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III. After you have read

3.1. Answer the questions:

1. Where the headquarters of Apple Inc. is located?

2. When does the history of Apple start?

3. Who is considered to be a founder of the company?

4. Who invented the kits for the computers of the new company?

5. When was the company officially incorporated?

6. Who provided the essential business expertise and funding during the incorporation of Apple?

7. When was the Apple II introduced?

8. What is Macintosh? Was it a successful product of Apple?

9. Why did Steve Jobs leave the company?

10. Had Apple a great success during 1990s?

11. Who changed the situation?

12. What is the most popular product of Apple?

13. Do you think the price of iPhone confirms the quality?

14. Are the products of Apple reliable indeed?

15. Would you personally like to have the models of Apple?

16. What new products of Apple have been introduced lately?

3.2. Decide whether these statements are true, false or information is not available:

1. History of Apple started in 1976 when friends Bill Gates , Stephen Wozniak and Ronald Wayne decided to found his own company.

2. The company was demonstrated in 1976 at the Homebrew Computer Club in California.

3. Stephen Wozniak sold his share of the company back to Jobs and Wayne.

4. The new company was sponsored by Multi-millionaire Mike Markkula.

5. He was the best friend of Steve Jobs.

6. The Apple II, also invented by Jobs, was introduced in 1977.

7. The Apple III was introduced in 1980.

8. IBM and Microsoft were the partners of Apple.

9. The Macintosh was the first personal computer to be sold without a programming language.

10. This model of PC was very reliable but expensive.

11. During 1990s revenues from Apple doubled every four months and by 1997 it had amounted to $ 18 billion.

12. Steve Jobs left the company because of the conflict with the board of directors.

13. Jobs founded a new company to produce software.

14. Steve Jobs returned to the company in 1997.

15. In 2003 Apple announced the iPad and iPhone and started selling.

16. Samsung is considered to be the main competitor of Apple.

17. Nowadays a trademark of Apple is considered to be as the second expensive brand in the world after Microsoft.

18. The new versions of iPhone are very popular among the young people.

19. Nowadays a trademark of Apple is considered to be the most expensive brand in the world.

20. Most people dream to buy the new model of iPhone.

3.3. Make up sentences from these words:

1. without, Wayne, the company, founded, was, on, the, April, incorporated, first, of, 1976, and, as, Computer, Apple, officially,1977.

2. Mike Markkula, multi-millionaire, business, expertise the incorporation, essential, and, funding, of, money, provided, during, of, Apple.

3. VisiCalc, to, be, the desktop, was, platform, chosen, spreadsheet, program, the Apple II, for, the.

4. Mac, mouse, was, the, personal featuring, computer, a, graphical, interface, user, and, first, mass-market.

5. the, official, «Apple Computer, Inc.», the corporation, name, of, for, years, more, than, 30, has, been, in 2007.

6. In 2011, that, announced, he, take, the, indefinite, medical, leave, for, an, period, because, of, problems, Jobs, with, would, the, health.

7. In, storage, June, Steve, syncing, surprisingly, Jobs, took, files, the stage, unveiled, and, iCloud, an, online, and, photos, service, in 2011, for, music, and, software.

8. offers, magazines, interaction, textbooks, multi-touch, with, inclu-ding, formats, newspapers, multimedia, e-books, iPad, photos, movies, etc.

9. Apple Inc., thanks, to, technology, aesthetic, and, design, has, unique, established, a, reputation, that, comparable, to, innovative, of a cult, in, consumer, the, electronics, industry.

10. Apple, nowadays, brand, a trademark, of, is, most, be considered, to, as, the, expensive, world, in, the.