Тест по английскому с ответами 5

Состояние Баллов / 30,00 Оценка / 50,00

26,00 43,33

Вопрос 1

To make your plan work successfully, you have to ……… information, ………. sales and ………… options.

a. collect; forecast; consider

b. consider; collect; forecast

c. forecast; collect; consider

Вопрос 2

………. are numbers showing how much a company has sold in a period.

a. sales target

b. sales figures

c. sales forecast

Вопрос 3

It is a good idea …….. several visits to the area where you intend to relocate.

a. making

b. make

c. to make

Вопрос 4

Any big company has a market ……… department.

a. research

b. science

c. study

Вопрос 5

A group of customers of similar age, income level and social group is called a….

a. market segment

b. market research

c. market share

Вопрос 6

. ………… means to decide in detail what you are going to do.

a. hope

b. plan

c. expect

Вопрос 7

A programme of advertising activities over a period with particular aims is an advertising …..

a. budget

b. campaign

c. agency

Вопрос 8

……… is where goods and services are available.

a. promotion

b. price

c. place

Вопрос 9

There are different ways you could improve your performance. ……, you could try to visit five customers a day instead of three.

a. For instance

b. Although

c. However

Вопрос 10

An amount of money available for advertising during a particular period is an advertising …

a. agency

b. budget

c. campaign

Вопрос 11

Companies sometimes promote their products by giving ...... gifts to customers.

a. off

b. out

c. up

Вопрос 12

We have to focus ……. quality not just for today but for the future.

a. on

b. in

c. at

Вопрос 13

I recommend that the deodorant spray should be temporarily .. ............ and submitted to laboratory tests without ..............

a. withdrawn; delay

b. regard; sure

c. available; retail

Вопрос 14

Our team managed to meet all the deadlines and to ................ the budget that was allocated to the project.

a. overspend

b. stick to

c. draw up

Вопрос 15

Description of a typical customer is called a …….

a. customer behavior

b. customer profile

c. customer goods

Вопрос 16

If you make a plan, you should ……… to it.

a. stick

b. follow

c. observe

Вопрос 17

We always .......................... on our products, so we can prove that they are the safest on the market.

a. keep within a report

b. do research

c. make a plan

Вопрос 18

Last week I ………. a meeting with the finance department to discuss the project.

a. hold

b. arranged

c. was having

Вопрос 19

A sales…………. is how much a company wants to sell in a period.

a. target

b. forecast

c. figures

Вопрос 20

A length of time people continue to buy a product is called a product……..

a. life cycle

b. range

c. launch

Вопрос 21

...... ..... .. .... did you target your new product at?

a. What

b. Why

c. Who

Вопрос 22

In our ………… business world a good brand is one of the keys to the success of any company.

a. conservative

b. informative

c. competitive

Вопрос 23

A set of products made by a company is a product ………….

a. life cycle

b. launch

c. range

Вопрос 24

This new campaign will be the strongest to date in terms of making all women ……… about Chanel №5.

a. dreaming

b. to dream

c. dream

Вопрос 25

We made a mistake when we estimated the cost as the exchange rate changed and so we didn’t ……………. our budget.

a. implement

b. keep within

c. rearrange

Вопрос 26

. …………. means to wish something will happen.

a. hope

b. plan

c. expect

Вопрос 27

……………. shows where and how people buy things.

a. customer goods

b. customer behavior

c. customer profile

Вопрос 28

A good brand has long-term benefits, as it will ………… to many different market segments and to people from different cultures.

a. appeal

b. attract

c. persuade

Вопрос 29

Making lists of things to do is …………….

a. a time pass

b. time spent

c. a waste of time

Вопрос 30

…….. of the company’s strengths and weaknesses contributes to successful marketing.

a. A warranty

b. Information

c. An awareness