
- •Contents
- •Структура підручника
- •Unit 1 looking for a job
- •Words to Remember:
- •Job Hunting
- •Job advertisement
- •An application form
- •Text: Resume or Curriculum Vitae (cv)
- •Types of resume
- •Sample: Chronological resume
- •Sample: Functional resume
- •Sample: Targeted Resume
- •Cover Letter
- •Interview
- •Cv (Resume)
- •Sample Thank-You Letter
- •Supplementary text
- •Gain a wealth of experience
- •Unit 2 the structure of a company
- •Words to Remember:
- •Text a Basic Forms of Business Organisation
- •Words to Remember:
- •Text b Business structure. Staff of the enterprise
- •Board of Directors
- •Text c Corporate Culture
- •Unit 3 telephoning
- •Useful language
- •Cross-cultural communication on the phone.
- •Unit 4 marketing
- •What is marketing?
- •Branding
- •If you can make it, they can fake it
- •Unit 5 presentation
- •1. The introduction
- •2. The main body.
- •3. Summarizing and concluding
- •4. Questions and discussion
- •Using visual support
- •Unit 6 promotion
- •Unit 7 advertising
- •Is it important to adapt advertising for different cultures? What differences in advertising have you noticed when travelling abroad?
- •Information sheet
- •Effects of Advertising
- •Unit 8 payment
- •Me and my money
- •Here are some abbreviations you can meet
- •In business documents:
- •Exercise 17 Read and translate the dialogue ‘Discussing the price problem’.
- •Unit 9 business letters
- •Structure of a Business Letter
- •Letters of Enquiry
- •Letters of Offer
- •Letters of Order
- •Letters of Complaints
- •Unit 10 negotiations
- •Effective negotiating requires clear thinking and a constructive approach
- •Stages of Negotiation Opening statement
- •Dealing with conflict
- •Ending / Breaking off negotiations
- •Unit 11 business contracts
- •Contract № 123
- •Insurance
- •Unit 12 transport logistics
- •1 Multimodal ▪ 2 piggyback ▪ 3 intermodal ▪ 4 unaccompanied
- •5 Block train ▪ 6 single-wagon
- •Instructions ▪ fit ▪ distribute ▪ exceeded ▪ diagonally
- •1 Commercial invoice
- •1 Advance payment 2 cash on delivery 3 open account
- •4 Documents against payment 5 documentary credit 6 bank guarantee
Sample: Functional resume
Jeremy R. Watkins 910 Oak Street, Verona, CA 12111 555-550-1111 or 555-111-1111 abcd@yahoo.com Employment Objective A marketing position that offers an opportunity to use my writing and communication skills. Writing Skills Wrote creative copy for catalogs and other direct mail projects; produced variety of business materials, including letters, reports, proposals; formulated employee policy manuals and job descriptions; composed essays using APA or MLA format; proofread and edited all referenced written materials. Marketing Skills Developed and implemented marketing and sales campaigns, fundraisers, employee incentive programs and contests; evaluated target markets and proposed marketing strategies; managed all phases of direct mail projects; monitored production teams; recruited and guided vendors; oversaw print operations and coordinated mailing process. Communication Skills Promoted products and services; generated leads and initiated sales; established and improved client communications; addressed customer inquiries; negotiated conflicts; coordinated at trade shows and special events. Business, Administrative and Management Skills Hired, trained, supervised and evaluated staff members; led teams; chaired committees; initiated volunteer events and activities. Education and Training Ellis College of New York Institute of Technology-online B.A.* in English-Professional Writing; graduated May 2008; GPA: 4.0 American InterContinental University-online M.A.** in Business Administration; graduated April 2006, with honors; GPA*** 3.75 (on scale of 4.0) Continuing Education: Customer Service; Conflict Management; Microsoft Employment 5/2005 - present (part-time, as needed), Support Substitute Verona Area School District, Verona, CA 01/2003 - present (part-time, when available), Freelance Writer/Administrative Prior Experience: Temporary employment was held while seeking professional work promoting skills in retail sales and management, food service, administrative and customer service. Additional Information: offered time and services to community and charitable organizations, employer sponsored committees and children’s school events and activities. References Will be provided upon request. |
* BA (bachelor of arts) – бакалавр гуманітарних наук
** MA (master of arts) – магістр гуманітарних наук
*** GPA (grade point average) – середній бал
Sample: Targeted Resume
Maria Solovyeva 42, Artyoma St., apt. 6 Kharkiv, 61077, Ukraine Tel.: + (057) 7120645 Job Objective A position as a Chief Accountant Profile Experienced accounting professional who works well under pressure, has good oral and written communication skills, knowledge of computers and administrative abilities.10 years varied experience in public and private finance; strong managerial experience and substantial knowledge in local and western accounting. Qualifications Kept all books of account, general ledgers, and balance sheets at the end of fiscal year, prepared financial statements and production planning forecasts. Experience Credit Bank, Kharkov. Senior financial manager. Responsible for choosing long- and short-term financing techniques, in charge of account books, statements, new ideas in planning. (1999-present) Social Insurance Fund, Kharkov. Accountant. Prepared accounts payable, accounts receivable and financial statements, handled cash and kept all books of account, general ledgers and balance sheets. (1995-1999) Universal Business Systems, Kharkov. Controller. Responsible for financial accounting – preparation of the firm’s financial statements, operating budgets and reports to various local and state agencies. (1993-1995) Privat Bank, Kharkov. Bank teller, assistant book-keeper. Handled cash, prepared accounts payable and accounts receivable (1992-1993) Education Kharkov State Academy of Railway Transport (1987-1992) Master’s degree in Economics and Entrepreneurship Personal information married, one child References available upon request |