- •1. Why is it necessary to study English?
- •2. Company structure
- •2.8 Study the following organization chart of a company with matrix structure and describe it according to the following points:
- •3. What is management?
- •4. What is my style?
- •4.1 How do you think what style suits better for a:
- •4.2 Characterize your own dominant style or the style of the person you know, using the phrases from the text. Please name as many traits of the person you are speaking about as you can.
- •4.3 Recollect the degrees of comparison: positive degree, comparative degree, superlative degree. Form the comparison and the superlative degrees of the following adjectives from the text:
- •5. Company strategy
- •5.1 Answer the questions to the text:
- •5.6 Find the English equivalents for the following Russian words and phrases:
- •5.7 In the text above find the verbs in Passive Voice. Pattern: are realized – Present Simple Passive (plural)
- •5.8 Recollect the conjunctions neither … nor, either… or, both… and…. Find the example in the text and compose your own sentences with these words.
- •6. Marketing
- •6.1 Answer the questions:
- •6.2 Find English equivalents of the following Russian words and phrases:
- •6.3 Match the words from the first column with their equivalents from the second column:
- •6.3 Look at the table below and characterize the different phases of the product life cycle according to different parameters: sales volume, profitability, type of customers, state of the market.
- •6.4 In the text of this section find all the Gerunds and translate them.
- •7. Phoning your contacts
- •7.1 Read a dialogue:
- •7.1 Please give the English equivalents of the following terms and phrases:
- •7.2 Compose your own dialogue using some words and phrases listed above
- •7.3 Make several sentences using polite formulas with ‘could’ and ‘would’
- •8. Presentation
- •8.1 Answer the questions:
- •New product presentation
- •8.2 Find English antonyms for the following Russian words:
- •8.3 Translate the following sentences into English:
- •Company presentation
- •City presentation for the visitors
- •8.4 Read the texts below, translate them, study the active vocabulary and compose the presentation of your native city. Welcome to Winnipeg
- •Positively Minnesota
- •8.5 Read the following information and translate it into Russian.
- •8.6 Learn the active vocabulary:
- •8.7 Give the English equivalents of the following word combinations:
- •9. Business lunch
- •9.1 Fill in the gaps with words or phrases that can be used in this situation: Dialog
- •10. At the company meeting
- •10.1 Read the dialog:
- •10.2 Answer the questions:
- •10.3 Match the words from the first column with their synonyms or the corresponding definitions:
- •10.4 Compose sentences:
- •Recollect all the existing types of questions (general, special, alternative, disjunctive ones) and use them discussing the text from this section.
- •11. At the conference
- •Answer the questions:
- •Find the English equivalents of the following Russian word combinations and phrases:
- •Highlight the main issues covered by the report.
- •After hours
- •Read the text and answer the questions below:
- •Find the English equivalents of the following words and phrases:
- •Make you own sentences with the phrases from the previous exercise.
- •13. Education
- •15. A world in change
- •Answer the questions:
- •Match the words from the first column with their equivalents from the second column:
- •Translate from Russian into English:
9. Business lunch
9.1 Fill in the gaps with words or phrases that can be used in this situation: Dialog
Mr A - We’d like a table for three, please. We are all non-smokers.
Waiter - Please take your seats here, near the window.
Mr B - Can we order now?
Waiter -……………………..
Mr A - What will you recommend ?
Waiter - ……………………. Our chief’s speciality is……………..
Mr B - Is there anything for vegetarians?
Waiter - …………………..
Mr A - I’d like …………..
Ms C - Fresh fruit salad with cream for me please. It’s so tasty!
…………………...
Waiter - How would you like to pay: in cash or with a credit card?
Mr A - With my VISA card. Please count separately
Mr B and Ms C - And we’ll pay in cash!
Waiter - ……………………………………………………………….
10. At the company meeting
10.1 Read the dialog:
Chairman – Good morning. I hope our agenda is known to everyone. Am I right?
Dave – Sure.
Randy – You are right, Henry.
Chairman – What can we do to improve our human resource policy?
Dave – It’s one of our most painful current problems…
Chairman – Right you are, Dave. The first issue is employees absenteeism. There is another issue – people leave. How can we cope with this? What are their motives?
Randy – I think it happens only because people don’t feel safe – they are in frustration, they are getting nervous…maybe they are looking for another job. They go to the rival companies… All our innovations – new ideas, equipment and software - …. I am sure it’s not easy for everyone to adapt to radical changes immediately.
Chairman – Exactly. We had to consult with our psychologist… People always resist changes, it’s their nature… It’s fear of unknown and concern of personal loss – loss of something you got used to… What can we do to retain our knowledge workers?
Dave – Young employees don’t create any problems, they are autonomous, mobile in job and career and they are always participative. According to my data its middle-aged employees who experience loss of security and even competency.
Randy – Yes, some of our people are uncertain about their skill base.
Chairman– I am absolutely sure that we can’t fire them now. It’s necessary to organize additional training. We have to create stimulating work environment and work out innovative compensation model. It’s important for all the employees to become technology focused.
Dave – We have to improve coaching, feedback and performance management. As for workplace conditions I think they are good………………………………………………..
Words and phrases:
absenteeism – прогулы
additional training – дополнительное обучение
agenda – повестка дня
coaching – тренировка
compensation model – модель компенсации (проценты от продаж, участие в прибыли, премии, fringe benefits и т. д.)
competency - компетентность
concern – здесь – беспокойство
cope – справляться
feedback and performance management – управление обратной связью (налаживание обратной связи) и контроль за интенсивностью труда
fire – увольнять
frustration – подавленность, чувство разочарования из-за невозможности изменить ситуацию
human resource policy – кадровая политика
leave – уходить (с работы), увольняться
middle-aged – средних лет
participative – участвующий, задействованный
resist - сопротивляться
retain our knowledge workers – сохранить квалифицированные кадры
rival – соперник, конкурент
skill base – профессиональное мастерство, квалификация
technology focused – здесь – разбираться в технологиях
uncertain – неуверенный
work out - разработать
