4. Переведите следующие предложения на английский язык:

1. Если вы придете в семь часов, вы сможете посмотреть интересную телепередачу.

2. Вы хотите есть? — Да, я еще не обедал.

3. Как только новые сведения будут получены, мы позвоним вам.

4. На этой улице будет много магазинов.

5. Куда все спешат? — На стадион.

6. У меня много пластинок. Ты можешь взять любую.

7. Я никогда не был в большом городе.

8. Мы не ожидали, что он придет так поздно.

9. Они собираются продать свой дом, потому что они переезжают в другой город.

10. Она переводит газетные статьи гораздо лучше вас.

5. Определите видовременную форму сказуемого. Переведите предложения на русский язык.

1. Wealth can include valuable belongings, money, gold, stocks and shares, works of art, land, property and precious jewels.

2. Besides a salary or an unemployment benefit, there are other sources of income. For example, interest from savings in a bank or rent from property.

3. The distribution of wealth in many countries has remained practically without change for many years. A large share of the wealth is concentrated in the hands of a small group of the population. Inequality is difficult to eradicate.

4. The Lorenz curve shows the relationship between income and population, in other words it represents how income is distributed in the market economy. The extent of the inequalities in income distribution can be judged from the curve.

5. Poverty is a global problem. Though it is mainly associated with developing countries, to some extent it also exists in developed countries.

6. When we speak about absolute poverty, we mean the people who live below the poverty line.

7. People on a low income spend all the money they have on daily necessities. They cannot save.

Подготовка к дифференцированному зачету Вопросы для подготовки к дифференцированному зачету

1. What is marketing?

2. What are marketing operations?

3. Why is marketing research very important?

4. What is the way of marketing research?

5. What factors do the marketers pay attention at?

6. What are the demographic factors?

7. What are the psychographic factors?

8. What are the fundamental principles for a marketer?

9. What are the principle controllable factors that provide the most effective choice for the consumer?

10. What is the most controllable of them?

11. What have all products and services?

12. What are the stages of product life cycle?

13. What are the main forces of any market?

14. What does it mean “market of sellers”?

15. What does it mean “market of buyers”?

16. What is “balance of the market”?

17. What is а company?

18. What does the term “management” refer?

19. What is a manager ?

20. What are the main functions of management?

Ответы для самопроверки

1 .Marketing is all the business activities connected with the movement of goods and services from producers to consumers.

2. Marketing operations are product planning, market research, buying, selling, pricing, storage and so on

3. Marketing research is very important because it helps to predict what the people will want to buy.

4. The way of marketing research is market segmentation.

5. The marketers pay attention at the demographic and the psychographic factors.

6. The demographic factors are age, income, educational background, occupation, size of family, type of home, neighborhood e

7. The psychographic factors are the customer’s opinions and hobbies, vocation sports, favorite sport etc.

8. The fundamental principles for a marketer are to understand the customer, to understand the group which the customer or his business belongs, to create the choice, to communicate this choice.

9. The principle controllable factors that provide the most effective choice for the consumer are the four “P”-s: product, place, price and promotion.

10. The most controllable of them is a product.

11. All products and services have the product life cycle

12. The stages of product life cycle are introduction, growth, maturity and decline.

13 The main forces of any market are the forces demand and supply.

14. “Market of sellers” means that demand is higher than supply.

15. “Market of buyers” means that demand is less than supply.

16. “Balance of the market” means that demand is equal supply.

17. A company is an association of persons officially formed to the purpose of some business.

18. The term “management” refers to those people who are responsible for making and carrying out decisions

19. A manager is a person who directly supervises people in organization.

20. The main functions of management are decision making, planning, organizing, staffing, leading and controlling.