
- •Contents
- •Структура підручника
- •Unit 1 looking for a job
- •Words to Remember:
- •Job Hunting
- •Job advertisement
- •An application form
- •Text: Resume or Curriculum Vitae (cv)
- •Types of resume
- •Sample: Chronological resume
- •Sample: Functional resume
- •Sample: Targeted Resume
- •Cover Letter
- •Interview
- •Cv (Resume)
- •Sample Thank-You Letter
- •Supplementary text
- •Gain a wealth of experience
- •Unit 2 the structure of a company
- •Words to Remember:
- •Text a Basic Forms of Business Organisation
- •Words to Remember:
- •Text b Business structure. Staff of the enterprise
- •Board of Directors
- •Text c Corporate Culture
- •Unit 3 telephoning
- •Useful language
- •Cross-cultural communication on the phone.
- •Unit 4 marketing
- •What is marketing?
- •Branding
- •If you can make it, they can fake it
- •Unit 5 presentation
- •1. The introduction
- •2. The main body.
- •3. Summarizing and concluding
- •4. Questions and discussion
- •Using visual support
- •Unit 6 promotion
- •Unit 7 advertising
- •Is it important to adapt advertising for different cultures? What differences in advertising have you noticed when travelling abroad?
- •Information sheet
- •Effects of Advertising
- •Unit 8 payment
- •Me and my money
- •Here are some abbreviations you can meet
- •In business documents:
- •Exercise 17 Read and translate the dialogue ‘Discussing the price problem’.
- •Unit 9 business letters
- •Structure of a Business Letter
- •Letters of Enquiry
- •Letters of Offer
- •Letters of Order
- •Letters of Complaints
- •Unit 10 negotiations
- •Effective negotiating requires clear thinking and a constructive approach
- •Stages of Negotiation Opening statement
- •Dealing with conflict
- •Ending / Breaking off negotiations
- •Unit 11 business contracts
- •Contract № 123
- •Insurance
- •Unit 12 transport logistics
- •1 Multimodal ▪ 2 piggyback ▪ 3 intermodal ▪ 4 unaccompanied
- •5 Block train ▪ 6 single-wagon
- •Instructions ▪ fit ▪ distribute ▪ exceeded ▪ diagonally
- •1 Commercial invoice
- •1 Advance payment 2 cash on delivery 3 open account
- •4 Documents against payment 5 documentary credit 6 bank guarantee
Job advertisement
Exercise 4 a) Look at these job advertisements. Make notes on each advertisement specifying the title of the post, the type of the company, the responsibilities described, the type of person required, the business skills required, the pay and benefits.
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2 | ||
Sales Representative |
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Assistant to Finance Director | ||
required for a small but dynamic automobile company. The selected candidate must enjoy all aspects of sales and be willing to research the latest car models. Ability to work in a team and strong interest in a client are essential. Knowledge of the car market is desirable, but not essential. No experience necessary as on-the-job training is provided. The person we require is likely to be 25/30 years of age, dynamic, hard-working and motivated. This post is an opportunity to move quickly into a senior position. Basic salary and commission on car sales. Fringe benefits include subsidised staff restaurant and medical insurance. Apply with resume, copy of diploma and three references to …
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Foxtree is an IT company supplying software to the engineering sector. The ideal candidate will be both flexible and ambitious with a proven track record in preparing budgets, preferably in the IT industry. Although you will report to the Finance Director, you will be also responsible for assisting the Chief Executive when she travels abroad. An excellent remuneration package is available including profit-related bonus, company car, and negotiable salary. If you are looking for a challenging career with excellent prospects for rapid career progress, send your full CV to: | ||
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3 |
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‘Intrans’ freight forwarding company is seeking a qualified traffic engineer to join the team of customs control experts at its Kharkiv headquarters. The candidate selected will supervise freight delivery, be in charge of customs control procedures, provide transport services to national and international rail customers. The qualified candidate must possess a minimum of five years’ experience in rail traffic operation with emphasis on field experience. A Bachelor of science degree in railway engineering is required, and a Master’s degree is preferred, as is experience in freight forwarding. Other requirements include: - excellent English - knowledge of the Ukrainian and Western transport documents - proper computer skills - ability to work independently. The company offers a competitive starting salary and a full-fringe benefit package. Please send resume in confidence to: F.Cook, Personnel Department, “Intrans“ freight forwarding company, 14 Petrovskogo st., Kharkiv. |
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b) Answer the questions concerning the advertised vacancies.
1. What qualifications are essential for the traffic engineer position? 2. What responsibilities are listed for the assistant to finance director? 3. From the new graduate’s point of view, what advantages are offered by jobs 1 and 3? 4. Is it essential that the assistant to finance director have a university qualification? 5. What feature of the sales representative job might be a motivating factor?
c) In pairs, discuss the relative merits of each of the three jobs.
Exercise 5 Complete the following sentences with a suitable word used in one of the three ads above.
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essential ▪ remuneration ▪ require ▪ training ▪ competitive
advantage ▪ negotiable ▪ pressure
1. Though we have stated what we are willing to pay a suitable candidate, the salary is in fact …. . 2. Experience and qualifications are … for this job and the candidate should have worked for at least three years with a reputable company. 3. One great … to this job is that there is an opportunity for on-the-job … . 4. We … a dynamic, hard-working and motivated person who can work under … . 5. An excellent … package is available including profit-related bonus, company car, and … salary.
Exercise 6 Many adjectives are made up of two parts:
e.g. good-tempered (adj + n + -ed), low-paid, newly-formed (adj or adv + past participle), fast-expanding (adj or adv + present participle)
a) Complete the job advertisement with words from the box. There is one extra word.
easy ▪ hard ▪ even ▪ self ▪ mono |
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WANTED | |
A …-confident person with an …-going manner is required to join our …-working customer service department. An …-tempered attitude to stressful situations is essential. |
Exercise 7 Complete the job advertisement with:
recruiting for fluent short-listed candidates an interview remuneration successful applicant applications responsible to well-qualified resume |
AGRIBANK |
Chief IT Officer (CITO) |
Agribank, one of the three leading banks in the country, is recruiting for an exceptionally … IT specialist to manage the development of software, deployment of hardware, and support of various computing technologies at its headquarters and in eight regional branches. |
Duties and responsibilities: |
The CITO is … the General Manager for the satisfactory performance of all technology functions performed within the country: |
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The … will be … in English and German. We offer an attractive … package and long-term career prospects. Interested candidates should send their letter of application and … via e-mail to Erna Asselborn at <hrmgagrbank.com>. Closing date for … : Friday, 3 June. Only … will be contacted for … . |
Exercise 8 a) Replace the words in italics in the job advertisement with the adjectives below. There are two extra adjectives.
ambitious ▪ assertive ▪ bossy ▪ serious ▪ organized ▪ reliable ▪creative |
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Trainee Manager | |
We are currently interviewing for a Trainee Manager at a famous high street store. The successful candidate will be someone who wants to achieve and is able to make decisions confidently. You will demonstrate that you are someone who can plan carefully and can approach problems in a new and original way where necessary. Your team of ten will need you to lead and inspire rather than simply be someone who tells everyone what to do. |
b) Complete the job advertisement with prepositions from the box. There are two extra prepositions.
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to ▪ for ▪ in ▪ of ▪ for ▪ about ▪ of
Freelance Journalist
A financial news website is looking … a freelance journalist with a knowledge … economics and the stock markets. You will be responsible … investigating the latest trends and investment opportunities for a highly-specialised readership. You will report … an editor and there are long-term prospects … a full-time permanent position.