
- •1. Why is it necessary to study English?
- •2. Company structure
- •2.8 Study the following organization chart of a company with matrix structure and describe it according to the following points:
- •3. What is management?
- •4. What is my style?
- •4.1 How do you think what style suits better for a:
- •4.2 Characterize your own dominant style or the style of the person you know, using the phrases from the text. Please name as many traits of the person you are speaking about as you can.
- •4.3 Recollect the degrees of comparison: positive degree, comparative degree, superlative degree. Form the comparison and the superlative degrees of the following adjectives from the text:
- •5. Company strategy
- •5.1 Answer the questions to the text:
- •5.6 Find the English equivalents for the following Russian words and phrases:
- •5.7 In the text above find the verbs in Passive Voice. Pattern: are realized – Present Simple Passive (plural)
- •5.8 Recollect the conjunctions neither … nor, either… or, both… and…. Find the example in the text and compose your own sentences with these words.
- •6. Marketing
- •6.1 Answer the questions:
- •6.2 Find English equivalents of the following Russian words and phrases:
- •6.3 Match the words from the first column with their equivalents from the second column:
- •6.3 Look at the table below and characterize the different phases of the product life cycle according to different parameters: sales volume, profitability, type of customers, state of the market.
- •6.4 In the text of this section find all the Gerunds and translate them.
- •7. Phoning your contacts
- •7.1 Read a dialogue:
- •7.1 Please give the English equivalents of the following terms and phrases:
- •7.2 Compose your own dialogue using some words and phrases listed above
- •7.3 Make several sentences using polite formulas with ‘could’ and ‘would’
- •8. Presentation
- •8.1 Answer the questions:
- •New product presentation
- •8.2 Find English antonyms for the following Russian words:
- •8.3 Translate the following sentences into English:
- •Company presentation
- •City presentation for the visitors
- •8.4 Read the texts below, translate them, study the active vocabulary and compose the presentation of your native city. Welcome to Winnipeg
- •Positively Minnesota
- •8.5 Read the following information and translate it into Russian.
- •8.6 Learn the active vocabulary:
- •8.7 Give the English equivalents of the following word combinations:
- •9. Business lunch
- •9.1 Fill in the gaps with words or phrases that can be used in this situation: Dialog
- •10. At the company meeting
- •10.1 Read the dialog:
- •10.2 Answer the questions:
- •10.3 Match the words from the first column with their synonyms or the corresponding definitions:
- •10.4 Compose sentences:
- •Recollect all the existing types of questions (general, special, alternative, disjunctive ones) and use them discussing the text from this section.
- •11. At the conference
- •Answer the questions:
- •Find the English equivalents of the following Russian word combinations and phrases:
- •Highlight the main issues covered by the report.
- •After hours
- •Read the text and answer the questions below:
- •Find the English equivalents of the following words and phrases:
- •Make you own sentences with the phrases from the previous exercise.
- •13. Education
- •15. A world in change
- •Answer the questions:
- •Match the words from the first column with their equivalents from the second column:
- •Translate from Russian into English:
2.8 Study the following organization chart of a company with matrix structure and describe it according to the following points:
1) Who heads the company?
2) How many departments (functions) are there in the company?
3) Are they aссountable to one and the same person?
4) How do you think, can this matrix structure be modified according to the project it works on? Why?
Marketing department
Analytical department
Software engineering
Testing department
System administration
Accounting
Project group 1
Project group 2
Project group 3
Project 1 leader
Project 2 leader
Project 3 leader
3. What is management?
The obligations of any manager can be described like this: to plan one’s business, to motivate the staff, to control the employees’ performance. It’s clear that managers have a lot of obligations and are responsible for different things.
The amount of responsibility of any individual in a company depends on the position that he occupies in its hierarchy.
For example the CEO has overall responsibility for running of the business. The marketing manager is responsible for the marketing strategy of the company and for the proper work of the marketing department.
People that are accountable to managers are called subordinates.
To lead people, managers must use their authority, which is the right to take the decisions and give the orders that will allow their subordinates to reach certain objectives. Managers often delegate authority. This means that employees at lower levels of the company hierarchy can participate in decision making.
Words: amount – величина, количество, объем
authority – власть, полномочие, авторитет
be accountable to – быть подотчетным кому-либо
CEO – Chief Executive Officer – исполнительный директор, главный администратор
employees – служащие, работающие по найму
hierarchy – иерархия
objectives – цели
obligation – обязательство, обязанность
performance – эффективность работы
position – позиция, положение, должность
responsibility – ответственность, обязанность
running of the business – ход бизнеса
subordinates – подчиненные
Phrases:
delegate authority – делегировать полномочия
depend on – зависеть от
give the orders – отдавать приказания
lead smb under oneself – вести кого-либо за собой, управлять кем-либо
motivate the staff – осуществлять мотивацию персонала
participate in decision making – участвовать в принятии решений
reach certain objectives – достигать определенных целей
take the decisions – принимать решения
3.1 Answer the questions:
1. What does the amount of responsibility of any individual in a company depend on?
2. What are the managers responsible for?
3. How do you understand the term ‘authority’?
4. Can the authority be delegated?
5. How can the employees participate in decision making?
3.2 Match the words from the text with their synonyms:
1) responsibility 1)job
2) position 2) obligation
3) subordinate 3) goal
4) authority 4) inferior
5) objective 5) power
6) performance 6) achievement
3.3 Translate the sentences using the phrases from the text:
1. Менеджеры отвечают за своих подчиненных.
2. Полномочие – это право принимать решения и отдавать приказания.
3. Менеджеры должны делегировать полномочия.
4. Рядовые работники должны участвовать в принятии решений.
5. Он занимает важную должность.
6. Мистер Грэй подотчетен исполнительному директору.
7. У менеджера по маркетингу пять подчиненных.
3.4 In the text above find the verbs in the form of the Infinitive (V0). Pay attention to the correct translation of the subordinate clause with the infinitive.
3.5 Find all the modal verbs used in the text, compose several sentences with modal verbs.