translate them into Russian.
- •IV. Write sentences using the words:
- •V. Translate into English.
- •VI. Answer the following questions. Write a short essay.
- •Unit 5.4 Economy of Australia
- •Text-study
- •Learn the following words
- •II. Answer the questions to the text
- •III. Translate into Russian.
- •IV. Write sentences with the following words:
- •V. Translate into English.
- •VI. Write a short essay according to the following questions:
- •Unit 5.5 Economy of New Zealand
- •Text-study
- •Learn the following words
- •II. Translate the sentences into English:
- •III. Fill in the gaps:
- •IV. Complete the following sentences:
- •V. Open the brackets using the verbs in the appropriate form:
- •Focus on Grammar: The Gerund
- •X. Test. Choose the right variant.
- •Module 6 “cultures interaction” Unit 6.1. Cross-Cultural Communication in Business
- •I. Look at the picture and answer the questions:
- •II. Read the text and translate it. Be ready to answer the questions to it. Japan and u.S. Candy venture.
- •III. Circle the words that are most similar in meaning to the words in italics (taken from the story).
- •IV. Reviewing the Case. Answer the following questions and share your answers with a partner.
- •V. Problem Solving: Information Gap.
- •VI. Discussion
- •VII. Written Reflection
- •VIII. Discuss the following questions.
- •The Negotiating Table.
- •Your Bargaining Style.
- •Introductions
- •Unit 6.2
- •Warm-up
- •II. Revise some important skills which are necessary for a businessperson and answer the questions:
- •Whom should we hire?
- •Text-study
- •III. Learn the following words
- •IV. Answer the following questions and share your answers with a partner.
- •V. A) Complete the sentences with suitable words from the box.
- •VI. Translate into English
- •VII. Fill in the blanks in the text with suitable prepositions.
- •VIII. Insert the articles where necessary.
- •A)Translate the following text about the fictional country called Zibi from English into Russian in writing.
- •Explain the italicized grammar constructions in the following sentences.
- •XI. Language expansion: Expressions and idioms
- •XII. Render the text “Agro World” using the plan.
- •XIII. Work as one group. Point out the main periods in the development of the Agro World.
- •XV. Problem Solving: information gap
- •XVI. Discussion
- •XVII. Written Reflection
- •XVIII. Around the world
- •XIX. Group Presentations
- •XX. Word Forms
- •XXI. Around the world
- •Individually, think of four values that are important in your culture and four values you think are important in the United States.
- •XXII. Discussion
- •Unit 6.3 Stereotypes Across Cultures
- •Answer the questions
- •Can you predict what the content of the text is?
- •Introduction to Cross-Culture
- •Text-study
- •Learn the following words
- •IV. Complete the sentences with suitable words from the box.
- •Answer the following questions
- •Translate into English
- •Language expansion
- •Complete the following sentences with the correct idioms.
- •A)Often the same word base can be used in verb, noun, and adjective forms. Complete the following chart with the missing forms.
- •X. Translate the following text from English into Russian in writing. American company having problems with their Finnish acquisition
- •XI. Give Russian equivalents for the following words and phrases used in the text:
- •Focus on Grammar: Perfect Continuous Tenses.
- •Leading across Cultures
- •Module 7 “marketing. Advertising” Unit 7.1 The Main Elements of Marketing
- •Text-study
- •Learn the following words
- •II. Answer the following questions :
- •III. Translate into English:
- •IV. Comprise critical components of your marketing plan.
- •V. Give Russian equivalents to the following:
- •Focus on Grammar Articles. Prepositions
- •VI. Fill in the blanks with suitable prepositions
- •VII. Fill in the blanks with articles if needed
- •VIII. Read the text about securities. Write a suitable word to fill each of the gaps.
- •IX. A businessman gives his partner advice on his investments in a number of ways. Perhaps the most obvious is when he uses the verb “advise”:
- •X. You meet a friend who has some money to invest. Give him some advice. Use the phrases listed in the tasks above. Unit 7.2 Brand Names
- •I. Learn the following words
- •II. Answer the following questions
- •III. Translate from Russian into English:
- •Focus on Grammar Articles. Prepositions
- •IV. Fill in the blanks with suitable prepositions.
- •V. Fill in the blanks with articles if needed.
- •VI. Complete the sentences with the present simple or the present continuous forms of the verbs in brackets.
- •Unit 7.3 Advertising
- •Text study
- •Learn the following words
- •II Answer the following questions:
- •III Find in the text the English equivalents of the following phrases:
- •IV. Analyze the Participle forms used in the text.
- •V. Translate the following word-combinations into English in writing.
- •VI. Work as one group. Discuss the following questions.
- •VII. Work in several groups. Sum up the information you have received from the Unit 7.3.
- •Text-study
- •I. Learn the following words:
- •II. Answer the following questions:
- •III. Complete the following sentences with the words from the box:
- •IV. Give Russian equivalents for the following words and phrases used in the text:
- •V. Translate the following text into Russian in writing:
- •VI. Summarise the text, using the words and phrases given below:
- •VII. Translate into English:
- •VIII. Meet as one group. Supply details to prove the following assumptions:
- •IX. Working as one group, comment on the following statement from the text:
- •X. Work in several groups. Argue for or against the following statement made in the text:
- •Unit 7.5
- •Venture Capital
- •Text-study
- •I. Learn the following words
- •II. Answer the following questions:
- •III. Complete the following sentences with the words from the box:
- •IV. Give Russian equivalents for the following words and phrases used in the text:
- •V. Translate the following sentences into Russian in writing:
- •VI. Summarise the text using the words and phrases given below:
- •VII. Translate into English:
- •VIII. Work as one group. Supply details to prove the following:
- •IX. Work as several groups. Comment on the following statements:
- •Module 8 “management styles” Unit 8.1 Leadership
- •II. Answer the following questions.
- •III. Complete the sentences with the correct word.
- •IV. Read some of the letters that were written after the selection interviews. Be ready to write the necessary letters of your own.
- •V. Imagine that you are a staff controller at one of the firms.
- •VI. Translate the sentences from Russian into English
- •Focus on Grammar
- •Verb Tenses in Active and Passive Voice
- •VII. Put the following sentences into the Passive Voice form.
- •Module 9 “business leadership. Employment process” Unit 9.1. Launching a business
- •Text-study
- •Learn the following words
- •II. Answer the questions.
- •III. Suggest the Russian equivalents for the words and words -combinations given below
- •IV. Match the words with their definitions
- •V. Fill in the gaps with the words and expressions from the previous task
- •Unit 9.2. Successful Entrepreneurs
- •Text-study
- •Learn the following words
- •II. Answer the questions.
- •III. Comment on the following:
- •IV. Give your reasons for and against the assembly line.
- •V. Translate the sentences from Russian into English
- •Focus on Grammar Modal Verbs
- •VI. Translate the following sentences into Russian using the modal verbs
- •VII. Translate into Russian paying attention to the modal verbs meanings
- •VIII. Rephrase the following sentences using the modal verbs can, may, must:
- •IX. Translate into Russian. Explain the meanings of modal verbs and their equivalents
- •X. Translate into English using the modal verbs and their equivalents:
- •XI. Project: writing biographies of s. Jobs, w. Gates, h. Ford or other successful entrepreneurs. Explain your choice. Unit 9.3. Looking for a Job
- •A Sample of Job Advertisement.
- •A Sample of Letter of Application.
- •Curriculum Vitae
- •A Job Interview
- •Text-study
- •Learn the following words
- •II. Your company needs a legal adviser (an accountant, a sales manager, etc.). Advertise in a newspaper about one of these positions:
- •III. Write letters of application for the following positions.
- •IV. Your friend is searching for a job. Give him recommendations as to how cv should be organized.
- •V. You want to work as:
- •VI. Here is a sample of a business interview. Learn it by heart and make an interview of your own.
- •VII. Situation.
- •Role-play. Act out a role-play on the topic “Employment process”. Use the material of the text and of the tasks above.
- •Агабекян, и. П. Английский для экономистов: учеб. Пособие для студентов экон. Специальностей / и. П. Агабекян. 2-е изд., стер. - м.: Омега - л, 2006.
- •Электронные источники
- •Заключение
Text-study
Learn the following words
Entrepreneur – предприниматель
reason – понимать
stock – акции
availability – доступность
software – программное обеспечение
compatible – совместимый
leap – скачок
assembly line – сборочный конвейер
labour productivity – производительность труда
sequence - последовательность
II. Answer the questions.
What can you say about the earliest computers?
Why was the Apple I computer successful among the public?
What did Bill Gates realize?
Who was the founder of Microsoft Corporation?
When did modern production methods take a giant leap forward?
How did they build automobiles early in the 20th century?
What was the goal in Ford's view?
What did Ford create?
When was Ford's first line introduced?
How did the new line work?
Was the price of automobiles declined when using assembly line methods? Prove it.
What are the advantages of Henry Ford's method?
III. Comment on the following:
Although they live hundreds of miles apart, Steven Jobs and William Gates have much in common. Prove it.
IV. Give your reasons for and against the assembly line.
For your help: mind Charlie Chaplin's film Modern Times where the conflicts between ordinary people and technical progress were shown.
V. Translate the sentences from Russian into English
1. Генри Форд развил идеи Рокфеллера и Карнеги об исключительно важной роли бизнеса и бизнесменов в Штатах.
2.Поскольку решающую роль в жизни общества играет экономика, тоне политикам, не духовенству, а предпринимателям принадлежит роль социальных лидеров, наставников, воспитателей народа.
3. Они больше всего на виду у американской публики и дают ей примеры для подражания
От морально – этических установок бизнесменов, в первую очередь,
зависит благосостояние общества.
Получение прибылей за счет повышения цен и снижения заработной платы - спекуляция и грабеж.
Высокие цены одинаково невыгодны и предприятию, рынок сбыта которого сужается, и народу, для которого дороговизна хуже самого высокого налога.
Обогащение вместо служения обществу неизбежно приводит к росту цен на товары и услуги и ухудшению их качества.
Когда промышленнику удается понизить издержки и цены,
и люди оказываются в состоянии больше покупать, это дает возможность наращивать производство, а более крупное производство еще больше снижает издержки.
Это, в свою очередь, приводит к дальнейшему росту предприятия, увеличению числа рабочих мест, объема выплачиваемой заработной платы и к получению прибылей.
Focus on Grammar Modal Verbs
VI. Translate the following sentences into Russian using the modal verbs
Money can be used as the means of payment anywhere.
Can you imagine society lives without money?
As money is the store of value you will be able to spend it in the future.
Ages ago nobles could issue their own money.
We can easily explain what society benefits from the use of money.
We can use one unit as the medium of exchange and another as the unit of account.
Nobody can refuse to accept money in payment for goods.
Using money both buyers and sellers can economize on time and efforts.
We all think that we cannot live without money.
Which of you can name the functions of money?
I left my money at home yesterday, so I was not able to buy anything.
May I ask you to give me some money?
You may quote these prices in dollars if you wish. But you are allowed to make payments in pounds only.
The UK citizens are allowed to get bank loans in dollars.
In the Middle Ages people might use different values as money.
You may use this money for the settlement of debts.
The children are not allowed to spend all their money on sweets.
You will be allowed to settle your debt in a year.
In a barter economy sellers might refuse to accept some commodity in payment for goods and services.
Manager said that the meeting is over and we might go.
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